Cascahuin Tekilas pudele — Humberto Garcia

Darbs Cascahuin Tekilas pudele, kura autors ir Humberto Garcia, ir augsti novērtēts un ļoti prestižās 2021 Sudraba balva A' Design Award ieguvējs kategorijā Iepakojuma dizains.

SudrabaIepakojums· 2021

Cascahuin Tekilas pudele

Autors: Humberto Garcia

Klients: Tequila Cascahuín

Sudraba balva A' Design Award ieguvējs kategorijā Iepakojums

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Krāsas

Dizains

Par Cascahuin Tekilas pudele

Cascahuin ir pudele, kas izstrādāta tekilai. Pudeles mute, gredzens un kakls tika pārveidoti tā, lai blīvēšanas sistēma darbotos ar korķa aizbāzni. Zīmola ikona ir uzklāta augstā reljefā uz kakla, kas iepakojumam piešķir raksturīgu zīmogu. Stikla tvertne ir ražota, izmantojot pūšanas veidošanu, par pamatmateriālu izmantojot nātrija-kalcija stiklu. Aizbāznis ir izgatavots no izmeklētām dabiskā korķa granulām, kas nokrāsotas ar pārtikas kvalitātes augu pigmentiem. Pudeles izmēri ir 70 x 70 x 260 milimetri. Dizains ir iedvesmots no pirmshispāņu amatniecības, materiāliem un zvaigžņu lasīšanas.

Atzinība

Par Sudraba balva A' Design Award

Cascahuin Tekilas pudele ir Sudraba balvas A' Design Award ieguvējs, ārkārtīgi prestiža atzinība, ko piešķir augstākās klases, krāšņiem un iespaidīgiem dizainiem. Sudraba ieguvēji ir ārkārtīgi spožas un ļoti radošas izpausmes, kas parāda to dizaineru izcilo kompetenci, talantu un asredzību. Sagaidāms, ka Cascahuin Tekilas pudele būs lielisks, paraugdarbs, ļoti profesionāls un dziļi inovatīvs. Šis ar Sudraba balvu apbalvotais dizains ir ievērojams, apbrīnots izgudrojums, kas palīdz paplašināt mākslas, zinātnes, dizaina un tehnoloģiju robežas. Cascahuin Tekilas pudele ir radījums, kam daudzi apskauž, kas modina vēlmes, rada pozitīvas izjūtas un raisa izbrīnu un apbrīnu.

Aiz dizaina

Preses materiāli

Dizainera sniegtie autori, komandas dalībnieki un tehniskie dati.

Unikālās īpašības: The process of developing the customized package consisted of making modifications to the mouth, ring, and neck of the bottle so that the sealing system works by means of a cork stopper, in addition to placing the icon designed for the brand in high relief on the neck of the bottle, which gives it a subtle strength and characteristic seal of the package.
Izmēri un iepakojums: the dimensions of the packaging are as follows:
70 mm x 70 mm x 260 mm
Birkas: design, product design, graphic design, art direction, tequila, bottle, visual design
Ražošanas tehnoloģija: The production process of the glass container will be carried out by blow molding. The standardization of the base material considers its base in sodium-calcium glass.
For the stopper - cork is produced a type Spark, developed to measure, using selected natural cork grains and inked with food grade vegetable pigments.
Dizaina izaicinājums: One of the obstacles that we presented in the development of the bottle was the manufacture in blown glass, since it was very important to have the details with quality and fineness as well as the cork carved in stone.
Pētījums: The graphic identity of Tequila Cascahuín was developed from the conceptualization of three elements that affect the agricultural processes of the blue agave: the earth, the stars and time.

To talk about the earth, pastel pigments were used for the development of the graphic variables, reading the accidents and qualities of this material; like the one that decomposes organically achieving pulverization, silences and tonalities of earthy sensations.

The game with the stars invites to conceive the cycles of cultivation as a rhythm that frames the agave landscape in nights and days, crickets and cicadas, rain and sleep.
Determine the auspicious times, of planting, cultivation and harvest.

Time marks the fullness and aging, which is represented by a bowl, a small cup with a concave shape made of clay, guaje or wood; used by our pre-Hispanic ancestors. The symbol of the bowl represents the matrix, the origin. In our ancestral tradition, the jícaras and vessels were used mainly as containers for water and food, they are the guardians of life over time.
Iedvesma: The inspiration comes from our pre-Hispanic ancestors, their crafts, their materials and the use of the stars for each decision making
Projekta ilgums: The project started in April 2020 in Mexico and finished in September 2020 in Mexico
Komandas dalībnieki: Creative Director: Ana Paula Santana
Product Designer: Irving Jimenez
Attēlu autori: All photos: Irving Jimenez & Humberto Vanhuten