Avesta Branding System Prekės ženklo sistema by Daniel da Hora is a highly esteemed winner of the very prestigious 2025 Geležinis apdovanojimas A' Design Award in Grafikos, iliustracijų ir vizualinės komunikacijos dizainas Competition Category.
GeležinisGrafika· 2025
Avesta Branding System Prekės ženklo sistema
Client: Lefil Company
Geležinis apdovanojimas A' Design Award Winner in Grafika Category
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The Design
About Avesta Branding System Prekės ženklo sistema
Dizainas įkūnija įmonės viziją, lyderystę ir inovacijas, tuo pačiu būdamas prekės ženklas, orientuotas į augimą ir tvarumą. Su stipriu ir elegantišku skambesiu dizainas įkūnija pačią Brazilijos korporatyvinio nekilnojamojo turto rinką, projektuodamas autoriteto ir strategijos įvaizdį. Jis derina efektyvumą ir inovacijas ir yra parengtas pirmaujančios įmonės vizualiniam įvaizdžiui.
The Recognition
About the Geležinis apdovanojimas A' Design Award
Avesta Branding System Prekės ženklo sistema laimėjo Geležinį apdovanojimą A' Design Award, prestižinį pripažinimą, skiriamą geriems dizainams, atitinkantiems profesinius ir pramoninius reikalavimus, kurių tikimasi iš gerai suprojektuotų kūrinių. Geležies laureatai rodo didelius kūrėjų įgūdžius, aukštą specializaciją, ekspertinį supratimą ir kūrybinį gebėjimą. Tikimasi, kad Avesta Branding System Prekės ženklo sistema bus aukštai vertinamas, žavimas ir brangus kūrinys, praktiškas ir novatoriškas. Šis Geležiniu apdovanojimu įvertintas dizainas integruoja geriausias pramonės praktikas ir turi kompetentingas technines savybes, susietas su patirtimi ir talentu. Avesta Branding System Prekės ženklo sistema gerbiamas už kruopštumą ir sukurtas taip, kad gerintų gyvenimo kokybę ir padėtų padaryti pasaulį geresne vieta.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Avesta represents a bold fusion of vision, leadership, and innovation, establishing itself as a brand committed to progress and sustainability. With a sophisticated and commanding presence, Avesta mirrors the Brazilian corporate real estate landscape, conveying strength, strategy, and foresight. Seamlessly blending efficiency with innovation, Avesta is poised to redefine the industry with agile, forward-thinking, and sustainable solutions.
- Dimensions & Packaging
- Various:
1 - visit card: 8,5x5cm;
2 - office paper: 21x29,7cm
3 - small envelope: 23x11cm
4 - Big envelope: 23x31cm - Tags
- Real-estate, corporate market, new business, graphic design
- Production Technology
- As it’s a branding system, we used the regular tools for graphic design and illustration.
- Design Challenge
- By bringing the brand closer to this scenario, the message conveyed is one of solidity, permanence and balance. Just as the basalt hills were sculpted with precision by the action of nature, the brand seeks to reflect meticulous care in every detail of its projects, supporting business strategies on safe and rigorous bases.
Furthermore, the continuous beauty of these formations communicates intelligence and order, attributes that reinforce the company’s positioning as a reliable partner in the creation of spaces planned with vision and creativity.
Inspired by the basalt hills of Ireland, the logo embodies a symbol of robustness, longevity and natural design, aligning with the brand’s core values and its commitment to building solid paths to success for its clients. - Inspiration
- Because the company will serve as a hub for the Brazilian real estate market, including bringing foreigner investments, the visual choice was inspired by the iconic basalt formations that occurred in Ireland. These natural structures, formed millions of years ago by volcanic processes, symbolize the perfect integration between the strength of nature, the harmony of forms and stability over time.
- Project Duration
- The project started in September 2024 in Recife, Brazil, and it was finished (approval) by January 2025.
- Image Credits
- Image # 1: Daniel da Hora (Chief Design Officer), 2025.
Image # 2: Daniel da Hora (Chief Design Officer), 2025.
Image # 3: Daniel da Hora (Chief Design Officer), 2025.
Image # 4: Daniel da Hora (Chief Design Officer), 2025.
Image # 5: Daniel da Hora (Chief Design Officer), 2025.
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