Auksinis Pakuotės · 2023
Spicy Shrimp Soybean Sauce Padažo pakuotė
- Auksinis apdovanojimas A' Design Award 2023 in Pakuotės
- CLIENT: Shenzhen Orange One Advertising Design Co., Ltd
- Estimated Number of Design Views: 39,388
- Verification code 67F7C707BD · Verify this award
Colors
About Spicy Shrimp Soybean Sauce Padažo pakuotė
„Spicy Shrimp Soybean Sauce“ – tai krevečių pastos pakuotės dizainas. Skirtingai nuo panašių produktų, kuriems naudojamos ryškios ir išsiskiriančios spalvos, ši pakuotė sukurta laikantis paprasto ir natūralaus požiūrio. Pagrindinis išorinės pakuotės grafinis elementas – kaligrafinis krevetės hieroglifas. Ant vidinio indelio – etiketė su paprastu linijiniu piešiniu. Švelni žvejybinio krepšio forma suteikia produktui šilto ir natūralaus charakterio. Visoje pakuotėje nėra nesuyrančio plastiko, todėl mažinama žala upėms ir dirvožemiui. Dizainu taip pat siekiama didinti sąmoningumą aplinkosaugos klausimais.
About the Auksinis apdovanojimas A' Design Award
Spicy Shrimp Soybean Sauce Padažo pakuotė laimėjo Auksinį apdovanojimą A' Design Award, itin prestižinį pripažinimą, skiriamą pirmos klasės, nuostabiems ir puikiems dizainams. Aukso laureatai yra labai novatoriški, įžvalgūs ir akinamai žvilgantys kūriniai, atspindintys jų kūrėjų talentą, išmintį ir meistriškumą. Tikimasi, kad Spicy Shrimp Soybean Sauce Padažo pakuotė bus labai giriamas, tendencijas kuriantis ir monumentalus išradimas, teikiantis precedento neturinčią vertę. Šis Auksiniu apdovanojimu įvertintas dizainas yra nuostabus, vertinamas projektas, plečiantis meno, mokslo, dizaino ir technologijų ribas. Spicy Shrimp Soybean Sauce Padažo pakuotė kelia intensyvų troškimą, žadina aistrą, skatina kūrybiškumą ir žavi.
Press Kit
- Unique Properties
- Different from other shrimp pastes with strong and prominent colors in the market, the packaging adopts the expression of primitive nature and Back to Basics. The outer packaging mainly uses a calligraphy shrimp character as an expression. The inner jar label is also a simple line drawing. The whole package does not contain non-degradable plastic, it can reduce the harm to rivers and soil and help to reduce the pollution of people’s food . awakens people's awareness of environmental protection.
- Dimensions & Packaging
- 75x75x255mm
- Tags
- Sauce, shrimp, seasoning, chili paste
- Production Technology
- The whole package does not contain non-degradable plastic, it can reduce the harm to rivers and soil and help to reduce the pollution of people’s food . It also makes consumers who buy shrimp paste feel the sustainability of the product and awakens people's awareness of environmental protection.
- Design Challenge
- Packaging structure and packaging material
- Research
- Create the most special packaging with the most basic color matching and the most original techniques.
Raise consumer awareness of eco-friendly packaging while give the packaging opening a sense of occasion
Use potoshop、Adobe Illustrator software - Inspiration
- his shrimp paste packaging is different from the rigid machine production packaging. The softness of the fish basket can be used to add a soft, ecologically healthy feel to the product, and create a kind of joy of going down to the river and touching shrimps, simplicity of returning to nature, To make a warm package. Compared with products of the same type, this product has more feelings and authenticity. We hope this feeling can also bring the environment back to that simple era.
- Project Duration
- The project started in Shenzhen in March 2020 and ended in Shenzhen in May 2020
- Operation Flow
- This shrimp paste packaging is different from the rigid machine production packaging. The softness of the fish basket can be used to add a soft, ecologically healthy feel to the product, and create a kind of joy of going down to the river and touching shrimps, simplicity of returning to nature, To make a warm package. Compared with products of the same type, this product has more feelings and authenticity. We hope this feeling can also bring the environment back to that simple era.
- Image Credits
- picture#1：designer Wei Li,Spicy shrimp soybean sauce,2020
picture#2：designer Wei Li,Spicy shrimp soybean sauce,2020
picture#3：designer Wei Li,Spicy shrimp soybean sauce,2020
picture#4：designer Wei Li,Spicy shrimp soybean sauce,2020
picture#5：designer Wei Li,Spicy shrimp soybean sauce,2020
