Artika Horizon Rokas pulkstenis by Albert Rakhimzhanov

Artika Horizon Rokas pulkstenis by Albert Rakhimzhanov is a highly esteemed winner of the very prestigious 2021 Sudraba balva A' Design Award in Juvelierizstrādājumu dizains Competition Category.

SudrabaJuvelierizstrādājumi· 2021

Artika Horizon Rokas pulkstenis

by Albert Rakhimzhanov

Client: ARTIKA Design

Sudraba balva A' Design Award Winner in Juvelierizstrādājumi Category

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The Design

About Artika Horizon Rokas pulkstenis

Artika Horizon ir rokas pulkstenis, ko var arī nēsāt kabatā vai valkāt ap kaklu. Auklas siksniņa aizstāj tradicionālās siksniņas daļas, piešķirot pulkstenim vienkāršu un uzticamu konstrukciju. Siksniņa tiek noslēgta ar īpašu klipsi, un klips pārvērš pulksteni par kulonu, ko var pakārt ap kaklu vai piesiet pie apģērba. Korpuss ir izgatavots no metāla, un tā diametrs ir 43 mm, bet dziļums — 9 mm. Ražošanu plānots veikt, izmantojot aditīvo ražošanu jeb CNC frēzēšanu. Formu iedvesmoja melnais caurums un tā notikumu horizonts, savukārt aukla simbolizē telpu, kas liecas ap laiku.

The Recognition

About the Sudraba balva A' Design Award

Artika Horizon Rokas pulkstenis ir Sudraba balvas A' Design Award ieguvējs, ārkārtīgi prestiža atzinība, ko piešķir augstākās klases, krāšņiem un iespaidīgiem dizainiem. Sudraba ieguvēji ir ārkārtīgi spožas un ļoti radošas izpausmes, kas parāda to dizaineru izcilo kompetenci, talantu un asredzību. Sagaidāms, ka Artika Horizon Rokas pulkstenis būs lielisks, paraugdarbs, ļoti profesionāls un dziļi inovatīvs. Šis ar Sudraba balvu apbalvotais dizains ir ievērojams, apbrīnots izgudrojums, kas palīdz paplašināt mākslas, zinātnes, dizaina un tehnoloģiju robežas. Artika Horizon Rokas pulkstenis ir radījums, kam daudzi apskauž, kas modina vēlmes, rada pozitīvas izjūtas un raisa izbrīnu un apbrīnu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: A wrist watch with a cord on the strap. The watch can be worn on the wrist, or as a stopwatch in a pocket or around the neck. Unlike conventional straps, the construction of Horizon watches is simpler and more reliable, there is literally nothing to break.
Dimensions & Packaging: The watch diameter is 43 mm and the depth is 9 mm
Tags: Watch, Stopwatch, Time, Accessory, Gadget, Device.
Production Technology: The dimensions of a real quartz movement were used in the development of this project. Body material - metal, assumed production technologies - additive manufacturing or CNC milling. This is justified by the small circulation and the complexity of the design.
Design Challenge: The most difficult thing in this project is the symbiosis of two global tasks, namely: the need to match the brand and integrate another global theme. Such conditions create many restrictions that can alienate a large segment of consumers. To make a product with a complex meaning, which would be interesting, including for an ordinary inexperienced user, it is necessary to offer him new, original functions. In this case, it is an opportunity to wear this watch not only as a wrist accessory
Research: The project started as part of a master's project and is part of a collaboration with the Barcelona-based design studio Anima. The task was to develop the concept of a wrist watch for the Artika brand. The main task of the project was to develop a watch that reflects the philosophy of Artik. Also, the idea of the project is the theme of space and time and an attempt to reflect them in the form of a wristwatch. Attempting to integrate the mataphor into both form and function is the basic idea.
Inspiration: The Horizon watch is the final version of this project. This watches reflect the main ideas of the first iterations, which were inspired by the Black Hole and its event horizon, how space can bend under the influence of large forces. So in this watch - the cord symbolizes a space that bends around time beyond its control
Project Duration: The project started in September 2019 in St. Petersburg and ended in January 2020 in Saint-Petersburg
Operation Flow: The watch is put on the hand and pulled together with a special clip. This clip turns the watch into a pendant accessory that can be hung around the neck or tied to clothes. The crown is a separate piece due to its design. The crown is inserted into a special hole, after which the watch can be wound.
Team Members: Сurator: Kirill Rakitin
Customers: Ànima & Artika
Image Credits: Image #1: Creator Albert Rakhimzhanov, Main view, 2020.
Image #2: Creator Albert Rakhimzhanov, Additional view, 2020.
Image #3: Creator Albert Rakhimzhanov, Additional view, 2020.
Image #4: Creator Albert Rakhimzhanov, Detail view, 2020.
Image #5: Creator Albert Rakhimzhanov, Variations, 2020.