Forest Spring Vandens butelio pakuotė by Sheng Jin, Chao Yang and Wenqi Wu is a highly esteemed winner of the very prestigious 2026 Bronzinis apdovanojimas A' Design Award in Pakuočių dizainas Competition Category.
BronzinisPakuotės· 2026
Forest Spring Vandens butelio pakuotė
by Sheng Jin, Chao Yang and Wenqi Wu
Client: Communication University of Zhejiang
Bronzinis apdovanojimas A' Design Award Winner in Pakuotės Category
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The Design
About Forest Spring Vandens butelio pakuotė
„Forest Spring" – tai buteliuose pilstomo vandens pakuotės dizainas. Etiketė sukurta remiantis kinų rašmeniu „sen", reiškiančiu mišką, kuris transformuotas į tušu tapytą peizažą. Kaligrafiniai potėpiai, tonų gradacija ir erdvinis kontrastas vienoje formoje sukuria kalnų, medžių ir gamtos gyvybingumo įspūdį. Kompozicija buvo ištobulinta vektoriniu formatu ir sukalibruota, kad būtų užtikrintas vienodas atgaminimas spaudoje. Skaidraus butelio talpa – 500 mililitrų, jis turi atsukamą kamštelį. Dizainas išreiškia tyrumą ir žmogaus bei gamtos harmoniją.
The Recognition
About the Bronzinis apdovanojimas A' Design Award
Forest Spring Vandens butelio pakuotė laimėjo Bronzinį apdovanojimą A' Design Award, labai prestižinį pripažinimą, skiriamą išskirtiniams dizainams, kuriuos žymi kūrybiškumas, išradingumas ir sumanumas. Bronzos laureatai yra pakankamai įgudę ir stulbinamai kūrybingi dirbiniai, patvirtinantys jų kūrėjų didelę patirtį, vaizduotę ir išteklių gausą. Tikimasi, kad Forest Spring Vandens butelio pakuotė bus aukštai vertinamas, žavimas ir brangus daiktas, žymiai profesionalus ir novatoriškas. Šis Bronziniu apdovanojimu įvertintas dizainas įtraukia geriausias praktikas mene, moksle, dizaine ir technologijose ir yra puikus dėl dėmesio detalėms. Forest Spring Vandens butelio pakuotė puikiai tenkina poreikius, paliečia troškimus, žavi jausmus ir traukia smalsumą.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The chinese character "sen" (forest) symbolizes forest and nature. This design transforms the character into a chinese ink landscape, using brushwork and spatial contrast to evoke mountains and vitality. Rooted in the philosophy of harmony between humanity and nature, it expresses ecological coexistence and reflects the pure, natural essence of "forest spring."
- Dimensions & Packaging
- bottle 65 mm diameter x 210 mm height, 500 ml capacity, neck 28 mm pco 1881
material food grade pet, wall thickness 0.25 to 0.35 mm
label area 190 mm x 60 mm wrap around
cap hdpe tamper evident
net weight 12 to 14 g bottle, 2 g cap
secondary package 400 mm x 270 mm x 220 mm, 24 bottles per corrugated carton - Tags
- Chinese character design, forest symbolism, water ink landscape, typography innovation, eco-conscious branding
- Production Technology
- The design was realized through structural deconstruction of the character "sen," examining stroke proportion and spatial hierarchy to reconstruct it as a landscape form. digital ink-wash simulations replicated xuan paper diffusion and tonal gradation. The composition was refined in vector format for scalability and brand application, then color-calibrated with cmyk optimization to ensure consistency across print and packaging production.
- Design Challenge
- The main challenge was transforming the Chinese character "sen" into a visually compelling landscape while preserving its legibility and cultural meaning. internally, balancing historical calligraphy aesthetics with modern brand storytelling required careful study of traditional ink techniques and symbolism. externally, constraints included digital reproduction limits, printing technology, and material properties, which demanded iterative testing and refinement to ensure both artistic integrity and practical manufacturability.
- Research
- Type of research: design-driven cultural study. Objective: explore how Chinese characters can convey ecological and brand values. methodology: visual analysis and typographic experimentation. Data collection/tools: ink painting simulations, digital sketching, surveys on perception. participants: 30 viewers and design experts. results: "sen" effectively communicates nature and purity. Insights: integrating traditional aesthetics enhances brand storytelling and fosters eco-conscious design, impacting society and sustainable product perception.
- Inspiration
- Inspired by the ecological symbolism of the Chinese character "sen" (forest), this project explores how typography embodies environmental philosophy. Drawing from traditional chinese ink landscape aesthetics and harmony between humanity and nature, the design transforms a character into a spatial visual narrative. The research integrates calligraphic structure, ink composition, and brand communication strategies to express the natural purity and sustainable values of "forest spring."
- Project Duration
- The project started in August 2025 in Hangzhou and finished in October 2025 in Hangzhou
- Operation Flow
- The bottle is easy to use: simply twist off the cap to pour or drink. Its ergonomic shape fits comfortably in hand, while the transparent body allows users to see the water level. the label’s visual design guides the eye to the brand and emphasizes purity. Lightweight and durable, the bottle is easy to carry, stack, and store, ensuring convenience and a premium experience while maintaining a natural, eco-conscious impression.
- Team Members
- Designer: sheng jin
Designer: chao yang
Designer: wenqi wu
Designer: yangyang lou
Designer: jianzhong yang
3d model: darong lin
Director: hui zeng
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