Cultura Betoninė Sienų Plytelė by Gabriel Costa is a highly esteemed winner of the very prestigious 2024 Geležinis apdovanojimas A' Design Award in Statybinių medžiagų ir konstrukcinių komponentų dizainas Competition Category.
GeležinisStatybiniai komponentai· 2024
Cultura Betoninė Sienų Plytelė
Client: Castaa
Geležinis apdovanojimas A' Design Award Winner in Statybiniai komponentai Category
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The Design
About Cultura Betoninė Sienų Plytelė
Dizainas įkvėptas išskirtinių formų ir meninės senojo prieškolumbinės Jama Coaque genties paveldo, siekiančio 500 m. pr. Kr., esančios Ekvadore. Jį sudaro keturios plytelės, o iššūkis buvo sukurti efektyvų būdą sklandžiai suderinti plytelių linijas visomis kryptimis. Šie plytelių variantai leidžia kurti įvairias konfigūracijas be pasikartojimo, atkartojant ritininių antspaudų dizainą. Cultura atgaivina ir pabrėžia istorinio vietinio dizaino atminimą ir svarbą.
The Recognition
About the Geležinis apdovanojimas A' Design Award
Cultura Betoninė Sienų Plytelė laimėjo Geležinį apdovanojimą A' Design Award, prestižinį pripažinimą, skiriamą geriems dizainams, atitinkantiems profesinius ir pramoninius reikalavimus, kurių tikimasi iš gerai suprojektuotų kūrinių. Geležies laureatai rodo didelius kūrėjų įgūdžius, aukštą specializaciją, ekspertinį supratimą ir kūrybinį gebėjimą. Tikimasi, kad Cultura Betoninė Sienų Plytelė bus aukštai vertinamas, žavimas ir brangus kūrinys, praktiškas ir novatoriškas. Šis Geležiniu apdovanojimu įvertintas dizainas integruoja geriausias pramonės praktikas ir turi kompetentingas technines savybes, susietas su patirtimi ir talentu. Cultura Betoninė Sienų Plytelė gerbiamas už kruopštumą ir sukurtas taip, kad gerintų gyvenimo kokybę ir padėtų padaryti pasaulį geresne vieta.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The task presented by the design was to discover an effective approach for aligning the tiling lines seamlessly in every direction. The Cultura design comprised two distinct pieces: tiles A and B, each featuring a unique design. To address this challenge, the decision was made to make tile B a mirror image of tile A. Subsequently, by rotating both tiles 180 degrees, two additional tiles, labeled C and D, were produced. These variations in tiles enabled the production of a diverse array of configurations without repetition, inspired by the roller stamp patterns of the Jama Coaque culture.
- Dimensions & Packaging
- Width: 250 mm, Depht: 10 mm, Height: 600 mm.
Material: SSC/GRC.
Texture: Sleek
Finish: Semigloss - Tags
- wall tile, wall element, 3D, concrete, home and living, pattern design, geometric, pattern
- Production Technology
- The manufacturing technique utilized involved the use of wet-cast high-performance concrete in thermoformed plastic molds crafted over an engineered aluminum routed matrix to ensure stable dimensions and a sleek semi-gloss texture finish.
After demolding, no modifications were made using any additional sources or tools for finishing beyond those originally utilized during the production process. - Design Challenge
- The creative challenge lay in crafting an original piece to complement the other three, blending them together seamlessly to form a cohesive image of a repetitive bookmatched pattern within a natural design. The concept emerged: diagonal stripes intersected by inlays, mimicking a primitive depiction of animals. These inlays, strategically placed, would provide texture, allowing light and shadow to interact and imbue the entire wall with depth and meaning.
- Research
- The objective was to design a tile with aims of highlighting and bringing back the values of historical Jama Coaque tribe, around 500 B.C, known for intricate designs and innovative techniques. They pioneered the use of a roller stamp for continuous patterns, showcasing their innovation. Instead of using the same patterns, the focus was on enhancing compositions with fundamental design principles and enriching patterns with complexity.
- Inspiration
- Cultura is inspired by the distinctive shapes and artistic heritage of the ancient pre-Columbian Jama Coaque culture located in Ecuador. Renowned for their use of roller stamps to adorn pottery, textiles, and skin with motifs, they established a unique identity through this artistic tradition.
- Project Duration
- The development of the tile design was made approximately 1 year before production and was manufactured by CASTAA from October 2022 to December 2022 in Duran, Ecuador.
- Operation Flow
- The Tiling Method:
a. Determine the wall dimensions.
b. Mark the midpoint along the width.
c. Calculate the tiles quantity required to fill the upper left row
d. Choose your code type: single, bi, tri and quad code.
e. Place the chosen code in the upper left row and fills to the end.
f. Bookmatched by placing the opposite tile on the right half row.
g. Fill the entire second row bellow by placing once again, the bookmatched tiles from the first row with their corresponding opposite tiles.
h. Copy the block area of 2 complete rows downward by replicating it until the entire wall is fully covered. - Patents
- Copyrights C-001-2019-GC (Cultura) belong to Gabriel Costa Year 2019.
- Team Members
- Designer: Gabriel Costa
- Image Credits
- Image #1 : Photographer Andres Carrion, Cultura, 2023
Image #2 : Photographer Andres Carrion, Cultura, 2023
Image #3 : Photographer Andres Carrion, Cultura, 2023
Image #4 : Photographer Gabriel Costa, Cultura, 2023
Image #5 : Photographer Andres Carrion, Cultura, 2023
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