Thorn Metamorphosis Produkto Animacija – autorius Qzens Furniture Art Design

Darbas Thorn Metamorphosis Produkto Animacija, kurio autorius Qzens Furniture Art Design, yra itin vertinamas prestižinio 2025 Sidabrinis apdovanojimas A' Design Award laimėtojas konkurso kategorijoje Filmų, vaizdo įrašų ir animacijos dizainas.

SidabrinisFilmas· 2025

Thorn Metamorphosis Produkto Animacija

Dizaineris: Qzens Furniture Art Design

Klientas: QZENS Furniture - Art - Design

Kategorijos Filmas laimėtojas – Sidabrinis apdovanojimas A' Design Award

43,733

Patvirtintas apdovanojimo laimėtojas

Patikrinti apdovanojimo statusą – #170360

Aplankykite svetainę Peržiūrėti A' Design Award Pranešimas spaudai Apdovanojimo ženklelis

Spalvos

Dizainas

Apie Thorn Metamorphosis Produkto Animacija

Thorn Lighting transformuoja aštriausiąją gamtos formą – dyglį – į šiuolaikinį dizaino objektą, kuris įkūnija pusiausvyrą tarp kieto ir minkšto, šviesos ir šešėlio. Įkvėptas gamtos metamorfozės, šis apšvietimas simbolizuoja jėgą, atsparumą ir dvasinį augimą per sunkumus. Dizainas sujungia neapdorotus, organiškus kraštus su industrinėmis linijomis, atspindėdamas grožį ir viltį, randamus iššūkiuose. Kinematografinis patyrimas buvo sukurtas naudojant Houdini, Redshift ir pažangias simuliacijos technikas, siekiant vizualiai atvaizduoti šią transformaciją, suliejant laukinę gamtos dvasią su šiuolaikine estetika.

Pripažinimas

Apie Sidabrinis apdovanojimas A' Design Award

Thorn Metamorphosis Produkto Animacija laimėjo Sidabrinį apdovanojimą A' Design Award, nepaprastai prestižinį pripažinimą, skiriamą aukščiausios klasės, puikiems ir įspūdingiems dizainams. Sidabro laureatai yra itin puikūs ir labai kūrybingi darbai, rodantys jų kūrėjų išskirtinę kompetenciją, talentą ir įžvalgumą. Tikimasi, kad Thorn Metamorphosis Produkto Animacija bus nuostabus, pavyzdinis, labai profesionalus ir giliai novatoriškas kūrinys. Šis Sidabriniu apdovanojimu įvertintas dizainas yra žymus, žavimas išradimas, padedantis plėsti meno, mokslo, dizaino ir technologijų ribas. Thorn Metamorphosis Produkto Animacija yra kūrinys, kuriam daugelis pavydi, žadinantis troškimus, teikiantis teigiamų jausmų ir sukeliantis nuostabą bei stebėjimąsi.

Už dizaino

Spaudos rinkinys

Dizainerio pateikti kreditai, komandos nariai ir techninė informacija.

Unikalios savybės: Over time, nature’s forms are shaped by human hands into industrial products. While this transformation sped up with the Industrial Revolution, the organic structures of nature continue to inspire design. Thorn Lighting transforms the thorn, one of nature’s harshest forms, into a modern design object. This process reflects the evolution into a functional product, while maintaining the wild and unique beauty of nature.
Matmenys ir pakuotė: The video was exported as an MP4 file, 16:9 aspect ratio, 3072x1728 resolution with H.264 compression at 24 FPS. A high quality MOV export is also available without as much compression but larger file size.
Žymos: Thorn, Lighting, Nature, Metamorphosis, Transformation, Vfx, 3D, Cgi, Animation, Organic
Gamybos technologija: Thorn’s cinematic was created using Houdini and rendered with Redshift on dual RTX 4090 GPUs. Final renders were composited in Nuke, edited in After Effects, and color graded in DaVinci Resolve. Starting from CAD data, Houdini’s procedural tools shaped its organic transformation. Vellum simulations drove the metamorphosis, while anamorphic CG cameras and lighting enhanced its cinematic feel. Product photos provided key references to achieve realistic material properties in the animation.
Dizaino iššūkis: Creating the right composition for this animation about the transformation of nature into an industrial lighting product was a challenge. It was a real challenge to model and synchronize the scenes that reflect the reality of nature, while at the same time harmonizing with the specially prepared music and conveying the intended emotions to the audience in an effective and cinematographic way.
Tyrimas: The effects of seasonal changes on nature were researched. Realistic seed, thorn, and leaf models were created, observing their wind-driven movements. 3D modeling was done based on the product's components. Multiple tests ensured accurate material textures. To capture true lighting and colors, recordings were made in various environments. A special composition was crafted to narrate the metamorphosis in sync with the animation.
Įkvėpimas: Inspired by nature’s metamorphosis, Thorn Lighting transforms sharp thorns into light, symbolizing strength and beauty. Thorns, representing resilience and growth through adversity, serve as metaphors for spiritual evolution. Blending their raw edge with industrial lines, Thorn strikes a balance between harshness and softness, light and shadow. It reflects the human journey of finding beauty and hope in challenges, merging nature’s wild spirit with modern aesthetics and functionality.
Projekto trukmė: The project started simultaneously in New York and Ankara in September 2023 and was completed in July 2024. The creation process of the work was spread across this timeline and was not continues.
Veikimo eiga: The cinematic was created to showcase the origin story of Thorn in an elegant and self-explanatory way. Its purpose is to take the audience on a small journey of transformation. The video is intended to be shared on social platforms and during events to create attraction around the product.
Komandos nariai: Designer: Yılmaz DOĞAN
VFX Artist: Tuna ÜNALAN
Music: Yağız ORAL
Product Manufacturer: H.Ibrahim DOĞAN
Creative Direction: Hakan N. TÜRKMEN
Nuotraukų autoriai: Tuna ÜNALAN
Yağız ORAL
Yılmaz DOĞAN