Have Fun Duck Gift Box Uzkodas — Pufine Advertising Ltd.Co.

Darbs Have Fun Duck Gift Box Uzkodas, kura autors ir Pufine Advertising Ltd.Co., ir augsti novērtēts un ļoti prestižās 2020 Sudraba balva A' Design Award ieguvējs kategorijā Iepakojuma dizains.

SudrabaIepakojums· 2020

Have Fun Duck Gift Box Uzkodas

Autors: Pufine Advertising Ltd.Co.

Klients: Zhou Hei Ya International Holdings Company Limited

Sudraba balva A' Design Award ieguvējs kategorijā Iepakojums

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Dizains

Par Have Fun Duck Gift Box Uzkodas

Dāvanu kaste “Have Fun Duck” ir īpaša dāvanu kaste jauniešiem. Iedvesmojoties no pikseļu stila rotaļlietām, spēlēm un filmām, dizains attēlo “ēdienu pilsētu” jauniešiem ar interesantām un detalizētām ilustrācijām. IP attēls tiks integrēts pilsētas ielās, un jaunieši mīl sportu, mūziku, hip-hop un citas izklaides aktivitātes. Izbaudiet jautras sporta spēles, baudot ēdienu, paužiet jaunu, jautru un laimīgu dzīvesveidu.

Atzinība

Par Sudraba balva A' Design Award

Have Fun Duck Gift Box Uzkodas ir Sudraba balvas A' Design Award ieguvējs, ārkārtīgi prestiža atzinība, ko piešķir augstākās klases, krāšņiem un iespaidīgiem dizainiem. Sudraba ieguvēji ir ārkārtīgi spožas un ļoti radošas izpausmes, kas parāda to dizaineru izcilo kompetenci, talantu un asredzību. Sagaidāms, ka Have Fun Duck Gift Box Uzkodas būs lielisks, paraugdarbs, ļoti profesionāls un dziļi inovatīvs. Šis ar Sudraba balvu apbalvotais dizains ir ievērojams, apbrīnots izgudrojums, kas palīdz paplašināt mākslas, zinātnes, dizaina un tehnoloģiju robežas. Have Fun Duck Gift Box Uzkodas ir radījums, kam daudzi apskauž, kas modina vēlmes, rada pozitīvas izjūtas un raisa izbrīnu un apbrīnu.

Aiz dizaina

Preses materiāli

Dizainera sniegtie autori, komandas dalībnieki un tehniskie dati.

Unikālās īpašības: The illustration of"Food City"is drawn with a unique"pixel"expression method,which is younger,more interesting,full of imagination,and produces a visual experience of traveling around the city.The outer box cover uses the English letter"K"as the main visual Symbols,intensify the process of enjoying food,and mean"keep"in English,which represents the maintenance of a positive and optimistic attitude to life;the establishment of very prominent and symbolic displays on the store display,which promotes the desire to buy the product;After sharing the product with others,it becomes a small game that can be participated by multiple people,forming an interesting interaction and communication.
Izmēri un iepakojums: Length220mm, width210mm, height220mm
Birkas: Gift box, packaging, food, pixel style, young, stylish, fun and unique
Ražošanas tehnoloģija: The packaging material is made of paper,which is conducive to natural degradation and recycling.Using pantone spot color printing and local UV process,the outer box and the inner box are all made of one-piece cutter,which is convenient for later transportation and assembly.
Dizaina izaicinājums: 1.The biggest challenge is to find the lifestyle that young people like through packaging design,to link with products,to establish interaction and communication, and to improve sales;2.improve the use value of packaging,do not let packaging become garbage"art".
Pētījums: Youth,fashion and fun are the research subjects of design.Through young,interesting scenes and lifestyles,with new,interesting,artistic forms of expression to show.Through the way of game interaction with consumers,spread;how to display in the store,so as to improve the desire to buy.Pay attention to environmental protection,so that the packaging can be used for a second time,reduce the waste rate of packaging,and improve the utilization value of packaging.
Iedvesma: The gift box is inspired by the creative form of"pixel"toys,games,and movies,creating a"food city"that belongs to young people.The brand IP image is incorporated into the corners of the city as an interesting seed.Music,hip-hop and other entertainment items are integrated with each other,while enjoying fun sports games and enjoying food,it is precisely to express a younger,fun and happy lifestyle.Happiness comes from every corner of life.
Projekta ilgums: The project started in Wuhan,China in May 2019 and completed in Wuhan,China in October 2019.
Darbības plūsma: Interesting gift box packaging can not only be used for gifts,but also form an effective dissemination,the product can stand out in the store, thus increasing sales.And after enjoying the food,the outer box can be used as a delicate storage box;The envelope can be used as a simple bookshelf to put books;Internal small box as a game prop,many times use.
Komandas dalībnieki: Designer: Duan Li
Designer: Gui Dani
Creative Director: Zhang Yanhui
Project Director: Xia Ling
Customer Service Director: Zhou Xiaoli
Animation Picture: Wang Kai