Airport Bremen „Wayfinding“ Sistema by Thomas Geissert

Airport Bremen „Wayfinding“ Sistema by Thomas Geissert is a highly esteemed winner of the very prestigious 2020 Sidabrinis apdovanojimas A' Design Award in Grafikos, iliustracijų ir vizualinės komunikacijos dizainas Competition Category.

SidabrinisGrafika· 2020

Airport Bremen „Wayfinding“ Sistema

by Thomas Geissert

Client: Teamgeissert

Sidabrinis apdovanojimas A' Design Award Winner in Grafika Category

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Verified Award Winner

Verify Award Status for #93704

Peržiūrėti portfolio Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Airport Bremen „Wayfinding“ Sistema

Aukšto kontrasto modernus dizainas ir aiški informacija „Hirarchie“ išskiria naująją sistemą. Orientavimo sistema veikia greitai ir teigiamai prisidės prie oro uosto teikiamų paslaugų kokybės. Svarbiausia priemonė naudoti naują šriftą, skiriamąjį rodyklės elementą - skirtingų, didelio kontrasto spalvų įvedimą. Visų pirma tai buvo susiję su funkciniais ir psichologiniais aspektais, tokiais kaip geras matomumas, skaitomumas ir informacijos be kliūčių registravimas. Naudojami nauji aliuminio dėklai su šiuolaikišku, optimizuotu LED apšvietimu. Buvo pridedami ženklų bokštai.

The Recognition

About the Sidabrinis apdovanojimas A' Design Award

Airport Bremen „Wayfinding“ Sistema laimėjo Sidabrinį apdovanojimą A' Design Award, nepaprastai prestižinį pripažinimą, skiriamą aukščiausios klasės, puikiems ir įspūdingiems dizainams. Sidabro laureatai yra itin puikūs ir labai kūrybingi darbai, rodantys jų kūrėjų išskirtinę kompetenciją, talentą ir įžvalgumą. Tikimasi, kad Airport Bremen „Wayfinding“ Sistema bus nuostabus, pavyzdinis, labai profesionalus ir giliai novatoriškas kūrinys. Šis Sidabriniu apdovanojimu įvertintas dizainas yra žymus, žavimas išradimas, padedantis plėsti meno, mokslo, dizaino ir technologijų ribas. Airport Bremen „Wayfinding“ Sistema yra kūrinys, kuriam daugelis pavydi, žadinantis troškimus, teikiantis teigiamų jausmų ir sukeliantis nuostabą bei stebėjimąsi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The goal was to create a system with its own identity and originality that goes beyond. Characterized by its modern, contemporary appearance with the modern classic typography. The calm appearance should promote safety, confidence and deceleration among passengers. A contrasting modern design and a clear information hierarchy characterize this new system. The orientation system works easy and makes a positive contribution to the service quality of the airport.
Dimensions & Packaging: Various dimensions according to the neccessities on-site
Tags: modern, contemporary, reluctant, minimal, plain, timeless
Production Technology: New aluminium cases with contemporary, optimized LED illumination are used for the signage system.
Bremen City Airport has introduced new flight information display screens (FIDS) throughout its terminal complex.
The screen-designs are created by teamgeissert and displayed on NEC MultiSync V651 models.
Design Challenge: The arrow became an independent, striking element suitable for the pictograms newly designed.
Research: The new font is the Fago OT. The font is used in different font sizes. This builts a hierarchy that captures and structures the information facilitated.
The primary information is flight-related information, the secondary information concern the service facilities in the airport.
Inspiration: The aim in designing the new wayfinding system was to create a calm atmosphere and a balanced general view without creating visual disturbances. The choice of typography and icons as well as the lighting and coloring make orientation easier for international guests.
The most important means besides using the new font, Fago OT from Ole Schäfer is the introduction of high contrast colors. Our focus was on functional and psychological aspects such as good visibility, readability and barrier free information.
The decisive factor for the effectiveness of the new guidance and orientation system is the complete information chain.
Project Duration: starting in 2012
finished in 2018
Operation Flow: the wayfinding system works simply, safely, quickly and intuitively. It not only guides and accompanies the passengers, but also makes the space tangible and thus creates identification and identity.
Team Members: Thomas Geissert
Anne Wichmann
Image Credits: teamgeissert