Jiangxi Illustrated Iliustracijų serija by Wang Ying

Jiangxi Illustrated Iliustracijų serija by Wang Ying is a highly esteemed winner of the very prestigious 2024 Geležinis apdovanojimas A' Design Award in Grafikos, iliustracijų ir vizualinės komunikacijos dizainas Competition Category.

GeležinisGrafika· 2024

Jiangxi Illustrated Iliustracijų serija

by Wang Ying

Client: Northeastern University of China

Geležinis apdovanojimas A' Design Award Winner in Grafika Category

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Colors

The Design

About Jiangxi Illustrated Iliustracijų serija

„Jiangxi Illustrated" – tai skaitmeninių iliustracijų serija, atspindinti vietinę Jiangxi provincijos (Kinija) kultūrą. Iliustracijose šiuolaikišku vizualiniu stiliumi pristatomi regiono kraštovaizdžiai, folkloras ir tradicijos. Linijiniai piešiniai buvo sukurti „Procreate" programoje, o spalvinimas atliktas naudojant „Photoshop". Kiekvieno vaizdo matmenys – 3600 x 3600 pikselių, 300 dpi raiška, RGB spalvų erdvė. Ši serija sujungia tradicines kultūrines temas su šiuolaikiniais iliustravimo metodais. Tikslas – didinti visuomenės pagarbą Jiangxi paveldui ir prisidėti prie jo išsaugojimo.

The Recognition

About the Geležinis apdovanojimas A' Design Award

Jiangxi Illustrated Iliustracijų serija laimėjo Geležinį apdovanojimą A' Design Award, prestižinį pripažinimą, skiriamą geriems dizainams, atitinkantiems profesinius ir pramoninius reikalavimus, kurių tikimasi iš gerai suprojektuotų kūrinių. Geležies laureatai rodo didelius kūrėjų įgūdžius, aukštą specializaciją, ekspertinį supratimą ir kūrybinį gebėjimą. Tikimasi, kad Jiangxi Illustrated Iliustracijų serija bus aukštai vertinamas, žavimas ir brangus kūrinys, praktiškas ir novatoriškas. Šis Geležiniu apdovanojimu įvertintas dizainas integruoja geriausias pramonės praktikas ir turi kompetentingas technines savybes, susietas su patirtimi ir talentu. Jiangxi Illustrated Iliustracijų serija gerbiamas už kruopštumą ir sukurtas taip, kad gerintų gyvenimo kokybę ir padėtų padaryti pasaulį geresne vieta.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The work uniquely intertwines Jiangxi's rich cultural connotations with modern illustration techniques, creating a visually striking expression of Jiangxi's local culture. This endeavor isn't just about preserving the past; it's about revitalizing it for the present and future. The illustrations serve as ambassadors, igniting a renewed love and appreciation for Jiangxi's cultural legacy while inspiring a commitment to its preservation.
Dimensions & Packaging: 3600 x 3600 pixels, 300dpi, RGB.
Tags: Chinese Culture, Jiangxi, Illustration, Commercial Illustration, Cultural Fusion, Digital Artistry
Production Technology: The series of illustrations was created using Photoshop and Procreate software. Procreate software is primarily responsible for drafting and creating line drawings, while Photoshop is mainly used for coloring. The full utilization of the characteristics of both software programs results in beautifully detailed illustrations.
Design Challenge: The primary creative hurdle in the design process arises from cultural transformation. It involves integrating traditional Jiangxi local culture with modern illustration technology to ensure that the resulting form possesses both contemporary aesthetics and cultural resonance. Maintaining a balance between cultural preservation and innovation is crucial, necessitating consideration of how to preserve the original essence of the work while infusing it with freshness and distinctiveness.
Research: The study investigates how modern illustration techniques can enhance appreciation for Jiangxi's local culture and advocate for its preservation. Employing a multidisciplinary approach, it explores the fusion of traditional Jiangxi culture with contemporary illustration practices, identifies resonant themes, and examines the potential of illustrations in promoting local culture.
Inspiration: The design inspiration draws from Jiangxi's rich cultural tapestry, blending tradition with modernity to create captivating illustrations. Each stroke on the digital canvas serves as a portal to Jiangxi's landscapes, folklore, and vibrant traditions, bridging the gap between past and present. Age-old narratives are reimagined to breathe new life into Jiangxi's heritage, sparking curiosity and excitement, attracting more people to join the team of Jiangxi cultural heritage.
Project Duration: The project started in December 2022 in Jiangxi, China, was completed in June 2023 in Liaoning, China, and was exhibited at the undergraduate graduation design exhibition of Northeastern University in China in June 2023.
Operation Flow: Using modern illustrations to evoke audience appreciation for Jiangxi's culture and ignite awareness in protecting its cultural heritage.
Image Credits: Image #1 : Illustration Wang Ying 2023.
Image #2 : Illustration Wang Ying 2023.
Image #3 : Illustration Wang Ying 2023.
Image #4 : Illustration Wang Ying 2023.
Image #5 : Illustration Wang Ying 2023.