Beijing Wangfujing Xiyue Prekybos centro interjeras – autorius Xia Gushuyu Commercial Space Design

Darbas Beijing Wangfujing Xiyue Prekybos centro interjeras, kurio autorius Xia Gushuyu Commercial Space Design, yra itin vertinamas prestižinio 2024 Auksinis apdovanojimas A' Design Award laimėtojas konkurso kategorijoje Interjero ir parodų erdvių dizainas.

AuksinisInterjeras· 2024

Beijing Wangfujing Xiyue Prekybos centro interjeras

Dizaineris: Xia Gushuyu Commercial Space Design

Klientas: Beijing Wangfujing Jinjie Shopping Center Co., Ltd.

Kategorijos Interjeras laimėtojas – Auksinis apdovanojimas A' Design Award

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Patvirtintas apdovanojimo laimėtojas

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Dizainas

Apie Beijing Wangfujing Xiyue Prekybos centro interjeras

Beijing Wangfujing Xiyue – tai 19 800 kvadratinių metrų ploto prekybos centro interjeras, esantis centrinėje Pekino dalyje. Dizainas jungia tradicinę kinų architektūrą su futuristiniais elementais. Užriesti karnizai, stogo kraigo žvėrys, dougong konstrukcijos ir kesoninės lubos formuoja struktūrą, o metalų lydiniai suteikia tvirtumo ir ilgaamžiškumo. Tris temines vietas – Yuanshi Kou, Saulės laikrodžio aikštę ir Qiankun Fang – žymi atriumai. Pirmame rūsio aukšte įsikūrusios maitinimo įstaigos, o antrame – mažmeninės prekybos erdvės. Šviesos spalvinė temperatūra ir ryškumas yra valdomi, kad būtų sukurtos įvairios atmosferos.

Pripažinimas

Apie Auksinis apdovanojimas A' Design Award

Beijing Wangfujing Xiyue Prekybos centro interjeras laimėjo Auksinį apdovanojimą A' Design Award, itin prestižinį pripažinimą, skiriamą pirmos klasės, nuostabiems ir puikiems dizainams. Aukso laureatai yra labai novatoriški, įžvalgūs ir akinamai žvilgantys kūriniai, atspindintys jų kūrėjų talentą, išmintį ir meistriškumą. Tikimasi, kad Beijing Wangfujing Xiyue Prekybos centro interjeras bus labai giriamas, tendencijas kuriantis ir monumentalus išradimas, teikiantis precedento neturinčią vertę. Šis Auksiniu apdovanojimu įvertintas dizainas yra nuostabus, vertinamas projektas, plečiantis meno, mokslo, dizaino ir technologijų ribas. Beijing Wangfujing Xiyue Prekybos centro interjeras kelia intensyvų troškimą, žadina aistrą, skatina kūrybiškumą ir žavi.

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Spaudos rinkinys

Dizainerio pateikti kreditai, komandos nariai ir techninė informacija.

Unikalios savybės: Beijing Wangfujing Xiyue Shopping Mall stands as a globally renowned commercial street. Wangfujing has witnessed nearly 800 years of commercial evolution in China, and been expected to establish a new form of commerce. This project redefines shopping malls, and even becomes the most culturally vibrant block catering to youthful trends on Wangfujing Street. Through the design and content, it creates a super block where traditional culture and future technology collide and fuse.
Matmenys ir pakuotė: It covers an area of 19,800 square meters.
Žymos: Wangfujing XY Toutiao, Chinese nuclear current shell, youthful trend, cultural confidence, themed business
Gamybos technologija: In the logic of scene creation, traditional culture forms the core structure, while modern materials give the shape. The framework retains the traditional architectural style, using elements like upturned eaves and roof ridge beasts. The decorative materials of metal alloys lead to good strength and durability. The project adopts various materials to improve spatial openness and transparency, and manipulate light in terms of color temperature and brightness, thereby creating diverse atmospheres.
Dizaino iššūkis: The challenge was creating a space involving diverse labels such as fashion, culture, experience and socializing to lead business trend. The team has set up 3 major themed display points in the atriums: Yuanshi Kou, Sundial Square and Qiankun Fang, realizing a creative futuristic style while inheriting traditional culture. The cyberpunk Beijing rabbit god, featuring trendy visual expressions with a sense of technology, reinterprets the unique historical characteristics of the commercial space.
Tyrimas: Wangfujing Street, as the golden business card of Beijing, stands as the most popular commercial street in the country. Its commercial history of 100 years has become the epitome of modern commercial development in China. The design team has tapped into the power of rejuvenation, focused on Chinese Technology and New Art to steer the future development of Wangfujing, and shaped a new China chic across various fields, meeting the diverse needs of Generation Z and even the Alpha generation.
Įkvėpimas: The project is located in a place with cultural significance in the core area of Beijing. Given its unique location, the design team proposed to unlock Beijing from a different perspective. They deeply explored traditional beams, columns, dougong decorative brackets, caisson ceilings, Hutong and quadrangle dwellings, and ancient wisdom related to directions, sundials, Qian and Kun, while incorporating lots of futuristic elements, creating a fusion of culture and future to shape XY Toutiao.
Projekto trukmė: This project started in March, 2022 in Beijing, and finished in December, 2023 in China.
Veikimo eiga: The design team, taking spatial design, business format planning, brand introduction, etc. into account, has elevated content and innovated in scene creation, enabling the B1 and B2 floors to respectively encompass dining and trendy retail. This led to the groundbreaking presentation of a unique Y3K immersive new China chic aesthetic space. It offers users an immersive shopping experience, revolutionizing the perception of China chic among young people with futurism that goes beyond imagination.
Komandos nariai: Wenzhe Gao
Jinchao Hei
Bing Bai
Jiawen Qi