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Hiroshima Dentetsu Rankšluostis by Hajime Tsushima
Hiroshima Dentetsu Rankšluostis by Hajime Tsushima
Hiroshima Dentetsu Rankšluostis by Hajime Tsushima
Hiroshima Dentetsu Rankšluostis by Hajime Tsushima
Hiroshima Dentetsu Rankšluostis by Hajime Tsushima

Bronzinis Pakuotės · 2024

Hiroshima Dentetsu Rankšluostis

by Hajime Tsushima

  • Bronzinis apdovanojimas A' Design Award 2024 in Pakuotės
  • CLIENT: Tsushima Design
  • Estimated Number of Design Views: 12,167
  • Verification code F986CD89A1 · Verify this award
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About Hiroshima Dentetsu Rankšluostis

Šis suvenyrinis rankšluostis, parduodamas Hirošimos mieste, Japonijoje, yra giliai susijęs su miesto istorija po atominės bombos sprogimo. Jis pagamintas iš perdirbtos origami gervių, simbolizuojančių taiką, kurios buvo paverstos rajoniniais siūlais. Dizaine pateikiami du variantai: vienas su tramvajaus numeriais, išryškėjančiais pro skylę, o kitas su tipografija, sudarančia laiptus išskleidus. Rankšluosčio raštas simbolizuoja Hirošimos prefektūros medį - klevą, o jo spalvos imituoja tramvajaus dizainą. Šie gaminiai įkūnija Hirošimos dvasią, perteikdami taikos troškimą.

About the Bronzinis apdovanojimas A' Design Award

Hiroshima Dentetsu Rankšluostis laimėjo Bronzinį apdovanojimą A' Design Award, labai prestižinį pripažinimą, skiriamą išskirtiniams dizainams, kuriuos žymi kūrybiškumas, išradingumas ir sumanumas. Bronzos laureatai yra pakankamai įgudę ir stulbinamai kūrybingi dirbiniai, patvirtinantys jų kūrėjų didelę patirtį, vaizduotę ir išteklių gausą. Tikimasi, kad Hiroshima Dentetsu Rankšluostis bus aukštai vertinamas, žavimas ir brangus daiktas, žymiai profesionalus ir novatoriškas. Šis Bronziniu apdovanojimu įvertintas dizainas įtraukia geriausias praktikas mene, moksle, dizaine ir technologijose ir yra puikus dėl dėmesio detalėms. Hiroshima Dentetsu Rankšluostis puikiai tenkina poreikius, paliečia troškimus, žavi jausmus ir traukia smalsumą.

Press Kit

Unique Properties
This hand towel is an "origami crane hand towel" made from recycled paper cranes donated by the city of Hiroshima in JAPAN.
The 650 is the exposed train.
This is made a design with a hole through which the 650 characters can be seen.
Maple, which is the pattern of the hand towel, is the prefectural tree of Hiroshima.
The other is a folded paper package. Also, when you open the folded package, the typography emerges in the form of overlapping stairs.
Dimensions & Packaging
The hand towel is 25cm x 25cm. Package is W175mm x H168mm x D20mm
The package is made of a single piece of paper. One has a hole cut out so that the number 650 can be seen. The other is that the typography appears in a stair-like manner.
The paper is folded over and over and a hole is punched so that the logo can be seen.
Tags
package design, towel, souvenir, typography, japan, hiroshima
Production Technology
This product is made by reusing origami cranes donated to Hiroshima Peace Memorial Park and processing them into rayon thread.
It is a souvenir that prays for peace, and has a concept unique to Hiroshima.
Design Challenge
"The most challenging aspect was creating the package on a single A3-sized sheet of paper. It was necessary to reduce costs. The problem is how to create an appealing package design using just one sheet of paper. Specifically, it was difficult to manually create the layered and staircase-like structure of the paper. By making holes, you can show the material of the towel.
Research
This product has a design based on the symbol of Hiroshima and the atomic bombed train. It is hoped that this will arouse interest in the message of peace and Hiroshima's history, contributing to peace efforts and raising awareness of Hiroshima. These effects will contribute to the environment, revitalize local communities, promote tourism, and raise awareness of peace.
Inspiration
Hiroshima is a city that has been rebuilt since the atomic bomb was dropped in 1945. Many people bring origami cranes to the Atomic Bomb Dome and Peace Park to pray. There are also many tourists from overseas.
Products made from recycled paper cranes are souvenirs filled with wishes for peace.
Project Duration
This product will be on sale from April 2023. It is sold at souvenir shops in Hiroshima Peace Memorial Park as a product targeting tourists and wishing for peace.
Operation Flow
This product is a souvenir with a wish for peace. A portion of the proceeds will be donated to the Hiroshima Peace Exchange Fund or the Atomic Bomb Dome Preservation Fund.

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