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Renaissance Tranšėjos Kailis by Adina Banea

Renaissance Tranšėjos Kailis by Adina Banea is a highly esteemed winner of the very prestigious 2018 Sidabrinis apdovanojimas A' Design Award in Mados, aprangos ir drabužių dizainas Competition Category.


SidabrinisMada· 2018

Renaissance Tranšėjos Kailis

by Adina Banea

Client: Reprobable

Sidabrinis apdovanojimas A' Design Award Winner in Mada Category

Colors

The Design

About Renaissance Tranšėjos Kailis

Meilė ir universalumas. Graži istorija, išspausdinta audinyje, siuvama ir suplanuota šio tranšėjos paltai kartu su visais kitais kolekcijos drabužiais. Šio kūrinio unikalumas neabejotinai reiškia miesto dizainą, minimalistinį prisilietimą, tačiau, kas čia tikrai stebina, veikiau gali būti jo universalumas. Prašau tiesiog užmerkite akis. Pirmiausia turėtumėte pamatyti rimtą žmogų, einantį į jos rimtą darbą .. mėlyną darbą. Dabar papurtykite galvą ir tik priešais jus pamatysite parašytą mėlyną tranšėjos paltą su magnetiškomis mintimis. Parašyta ranka. Su meile, priekaištauti!

The Recognition

About the Sidabrinis apdovanojimas A' Design Award

Renaissance Tranšėjos Kailis laimėjo Sidabrinį apdovanojimą A' Design Award, nepaprastai prestižinį pripažinimą, skiriamą aukščiausios klasės, puikiems ir įspūdingiems dizainams. Sidabro laureatai yra itin puikūs ir labai kūrybingi darbai, rodantys jų kūrėjų išskirtinę kompetenciją, talentą ir įžvalgumą. Tikimasi, kad Renaissance Tranšėjos Kailis bus nuostabus, pavyzdinis, labai profesionalus ir giliai novatoriškas kūrinys. Šis Sidabriniu apdovanojimu įvertintas dizainas yra žymus, žavimas išradimas, padedantis plėsti meno, mokslo, dizaino ir technologijų ribas. Renaissance Tranšėjos Kailis yra kūrinys, kuriam daugelis pavydi, žadinantis troškimus, teikiantis teigiamų jausmų ir sukeliantis nuostabą bei stebėjimąsi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Renaissance, love and versatility. A beautiful story imprinted in the fabric, tailoring and concept of this trench coat, alongside all the other garments of the collection. The uniqueness of this piece is for sure the urban design, minimalistic touch, but what is really surprising here, it rather might be its versatility. Just close your eyes, please. Firstly, you should see a serious person who is going at her serious, blue job. Now, shake your head, and just in front of you you'll see a written blue trench coat. I've put some magnetic thoughts on it. Written by my hand. With love Reprobable.
Dimensions & Packaging
The trench was made to fit all sizes: from 34 to 42/ S to L.
Tags
fashion, reprobable, urban, minimalistic, simple, open-minded, powerful, clean, eco-friendly
Production Technology
The trench is made from wool, has a magnetic closure, and, on the other hand, a playful girl just placed some magnets in the lining too, in order to change the style passing through seriosity to a childish vibe. After, I wrote some happy thoughts on Tyvek paper and..kiss the lips! Work done!
Design Challenge
The challenge was mainly making my way through the industry. The secret challenge of my Renaissance's Coat is his hidden magnets. I've put some there with my hand. After, I've wrote two or three words on my tyvek paper and..that was all for changing the style.
" Faboulous!" I ve just said to myself when I was finishing the job. " This is the way I will never get bored with my lovely trench. An adult today, child again tomorrow, you always should have one more option. Even if we are speaking here of same coat. This is my challenge always.
Research
The research was based on my inner search, a life lesson about love, all experiences put in one storyline for the collection. I wasn't looking for something creative as a must, I always put the accent at an emotional impact, since for me, fashion is not just about dressing the body, is also about dressing the soul. Thinking like this and choosing this concept for the campaign, I realised that the impact was different, since people reacted with empathy and smiles to the collection, embracing the idea of filling your closet with garments that suit your personality.
Inspiration
The inspiration and the story of this piece comes from the idea that we are born from love, we make love with love in order to born a child only from love. With this idea in our minds and hearts, this fashion campaign took place in Jilava, a place used in the communist regime as a prison, where numerous political prisoners were destined to a slow and sure death, a place with a lot of stories to tell, as our designs have as well.
Project Duration
The Renaissance Campaign was launched in Fall 2016 in Bucharest, and finished in April 2017, Romania.
Operation Flow
Is all about renaissance of the soul through love and through clothes. You can wear it like an ordinary must have trench coat in your closet, for boring working days! But this kind of trench can be transformed in a special one because it is full of magnets in the lining! You' ll be the star when night will come, because you have in your pockets the Tuvek paper which is handmade written and you will put it on your boring trench for an unboring vibe. That's all you need for a great and childish look!
Patents
Copyrights belong to Reprobable.
Image Credits
Image #1 - Reprobable-Renaissance Campaign / 2016
Image #2 - Reprobable-Renaissance Campaign / 2016
Image #3 - Reprobable-Renaissance Campaign / 2016
Image #4 - Reprobable-Renaissance Campaign / 2016

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