Mawa Branding Korporatyvinė tapatybė by Mohammed Obaid

Mawa Branding Korporatyvinė tapatybė by Mohammed Obaid is a highly esteemed winner of the very prestigious 2025 Bronzinis apdovanojimas A' Design Award in Grafikos, iliustracijų ir vizualinės komunikacijos dizainas Competition Category.

BronzinisGrafika· 2025

Mawa Branding Korporatyvinė tapatybė

by Mohammed Obaid

Client: Mohammed Obaid

Bronzinis apdovanojimas A' Design Award Winner in Grafika Category

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Verified Award Winner
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Colors

The Design

About Mawa Branding Korporatyvinė tapatybė

Šis dizainas pasižymi persipynusia auksine apskrita emblema, simbolizuojančia vienybę, stiprybę ir tęstinumą, suderinta su šiuolaikišku šriftu be užraitų, kuris užtikrina aiškumą ir rafinuotumą. Įkvėptas prabangios architektūros geometrinių raštų, auksinis gradientas suteikia gylį ir atspindi premium kokybę. Sukurtas naudojant pažangias skaitmenines priemones, jis optimizuotas mastelio keitimui ir universalumui įvairiose taikymo srityse, užtikrinant nuoseklų veikimą spaudos, skaitmeninėse ir didelio formato laikmenose. Šis harmoningas kultūrinės simbolikos ir šiuolaikinės elegancijos derinys sukuria ilgalaikį vaizdinį poveikį.

The Recognition

About the Bronzinis apdovanojimas A' Design Award

Mawa Branding Korporatyvinė tapatybė laimėjo Bronzinį apdovanojimą A' Design Award, labai prestižinį pripažinimą, skiriamą išskirtiniams dizainams, kuriuos žymi kūrybiškumas, išradingumas ir sumanumas. Bronzos laureatai yra pakankamai įgudę ir stulbinamai kūrybingi dirbiniai, patvirtinantys jų kūrėjų didelę patirtį, vaizduotę ir išteklių gausą. Tikimasi, kad Mawa Branding Korporatyvinė tapatybė bus aukštai vertinamas, žavimas ir brangus daiktas, žymiai profesionalus ir novatoriškas. Šis Bronziniu apdovanojimu įvertintas dizainas įtraukia geriausias praktikas mene, moksle, dizaine ir technologijose ir yra puikus dėl dėmesio detalėms. Mawa Branding Korporatyvinė tapatybė puikiai tenkina poreikius, paliečia troškimus, žavi jausmus ir traukia smalsumą.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This design features an interwoven gold circle symbolizing unity, strength, and continuity, paired with sleek typography for clarity and sophistication. The premium gold color reflects luxury and high quality, making it unique and memorable. It balances elegance and cultural meaning, embodying "Mawa" as a symbol of comfort and belonging.
Dimensions & Packaging: This non-physical logo design features a geometric circular emblem with smooth, interwoven elements symbolizing unity and strength. A gold gradient adds depth and luxury, crafted using advanced digital tools. The modern sans-serif typography is precisely aligned with the emblem, ensuring balance and clarity. Optimized for scalability, the design maintains its versatility across print, digital, and large-format applications, making it both functional and visually impactful.
Tags: Luxury logo design, real estate branding, gold emblem, elegant typography, unity and strength, premium branding, modern design, scalable logo, cultural symbolism, timeless appeal
Production Technology: Used Adobe Illustrator to make the logo and all it's applications, the photos was edited using Adobe Photoshop.
Design Challenge: The hardest part was combining cultural meaning with a modern, luxurious look. We needed the design to reflect the Arabic meaning of Mawa while appealing to a high-end market. Creating the gold circle to symbolize unity and luxury, while making it work across different formats, was a big challenge. Limited feedback and ensuring the design connected with all audiences were obstacles we overcame by testing and refining the design multiple times.
Research: This design was created through research aimed at developing a logo that embodies luxury and comfort in the real estate sector. It symbolizes unity, strength, and premium quality by blending cultural symbolism with modern luxury branding trends. Designed using Adobe Illustrator, feedback from experts and clients refined the concept. The gold circular emblem and modern typography enhance emotional connection and clarity, establishing trust and elevating design standards in the industry.
Inspiration: Similar geometric and circular patterns can be found in luxury architecture, such as golden domes or ornamental designs in upscale buildings.
Project Duration: This project was designed in February 2022, In Riyadh Saudi Arabia, and it is used in the company's office.
Operation Flow: This logo operates as a versatile and impactful visual identity, seamlessly adapting across various mediums like print, digital, and signage. Its clean, modern design ensures clear communication, while the interwoven gold circle adds an element of sophistication and memorability. The balance between the emblem and typography makes it instantly recognizable, creating a strong connection with the audience. Its elegance and scalability ensure consistent performance across all applications.