Pure Sulas Iepakojums by Azadeh Gholizadeh

Pure Sulas Iepakojums by Azadeh Gholizadeh is a highly esteemed winner of the very prestigious 2020 Sudraba balva A' Design Award in Iepakojuma dizains Competition Category.

SudrabaIepakojums· 2020

Pure Sulas Iepakojums

by Azadeh Gholizadeh

Client: Azadeh Gholizadeh

Sudraba balva A' Design Award Winner in Iepakojums Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Pure Sulas Iepakojums

Tīras sulas jēdziena pamats ir emocionāls elements. Izstrādātā nosaukšanas un dizaina koncepcija ir vērsta uz klienta jūtām un emocijām, un to mērķis ir apturēt cilvēku turpat blakus vajadzīgajā plauktā un likt viņam izvēlēties viņu no daudzu citu zīmolu klāsta. Iepakojums izsaka augļu ekstraktu iedarbību, krāsainos modeļus, kas tieši uzdrukāti uz stikla pudeles, kas atgādina augļu formu. Tas vizuāli uzsver dabisko produktu tēlu.

The Recognition

About the Sudraba balva A' Design Award

Pure Sulas Iepakojums ir Sudraba balvas A' Design Award ieguvējs, ārkārtīgi prestiža atzinība, ko piešķir augstākās klases, krāšņiem un iespaidīgiem dizainiem. Sudraba ieguvēji ir ārkārtīgi spožas un ļoti radošas izpausmes, kas parāda to dizaineru izcilo kompetenci, talantu un asredzību. Sagaidāms, ka Pure Sulas Iepakojums būs lielisks, paraugdarbs, ļoti profesionāls un dziļi inovatīvs. Šis ar Sudraba balvu apbalvotais dizains ir ievērojams, apbrīnots izgudrojums, kas palīdz paplašināt mākslas, zinātnes, dizaina un tehnoloģiju robežas. Pure Sulas Iepakojums ir radījums, kam daudzi apskauž, kas modina vēlmes, rada pozitīvas izjūtas un raisa izbrīnu un apbrīnu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Our package expresses the effects of fruit extracts, the colorful patterns directly printed on a glass bottle that resembles in the shape of fruits. It visually emphasizes the image of natural products.
Dimensions & Packaging: 55 mm x 55mm x 200 mm
Tags: Bottle, Package, Fruits, Drink, Natural, Unique, Elegant, Iran
Production Technology: Glass
Design Challenge: Printing something on the curved bottle requires quite a high technique and was a challenge.
Research: Research objectives were to investigate similar products and try to achieve distinction from the competition, yet to stay in line within these segments of products. I made product mock-ups and tested its look against cafe bar, and lounge bar environments as well as its appearance in bar refrigerators and coolers with windows to get the best possible connection with the consumers.
Inspiration: This is a limited edition of fruity drink design which inspired by fruit shape. Moreover, I tried to use pure colors with minimal design. The fundamental reason that I used these items is that our customers wanted a unique design to show their product features clearly like being natural, clean and healthy, to name a few.
Project Duration: The project started in June 2018 in Iran and finished in August 2018 in Iran.
Operation Flow: This design will not only stand out in the store, but it also can be an art piece to decorate your room after you consume it. Additionally, it is directly printed on the bottle, it stays even having washed so you can reuse the bottle remaining the beautiful design.
Team Members: azadeh gholizadeh
Image Credits: Image #1: Photographer Azadeh Gholizadeh, 2018
Image #2: Photographer Azadeh Gholizadeh, 2018
Image #3: Photographer Azadeh Gholizadeh, 2018
Image #4: Photographer Azadeh Gholizadeh, 2018
Image #5: Photographer Azadeh Gholizadeh, 2018