Zhishan 1299 Žaliosios arbatos pakuotė by Qianqian Ma is a highly esteemed winner of the very prestigious 2026 Bronzinis apdovanojimas A' Design Award in Pakuočių dizainas Competition Category.
BronzinisPakuotės· 2026
Zhishan 1299 Žaliosios arbatos pakuotė
by Qianqian Ma
Client: Lijiashan
Bronzinis apdovanojimas A' Design Award Winner in Pakuotės Category
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The Design
About Zhishan 1299 Žaliosios arbatos pakuotė
Zhishan 1299 – tai dovanų dėžutė, sukurta ekologiškai žaliajai arbatai, auginamai aukštikalnių arbatos soduose. Dėžutės paviršiuje išpjauta kiaurinė vieno pumpuro lapelio forma, produkto formą paverčianti atminties simboliu. Atidarius dėžutę, konstrukcija išsiskleidžia ir ištįsta aukštyn į kalno formą, primenančią kinų kalbos hieroglifą, reiškiantį kalną, ir arbatos sodą 1299 metrų aukštyje. Paviršius dekoruotas auksiniu įspaudu ir UV danga. Trisdešimt mažų azotu užpildytų pakelių viduje išsaugo arbatos šviežumą ir leidžia ją matyti.
The Recognition
About the Bronzinis apdovanojimas A' Design Award
Zhishan 1299 Žaliosios arbatos pakuotė laimėjo Bronzinį apdovanojimą A' Design Award, labai prestižinį pripažinimą, skiriamą išskirtiniams dizainams, kuriuos žymi kūrybiškumas, išradingumas ir sumanumas. Bronzos laureatai yra pakankamai įgudę ir stulbinamai kūrybingi dirbiniai, patvirtinantys jų kūrėjų didelę patirtį, vaizduotę ir išteklių gausą. Tikimasi, kad Zhishan 1299 Žaliosios arbatos pakuotė bus aukštai vertinamas, žavimas ir brangus daiktas, žymiai profesionalus ir novatoriškas. Šis Bronziniu apdovanojimu įvertintas dizainas įtraukia geriausias praktikas mene, moksle, dizaine ir technologijose ir yra puikus dėl dėmesio detalėms. Zhishan 1299 Žaliosios arbatos pakuotė puikiai tenkina poreikius, paliečia troškimus, žavi jausmus ir traukia smalsumą.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Zhishan 1299 organic green tea is produced in high-altitude organic tea gardens. The single bud leaf shape is expressed in a hollow form on the packaging box surface, transforming the product form into a packaging memory symbol. Opening the box, a "mountain shaped tea garden" suddenly appears, with the packaging resembling the Chinese character "mountain", reflecting the growing environment of high-altitude green tea at an altitude of 1299 meters.
- Dimensions & Packaging
- Width 300mm x Depth 200mm x Height 150mm
- Tags
- High mountain, green tea, organic,gift box,packaging
- Production Technology
- Gold stamping and UV coating
- Design Challenge
- This is a high-end gift box that takes into account consumers' daily tea drinking habits while ensuring the freshness of the tea leaves. We have set up 30 independent small packages inside the packaging, each filled with nitrogen gas. This not only allows for good display, but also ensures the freshness of the tea leaves and showcases the natural environment for tea growth.
- Research
- We conducted on-site inspections of the environment in which tea grows, and the tall mountains, fresh air, and suitable climate provide natural protection for tea. In the packaging design, the unfolding and stretching of the box are provided to present the form of a mountain, artistically restoring the style of a high-altitude tea garden. Once the packaging was launched, it was deeply loved and purchased by consumers.
- Inspiration
- The design inspiration comes from a single bud shape during picking, only picking new teeth that have just been revealed before Qingming Festival. The shape of a single bud leaf is expressed in a hollow form on the packaging box surface. When the packaging gift box is opened, it presents the natural environment of high mountains where tea grows. Tea buds extend from halfway up the mountain to the top, like layers of screening for tea quality.
- Project Duration
- The project lasts 2 months
- Operation Flow
- This packaging features the shape of tea leaves as its core element. When the gift box is opened, it forms a mountain shape, which can be stretched upwards to create a mountain shape. This allows consumers to feel that the tea growing environment is very ecological and natural, while also showcasing the small cans of tea inside.
- Patents
- Trademark: "Trademark (2011) Sichuan Yizhichun Tea Industry Co., Ltd."
- Team Members
- Qianqian Ma
Zhaocheng He
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