Sunboy Gift Box Saulėgrąžų sėklų pakuotė by Tiger Pan is a highly esteemed winner of the very prestigious 2022 Bronzinis apdovanojimas A' Design Award in Pakuočių dizainas Competition Category.
BronzinisPakuotės· 2022
Sunboy Gift Box Saulėgrąžų sėklų pakuotė
by Tiger Pan
Client: Bayannaoer Sanpangdan Food Co., Ltd
Bronzinis apdovanojimas A' Design Award Winner in Pakuotės Category
Verified Award Winner
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About Sunboy Gift Box Saulėgrąžų sėklų pakuotė
„Sunboy“ dovanų dėžutė yra saulėgrąžų sėklų užkandžių pakuotės dizainas. Dovanų dėžutėje talpinamos cilindrinės skardinės dėžutės, kurias galima naudoti pakartotinai. Išorinė dėžutė pagaminta iš gofruoto popieriaus, kuris sustiprina konstrukciją ir palengvina perdirbimą. Atidarymo konstrukcija perkurta iš naujo, todėl dėžutę paprasta surinkti ir išardyti. Skardinės dėžutės susisega tarpusavyje, sudarydamos modulines vieno, dviejų ar trijų sluoksnių rinkinius, kurie padidina eksponuojamo produkto plotą ir taupo medžiagas. Spausdintame vaizde naudojamas iš popieriaus iškirpto stiliaus vaizdavimas, vaizduojantis personažą „Sunboy“, bėgantį saulėgrąžų lauke.
The Recognition
About the Bronzinis apdovanojimas A' Design Award
Sunboy Gift Box Saulėgrąžų sėklų pakuotė laimėjo Bronzinį apdovanojimą A' Design Award, labai prestižinį pripažinimą, skiriamą išskirtiniams dizainams, kuriuos žymi kūrybiškumas, išradingumas ir sumanumas. Bronzos laureatai yra pakankamai įgudę ir stulbinamai kūrybingi dirbiniai, patvirtinantys jų kūrėjų didelę patirtį, vaizduotę ir išteklių gausą. Tikimasi, kad Sunboy Gift Box Saulėgrąžų sėklų pakuotė bus aukštai vertinamas, žavimas ir brangus daiktas, žymiai profesionalus ir novatoriškas. Šis Bronziniu apdovanojimu įvertintas dizainas įtraukia geriausias praktikas mene, moksle, dizaine ir technologijose ir yra puikus dėl dėmesio detalėms. Sunboy Gift Box Saulėgrąžų sėklų pakuotė puikiai tenkina poreikius, paliečia troškimus, žavi jausmus ir traukia smalsumą.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The unique attribute is to redefine the opening structure of the outer packaging of sunflower seeds. Starting from the brand name, a vivid, interesting, and well-known logo is created. The packaging picture uses a paper-cut style to depict the "Sunboy" running happily in the sunflower field. The scene shows the natural health, warmth, and high quality of brand products, and the shaping of character IP enhances the brand's intangible assets.
- Dimensions & Packaging
- Iron box: Width165mm x Depth165mm x Height66mm
Gift box: Width159mm x Depth451mm x Height200mm - Tags
- Seed packaging, snack food, Gift box, Personalized, Relaxed, Tiger Pan
- Production Technology
- The material of each cylinder box mainly uses an iron that can be reused. The gift box is made of corrugated paper which strengthens the structure and makes it easier to be recycled.
- Design Challenge
- To make a profound impression in consumers' mind, a brand's implication and its product's selling points must echo with on another when displayed on package. By buckling each other, one-layer, two-layer or three-layer modular assembly can be formed. The product has a large exposed area and saves material costs.
- Research
- We give the "Sunboy" brand a personalized spirit, and make the " Sunboy " relaxed, happy, affectionate and righteous; the functional application of the gift box is innovative, and the overall design is simple to assemble and separate, saving time and effort.
Starting from the brand name, a vivid, interesting and well-known logo is created. The packaging picture uses a paper-cut style to depict the "Sunboy" running happily in the sunflower field. - Inspiration
- Sunboy is a well-known Chinese snack brand that focuses on Sunflower seed food. We give the "Sunboy" brand a personalized spirit, and make the "Sunboy" relaxed, happy, affectionate, and righteous; the functional application of the gift box is innovative, and the overall design is simple to assemble and separate, saving time and effort. By buckling each other, one-layer, two-layer or three-layer modular assembly can be formed. The product has a large exposed area and saves material costs.
- Project Duration
- The project lasts 2 month, designed in Shenzhen and produced in Bayannaoer, Neimenggu.
- Operation Flow
- How to save consumer's effort to look for an ideal product is the key challenge of this case. A distinctive symbol, a bright color, an explicit layout of info and a unitive serial system of package will help Wellmind to solve the problem, where consumers are able to recognize and pick up the products from far away.
- Team Members
- Creative Director: Tiger Pan
Graphic Design: Qian Chi
Graphic Design: Jingwen Xiang
Illustration: Ping Yi
Image Editing: Yuling Zhu
Technical Direction: Zhangkun Xie
Project Manager: Lei Peng - Image Credits
- Image #No 1: Photographer Yuling Zhu
Image #No 2: Photographer Yuling Zhu
Image #No 3: Photographer Yuling Zhu
Image #No 4: Photographer Yuling Zhu
Image #No 5: Photographer Yuling Zhu
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