Type Specimen Alskar Šriftas by Paul Robb and Moira Bartoloni is a highly esteemed winner of the very prestigious 2022 Sidabrinis apdovanojimas A' Design Award in Grafikos, iliustracijų ir vizualinės komunikacijos dizainas Competition Category.
SidabrinisGrafika· 2022
Type Specimen Alskar Šriftas
by Paul Robb and Moira Bartoloni
Client: S6 Foundry
Sidabrinis apdovanojimas A' Design Award Winner in Grafika Category
Verified Award Winner
Verify Award Status for #137088The Design
About Type Specimen Alskar Šriftas
Alskar sans yra elegantiškas šiuolaikiškas platus sans serif šriftas su stipriais stilistiniais geometriniais autentiškais kontrastais, remiasi estetika ir reprezentuoja besikeičiančią šiuolaikinę estetiką. Šrifto pavyzdys buvo išspausdintas kaip laikraštis A2 (sulankstytas ir išsiųstas A4 formatu), o šriftas suteikia šiuolaikišką pojūtį ir patirtį.
The Recognition
About the Sidabrinis apdovanojimas A' Design Award
Type Specimen Alskar Šriftas laimėjo Sidabrinį apdovanojimą A' Design Award, nepaprastai prestižinį pripažinimą, skiriamą aukščiausios klasės, puikiems ir įspūdingiems dizainams. Sidabro laureatai yra itin puikūs ir labai kūrybingi darbai, rodantys jų kūrėjų išskirtinę kompetenciją, talentą ir įžvalgumą. Tikimasi, kad Type Specimen Alskar Šriftas bus nuostabus, pavyzdinis, labai profesionalus ir giliai novatoriškas kūrinys. Šis Sidabriniu apdovanojimu įvertintas dizainas yra žymus, žavimas išradimas, padedantis plėsti meno, mokslo, dizaino ir technologijų ribas. Type Specimen Alskar Šriftas yra kūrinys, kuriam daugelis pavydi, žadinantis troškimus, teikiantis teigiamų jausmų ir sukeliantis nuostabą bei stebėjimąsi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Alskar sans is an elegant contemporary wide sans serif typeface with strong stylistic geometric authentic contrasts, drawing on the aesthetics and representing the shifting contemporary aesthetics. The type specimen was printed as a newspaper A2 (folded and sent as A$) and presents the type face with a modern feel and experience.
- Dimensions & Packaging
- The project was designed in A2 spreads, folded to A4
- Tags
- Font design, Branding, Identity, Type design
- Production Technology
- The final specimen was printed on newspaper stock in CMYK
- Design Challenge
- The challenge was to interpret mainly an architectural movements and design a typeface that would visually feel correct within that genre.
- Research
- We researched the Brutalist movement in both architectural and visual arts.
- Inspiration
- The inspiration for the typeface was to design a character set with a contemporary feel with a strong aesthetic feel of the Brutalist movement. The idea was to develop a versatile font that would give the right visual consistencies to brand ranging from high fashion to artistic communications
- Project Duration
- The type face was developed from September 2021 and release January 2022.
- Operation Flow
- The specimen was sent to existing and potential design customers.
- Team Members
- Paul Henry robb
Moira Bartoloni - Image Credits
- Paul Henry Robb
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