Auksinis Pakuotės · 2022
Have a Nice Can Maisto pakuotė
- Auksinis apdovanojimas A' Design Award 2022 in Pakuotės
- CLIENT: Irom Inc
- Estimated Number of Design Views: 57,784
- Verification code B0462C765B · Verify this award
Colors
About Have a Nice Can Maisto pakuotė
„Have a Nice Can“ – tai rankų darbo konservuotų jūros gėrybių prekės ženklo pakuotės dizainas. Asortimentą sudaro individuali įmautė, dovanų maišelis trims skardinėms ir dovanų dėžutės šešioms, devynioms bei dvylikai skardinių. Dovanų maišelio rankenai naudojama virvė, primenanti žvejybos uostą. Dovanų dėžutėse derinama ryški oranžinė spalva, simbolizuojanti saulę, ir mėlyna – jūrą. Žuvų iliustracijos spausdinamos abiejose įmautės pusėse, todėl raštas tęsiasi, kai pakuotės dedamos viena šalia kitos, formuojant parduotuvės ekspoziciją. Naudojamas aplinkai draugiškas sertifikuotas popierius, o skardinės paliekamos be etikečių, kad jas būtų galima lengvai perdirbti.
About the Auksinis apdovanojimas A' Design Award
Have a Nice Can Maisto pakuotė laimėjo Auksinį apdovanojimą A' Design Award, itin prestižinį pripažinimą, skiriamą pirmos klasės, nuostabiems ir puikiems dizainams. Aukso laureatai yra labai novatoriški, įžvalgūs ir akinamai žvilgantys kūriniai, atspindintys jų kūrėjų talentą, išmintį ir meistriškumą. Tikimasi, kad Have a Nice Can Maisto pakuotė bus labai giriamas, tendencijas kuriantis ir monumentalus išradimas, teikiantis precedento neturinčią vertę. Šis Auksiniu apdovanojimu įvertintas dizainas yra nuostabus, vertinamas projektas, plečiantis meno, mokslo, dizaino ir technologijų ribas. Have a Nice Can Maisto pakuotė kelia intensyvų troškimą, žadina aistrą, skatina kūrybiškumą ir žavi.
Press Kit
- Unique Properties
- Since fish illustrations are placed in both side of package sleeve, they can be connected the patterns endlessly by arranging them side by side.
So this arrangement can be used not only for package, but also as a store display which direct the boundless sea. - Dimensions & Packaging
- Environmentally friendly paper is used for the packaging.
The cans are unlabeled so that they can be easily recycled and can be directly cooked. - Tags
- canned food, packaging,
- Production Technology
- The package consists of an individual packaging sleeve, a gift bag of 3 cans, a gift box of 6 cans, 9 cans and12 cans, and environmentally friendly paper is used for them as much as possible.
For example, a packaging sleeve and gift bag use paper made of FSC material certified, and paper of box uses the "Green Aid Paper Series," which is originally set by a Japanese paper manufacturer for the purpose of reducing the environmental burden. - Design Challenge
- The appearance, paper and texture of the package that conveys the brand's high-quality ingredients and careful work.
- Research
- The client runs a restaurant, and the corona pandemic is affecting store sales.
We aim to regain sales by providing new services in the style of canning that suits the new lifestyle of stay home.
When the store is open, 3cans of package is available so that customers who come to the store can easily take it home, and when it is difficult to visit the store, 9 cans or 12 cans of packages can be purchased online as a gift for yourself or your friends without worrying about cans weight and infection. They are currently keeping strong sales. - Inspiration
- Package design for handmade craft canning brand which is created by Japanese seafood restaurant. The handle of the gift bag uses a rope that resembles a fishing port.
The gift box is made up of bright orange (sun) and blue (sea).Since fish illustrations are placed in both side of package sleeve, they can be connected the patterns endlessly by arranging them side by side.
So this arrangement can be used as a store display which direct the boundless sea. - Project Duration
- The project lasts about 1 year, designed and produced in Japan.
- Operation Flow
- The package consists of individual packaging sleeve, gift bag of 3 , gift box of 6, 9 and12.
A Handle of gift bag uses a rope that resembles a fishing port.
Gift boxes are made up of bright orange (sun) and blue (sea).
Can body has no decorations and labelling so that it can be used over direct heat at home or camping.
Since fish illustrations are placed in both side of package sleeve, they can be connected the patterns endlessly by arranging them side by side so they can use as a store display which direct the boundless sea. - Image Credits
- MOTHER Inc.