Alpha Series Skuveklis by Mert Ali Bukulmez

Alpha Series Skuveklis by Mert Ali Bukulmez is a highly esteemed winner of the very prestigious 2020 Dzelzs balva A' Design Award in Skaistumkopšanas, personīgās kopšanas un kosmētikas produktu dizains Competition Category.

DzelzsKosmētikas produkts· 2020

Alpha Series Skuveklis

by Mert Ali Bukulmez

Client: Arçelik A.Ş

Dzelzs balva A' Design Award Winner in Kosmētikas produkts Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Alpha Series Skuveklis

Alpha sērija ir kompakts, daļēji profesionāls skuveklis, kas var veikt sejas kopšanas pamatdarbību. Arī produkts, kas piedāvā higiēniskus risinājumus ar inovatīvu pieeju apvienojumā ar skaistu estētiku. Projekta pamatus veido vienkāršība, minimālisms un funkcionalitāte apvienojumā ar vieglu lietotāja mijiedarbību. Priecīga lietotāja pieredze ir atslēga. Padomus var viegli noņemt no skuvekļa un ievietot glabāšanas sadaļā. Doks ir paredzēts skuvekļa uzlādei un uzgaļu, kas atbalstīti ar UV gaismu, glabāšanai iekšpusē.

The Recognition

About the Dzelzs balva A' Design Award

Alpha Series Skuveklis ir Dzelzs balvas A' Design Award ieguvējs, prestiža atzinība, ko piešķir labiem dizainiem, kas atbilst profesionālajām un rūpnieciskajām prasībām, kādas sagaidāmas no labi izstrādātiem darbiem. Dzelzs ieguvēji parāda to radītāju lielo prasmi, augsto specializāciju, ekspertu izpratni un radošo spēju. Sagaidāms, ka Alpha Series Skuveklis būs augsti vērtēts, apbrīnots un cienīts darbs, praktisks un inovatīvs. Šis ar Dzelzs balvu apbalvotais dizains integrē nozares labāko praksi un tam ir kompetentas tehniskās īpašības, kas saistītas ar zinātību un talantu. Alpha Series Skuveklis tiek cienīts par rūpību un ir izstrādāts, lai uzlabotu dzīves kvalitāti un palīdzētu padarīt pasauli labāku.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The main aim was to design a compact, semi-proffesional shaver that can handle the basic tasks for facial care. Also a product that offers hygienic solutions with innovative approach combined with beautiful aesthetics. Joyful user experience was the key.
Dimensions & Packaging: Shaver:
55mm (max) x 30mm (max) x 150mm (max)
Case:
65mm (max) x 50mm (max) x 135mm (max)
Tags: Alpha Series, Shaver, Men Grooming, Personal Care, UV Light
Production Technology: • Shaver Body: Xenoy (PBT+PC) / Injection Moulding • Shaver Rubber: Santoprene / Double Injection • Case: Xenoy / Injection Moulding • Case Lid: PP / Injection Moulding • Tools: stainless steel + glass reinforced (30%) PBT / Injection Moulding
Design Challenge: The sketch ideation was the most challenging part of this project. I had to put too much effort for sketching process to be able to refine the design and come up with the most unique, minimal and simple form solutions.
Research: The brief was very broad at the start. It was to design a unique personal care product for the brand Grundig. I started research process with trend analysis and market opportunities. The process also supported with focus groups with man aged between 18-50 to be able to define the existing problems with the shavers and consumer demands.
Inspiration: Providing hygienic and joyful user experience was the inspiration for the idea behind the project. Design language is completely inspired from Scandinavian design characteristics. Simplicity, minimalism and functionality combined with easy user interaction built the fundamentals of the product.
Project Duration: The project started in May 2019 in Istanbul/Turkey and lasted until the end of June 2019.
Operation Flow: The only button on the body of the shaver covered by led light is the interaction point of the product. It simply turns on/off the device but the led gives feedback about battery. When its charged and ready to use it lights white, when the charge is critical the led turns in to red, and also it blinks in red when its off charge. The dock is designed to charging the shaver and cleaning the tips supported with UV Light inside. Tips can be easily taken off the shaver and placed in to the storage section. The storage allows the product to be completely clean and tidy.
Patents: Copyrights belong to Arcelik Group, 2019