Richard III Plakatas by Jisuke Matsuda is a highly esteemed winner of the very prestigious 2022 Geležinis apdovanojimas A' Design Award in Grafikos, iliustracijų ir vizualinės komunikacijos dizainas Competition Category.

GeležinisGrafika· 2022

Richard III Plakatas

by Jisuke Matsuda

Client: Create Theatre Poster

Geležinis apdovanojimas A' Design Award Winner in Grafika Category

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Colors

The Design

About Richard III Plakatas

Šis plakatas vaizduoja intensyvias žmogaus emocijas – neviltį, troškimą ir kančią. Ričardas III atsiskleidžia kaip žavingas antagonistas: kilnus, tačiau trapus, primenantis laiko nudėvėtą Japonijos pilies sieną. Akmenys, išmėtyti visoje kompozicijoje, atrodo kaip jo sugriautos tvirtovės ir širdies fragmentai. Mėlynas fonas ir reliefinė spauda sukuria vingiuojančių srovių, panašių į srovę aplink koralų rifą, pojūtį, kuriose jo ambicija tarsi nuskendo. Jo vardo tipografija supinta su šiais akmenimis ir perteikia sudėtingą jo likimo pynę.

The Recognition

About the Geležinis apdovanojimas A' Design Award

Richard III Plakatas laimėjo Geležinį apdovanojimą A' Design Award, prestižinį pripažinimą, skiriamą geriems dizainams, atitinkantiems profesinius ir pramoninius reikalavimus, kurių tikimasi iš gerai suprojektuotų kūrinių. Geležies laureatai rodo didelius kūrėjų įgūdžius, aukštą specializaciją, ekspertinį supratimą ir kūrybinį gebėjimą. Tikimasi, kad Richard III Plakatas bus aukštai vertinamas, žavimas ir brangus kūrinys, praktiškas ir novatoriškas. Šis Geležiniu apdovanojimu įvertintas dizainas integruoja geriausias pramonės praktikas ir turi kompetentingas technines savybes, susietas su patirtimi ir talentu. Richard III Plakatas gerbiamas už kruopštumą ir sukurtas taip, kad gerintų gyvenimo kokybę ir padėtų padaryti pasaulį geresne vieta.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This poster shows the strong emotions of human beings. Richard III is a fascinating villain. He is noble, like a Japanese castle made of stones on the foundation. But he is also fragile. The background of the piled stones is the image of the seabed, and it undulates like a coral reef. His ambitions have sunk. And the characters of Richard III and Shakespeare express typography in an entwined manner like algae and seaweed.
Dimensions & Packaging: 728mm x 1030mm
vertical
Tags: poster, theatre, theater, Shakespeare, play, stage
Production Technology: Offset printing
Embossing Effect
Design Challenge: It is a work that has been visualized innumerably so far. In order to revive it as a fresh work that I have never seen, it was necessary to deeply interpret the work itself. However, the original text was a non-native language and had some difficulties. On the technical side, it was necessary to create a delicate embossing effect in order to add depth to the work. For that reason, the print plate is divided into multiple parts.
Research: This project is part of an academic study of Shakespeare's classical drama. Even today, the goal is to reinterpret the works of the most influential playwrights in line with the times. Both the original English and the Japanese translation are used for the research. It is the role of this poster to visually show the new charm, and it is required to be modern and novel in color and composition. As typography, both English and Japanese used in the research are fused.
Inspiration: Shakespeare's play still excites, saddens and impresses us. When reading and looking at his play, we are not facing a difficult classics. His work is full of the fundamental human truth. In his plays, strong emotion and love who we forget is overflow. This series is an attempt to reconstruct that secret with contemporary posters.
Project Duration: This work is one of Shakespeare's series, which started in Tokyo (Japan) in 2015 and continues as now. Especially This poster was constructed for the creation of the series "Love and emotion" announced in 2020.
Operation Flow: Although it is a poster for domestic events, it has been introduced all over the world and has a strong presence through the participation exhibitions of many international competitions.
Patents: Created by Jisuke Matsuda
Image Credits: Image #1 : Jisuke Matsuda, Optional Image #1 : Jisuke Matsuda, Optional Image #2 : Jisuke Matsuda, Optional Image #3 : Jisuke Matsuda, Optional Image #4 : Jisuke Matsuda