Bronzinis Grafika · 2023
Spectrum Iliustracija
- Bronzinis apdovanojimas A' Design Award 2023 in Grafika
- CLIENT: Arata Yokoyama
- Estimated Number of Design Views: 12,235
- Verification code 897F4B25F0 · Verify this award
Colors
About Spectrum Iliustracija
„Spectrum“ – tai skaitmeninė iliustracija, vaizduojanti japonišką gatvės madą japonų anime stiliumi. Kūrinyje vengiama fotorealizmo, ryškios spalvos naudojamos plokščiu būdu, tačiau vis tiek atrodo optiškai natūraliai. Fonas vaizduoja Tokijo neoninę šviesą, o formos drąsiai supaprastintos, siekiant aštraus, plokščio ir švytinčio efekto. Vakarietiško grafinio dizaino elementai derinami su japonišku personažų iliustravimu. „Spectrum“ buvo sukurta naudojant „Adobe Photoshop CC“. Siekiama, kad stilius būtų aiškus tiek Japonijos, tiek užsienio auditorijai.
About the Bronzinis apdovanojimas A' Design Award
Spectrum Iliustracija laimėjo Bronzinį apdovanojimą A' Design Award, labai prestižinį pripažinimą, skiriamą išskirtiniams dizainams, kuriuos žymi kūrybiškumas, išradingumas ir sumanumas. Bronzos laureatai yra pakankamai įgudę ir stulbinamai kūrybingi dirbiniai, patvirtinantys jų kūrėjų didelę patirtį, vaizduotę ir išteklių gausą. Tikimasi, kad Spectrum Iliustracija bus aukštai vertinamas, žavimas ir brangus daiktas, žymiai profesionalus ir novatoriškas. Šis Bronziniu apdovanojimu įvertintas dizainas įtraukia geriausias praktikas mene, moksle, dizaine ir technologijose ir yra puikus dėl dėmesio detalėms. Spectrum Iliustracija puikiai tenkina poreikius, paliečia troškimus, žavi jausmus ir traukia smalsumą.
Press Kit
- Unique Properties
- This work depicts Japanese street fashion in the style of Japanese anime.
Such motifs are popular in Japanese illustration, but this work is unique in that it defies photorealism and uses vivid colors in a flat, yet optically natural-looking manner.
The background represents the neon lights of Tokyo, and here, too, the form is boldly deformed in pursuit of a sharp, flat, yet luminous expression. - Dimensions & Packaging
- 8000 x 5678 pixel, 400dpi, RGB
- Tags
- street fashion, anime, character design, japanese illustration, vivid color
- Production Technology
- Drawing with Adobe Photoshop CC
- Design Challenge
- In order to convey the goodness of a particular thing, I must first like it myself.
In order to use street fashion as my subject matter, I focused on improving my sense of style by experiencing and wearing it myself.
I also devoted myself to researching painting styles that would convey the good looks equally to both Japanese and foreign audiences.
To compose the picture with flat surfaces, not lines. He used vivid colors, but kept the entire picture in harmony. And at the same time, to make the characters look cool and cute in a Japanese way. - Research
- A study of street fashion in Japan and abroad. Collect snapshots, purchase actual items, and wear them myrself to deepen understanding of function and design.
Research on drawing techniques. Challenged to fuse Western graphic design with Japanese character illustration. Strived to find a balance between deforming the form and color of objects while maintaining the cool, cute, and liveliness of the characters. - Inspiration
- Today, fashion based on techwear and designs using vivid colors are global trends.
Japanese street fashion and illustrations are also in that trend, but they also have their own unique characteristics.
I analyzed the coincidences and differences between them and aimed to visualize them.
Japanese people will find this illustration foreign. Foreigners may feel it is Japanese.
This in-between state is the expression I pursued. - Project Duration
- This work was created in 10 hours on September 20, 2020, and published on Twitter, pixiv, and other social networking sites that day.
- Operation Flow
- Suggestions about the affinity between street fashion and the neon streets of Tokyo and how cool it can be.
Especially in Japan, when proposing a fashion style to an audience, it is more effective to use characters, deformed and idealized visuals rather than photo-realistic ones.
And it is also effective when introducing Japanese culture to people outside of Japan. By incorporating elements of Western graphic design, we aimed to create visuals that would be easy for them to understand. - Image Credits
- #1: Illustrator NaBaBa, Private Work, 2020.
