Grace Flow Protein Boost Gėrimo buteliuko pakuotė by Jeff Wu

Grace Flow Protein Boost Gėrimo buteliuko pakuotė by Jeff Wu is a highly esteemed winner of the very prestigious 2025 Bronzinis apdovanojimas A' Design Award in Pakuočių dizainas Competition Category.

BronzinisPakuotės· 2025

Grace Flow Protein Boost Gėrimo buteliuko pakuotė

by Jeff Wu

Bronzinis apdovanojimas A' Design Award Winner in Pakuotės Category

11,578
Verified Award Winner
Verify Award Status for #164480

View at A' Design Award Press Release Award Badge

Colors

The Design

About Grace Flow Protein Boost Gėrimo buteliuko pakuotė

Grace Flow Protein Boost – tai buteliuko pakuotės dizainas didelio baltymų kiekio funkciniam gėrimui, skirtam jauniems sporto entuziastams. Skystas baltymų gėrimas gali būti atidarytas ir suvartotas iš karto, be maišymo, kurio reikia baltymų milteliams. Pagrindinis vizualinis elementas sujungia kinišką hieroglifą, reiškiantį „vėsu“, su prekės ženklo pavadinimu lotyniškomis raidėmis, ir šie du elementai turi bendrų brūkšnių. Butelio kaklelis suformuotas kaip rankena, o spalvų skirtumai žymi skonius. Butelis pagamintas iš PET medžiagos tempimo pūtimo formavimo būdu, o visą korpusą juosia metalinės spalvos termosusitraukianti plėvelė.

The Recognition

About the Bronzinis apdovanojimas A' Design Award

Grace Flow Protein Boost Gėrimo buteliuko pakuotė laimėjo Bronzinį apdovanojimą A' Design Award, labai prestižinį pripažinimą, skiriamą išskirtiniams dizainams, kuriuos žymi kūrybiškumas, išradingumas ir sumanumas. Bronzos laureatai yra pakankamai įgudę ir stulbinamai kūrybingi dirbiniai, patvirtinantys jų kūrėjų didelę patirtį, vaizduotę ir išteklių gausą. Tikimasi, kad Grace Flow Protein Boost Gėrimo buteliuko pakuotė bus aukštai vertinamas, žavimas ir brangus daiktas, žymiai profesionalus ir novatoriškas. Šis Bronziniu apdovanojimu įvertintas dizainas įtraukia geriausias praktikas mene, moksle, dizaine ir technologijose ir yra puikus dėl dėmesio detalėms. Grace Flow Protein Boost Gėrimo buteliuko pakuotė puikiai tenkina poreikius, paliečia troškimus, žavi jausmus ir traukia smalsumą.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The design extracts the brand name, where "cool" is a visual symbol representing the unique brand proposition of youth fashion. The combination of the Chinese character "Cool" and the English brand name "PICKICK" forms the main visual element, with the strokes of "Cool" and the English letter "P" co drawing. The bottle design has added a handle for the neck and color differentiation to enhance taste. The overall neck design of the bottle body has increased its recognizability.
Dimensions & Packaging: 1/2length：186.35mm
surface area：28725mm2
stability angle：18.67°
gravity center：69.4mm
Tags: GraceFlow Protein Boost
Production Technology: Outer bottle: PET, stretch blow molded.
Bottle labeling process: Metal colored heat shrink film, fully wrapped form.
Design Challenge: This is a new brand. How to expand the brand's popularity, how to cater to young fitness people in the packaging, how to make the packaging more attractive and functional, how to make the packaging more social, and how to let consumers share the packaging through the Internet are the problems we need to solve.
So we increase the recognition of packaging through simple opposite sex design, combine products with brand names through symbol design, and increase brand influence.
Research: Starting from the product, it is convenient for the consumer group. In the past, protein powder was used to supplement protein after exercise. Our product is liquid protein, so it can be opened and consumed immediately to quickly replenish protein. Simultaneously combining several unique flavors is very convenient and time-saving.
Inspiration: For the product, this is a high protein functional beverage, mainly aimed at young fitness enthusiasts, with a unique and trendy design.
For brands, "Pinku" is a new brand. To highlight the brand name and expand its influence, the design needs to be associated with the brand. Therefore, a design combining the Chinese character "ku" in the brand name with the English brand name was extracted.
Project Duration: The project will start in March 2024, the design will be finalized in July 2024, and the product will be launched in September 2004
Operation Flow: Starting from the product, it is convenient for the consumer group. In the past, protein powder was used to supplement protein after exercise. Our product is liquid protein, so it can be opened and consumed immediately to quickly replenish protein. Simultaneously combining several unique flavors is very convenient and time-saving.
Team Members: Jeff Wu
Juan ying Zheng
George Zhang
qiong Wu
chen Li
Image Credits: Design agency:Beijing Perfect Point Design
Design Director：Jeff Wu