Xi Feng Jiu Tian Qi Baidziu pakuotė by Wen Liu

Xi Feng Jiu Tian Qi Baidziu pakuotė by Wen Liu is a highly esteemed winner of the very prestigious 2026 Bronzinis apdovanojimas A' Design Award in Pakuočių dizainas Competition Category.

BronzinisPakuotės· 2026

Xi Feng Jiu Tian Qi Baidziu pakuotė

by Wen Liu

Client: Shenzhen Oracle Creative Design Co., Ltd

Bronzinis apdovanojimas A' Design Award Winner in Pakuotės Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Xi Feng Jiu Tian Qi Baidziu pakuotė

Xi Feng Jiu Tian Qi – tai aukščiausios klasės kiniško baidziu pakuotės dizainas. Butelis pagamintas iš vietinio krištolo, padengtas galvaniniu aukso sluoksniu ir dekoruotas lazeriu išgraviruotais raštais. Kamštelis pagamintas iš aliuminio lydinio ir inkrustuotas deimantiškai šlifuotais krištolo elementais. Kamštelio forma įkvėpta fenikso karūnos, kurią senovės Kinijoje dėvėjo nuotakos. Dovanų dėžutė pagaminta iš akrilo ir pasižymi išskirtine forma. Dangtis kyla tarsi uždanga, palaipsniui atskleisdamas butelį. Šis judesys primena raudono šydo pakėlimą tradicinėse kinų vestuvėse.

The Recognition

About the Bronzinis apdovanojimas A' Design Award

Xi Feng Jiu Tian Qi Baidziu pakuotė laimėjo Bronzinį apdovanojimą A' Design Award, labai prestižinį pripažinimą, skiriamą išskirtiniams dizainams, kuriuos žymi kūrybiškumas, išradingumas ir sumanumas. Bronzos laureatai yra pakankamai įgudę ir stulbinamai kūrybingi dirbiniai, patvirtinantys jų kūrėjų didelę patirtį, vaizduotę ir išteklių gausą. Tikimasi, kad Xi Feng Jiu Tian Qi Baidziu pakuotė bus aukštai vertinamas, žavimas ir brangus daiktas, žymiai profesionalus ir novatoriškas. Šis Bronziniu apdovanojimu įvertintas dizainas įtraukia geriausias praktikas mene, moksle, dizaine ir technologijose ir yra puikus dėl dėmesio detalėms. Xi Feng Jiu Tian Qi Baidziu pakuotė puikiai tenkina poreikius, paliečia troškimus, žavi jausmus ir traukia smalsumą.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The design essence of this premium Chinese baijiu is concentrated in its cap, which draws inspiration from the phoenix crown worn by brides in ancient China. Through metal casting and diamond inlay techniques, it integrates the luxurious symbolism of Eastern wedding traditions with modern luxury craftsmanship, showcasing distinguished elegance and unique aesthetics within a compact form.
Dimensions & Packaging: 175mm*120mm*285mm
Tags: Premium Baijiu, Cultural Tracing, Cultural Export, Integration of Commerce and Art
Production Technology: The liquor bottle is made from the finest local crystal. The bottle body is electroplated with gold and adorned with laser-engraved patterns, while the cap is made of aluminum alloy featuring inlaid crystal diamond cuts. The gift box showcases a uniquely shaped design made of acrylic.
Design Challenge: The most significant challenge of the project lay in the production of the bottle cap. Its intricate detailing presented substantial difficulties, requiring a delicate balance between quality standards and production costs. Considerable effort was dedicated to resolving this issue, ultimately leading to a breakthrough.
Research: Through on-site research, a detailed market report was compiled based on insights gathered from over 300 consumers and key distributors.
Inspiration: Inspired by the phoenix motif from traditional Chinese wedding attire, this design reimagines a profound cultural symbol. The phoenix embodies renewal and sacredness in Chinese culture, conveying wishes for prosperity. Through contemporary interpretation and craftsmanship, it bridges tradition and modernity, creating a distinct visual language that honors Eastern heritage while appealing to present-day aesthetics—striking a balance between cultural continuity and innovative expression.
Project Duration: September 2023, Shenzhen, China
Operation Flow: The liquor box is designed with ritual at its core, creating a distinctive unboxing experience: the lid ascends like a rising curtain, gradually revealing the treasure within. This motion draws inspiration from the solemn moment of "lifting the red veil" in traditional Chinese wedding customs, transforming this gesture of anticipation and sanctity into a ceremonial unveiling of the product. Through this culturally rich interactive design, it enhances user engagement while deepening the product's narrative resonance and emotional connection.
Team Members: Creative Direction: Wen Liu
Design Execution: Maoxiang Pan, Xiangdong Yuan