NewForm Izstāžu telpa — Huainan Jia and Jian Zhu

Darbs NewForm Izstāžu telpa, kura autors ir Huainan Jia and Jian Zhu, ir augsti novērtēts un ļoti prestižās 2022 Sudraba balva A' Design Award ieguvējs kategorijā Interjera, tirdzniecības un izstāžu dizains.

SudrabaInterjers· 2022

NewForm Izstāžu telpa

Autors: Huainan Jia and Jian Zhu

Klients: Farnear International Design Center

Sudraba balva A' Design Award ieguvējs kategorijā Interjers

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Krāsas

Dizains

Par NewForm Izstāžu telpa

NewForm ir izstāžu zāles interjers itāļu vannas istabas produktu zīmolam, kas aizņem 224 kvadrātmetrus Šanhajā. Dizains seko zīmola idejai par izcelsmi dabā. Plānojums un apmeklētāju maršruts balstās uz gaismas un tumsas mijas, sadalot veikalu vairākās savstarpēji saistītās telpās. Apaļā telpā izvietota piekārta mākslas instalācija ar nosaukumu Ūdens deja, kas gaismā atgādina ūdens pilienu. Neliels lokveida logs ar ķīniešu bambusu ierāmē dzīvu ainavu. Tumši zaļa siena un zaļi augi caurauž galerijas zonu, kur produkti tiek prezentēti dažādos noformējumos.

Atzinība

Par Sudraba balva A' Design Award

NewForm Izstāžu telpa ir Sudraba balvas A' Design Award ieguvējs, ārkārtīgi prestiža atzinība, ko piešķir augstākās klases, krāšņiem un iespaidīgiem dizainiem. Sudraba ieguvēji ir ārkārtīgi spožas un ļoti radošas izpausmes, kas parāda to dizaineru izcilo kompetenci, talantu un asredzību. Sagaidāms, ka NewForm Izstāžu telpa būs lielisks, paraugdarbs, ļoti profesionāls un dziļi inovatīvs. Šis ar Sudraba balvu apbalvotais dizains ir ievērojams, apbrīnots izgudrojums, kas palīdz paplašināt mākslas, zinātnes, dizaina un tehnoloģiju robežas. NewForm Izstāžu telpa ir radījums, kam daudzi apskauž, kas modina vēlmes, rada pozitīvas izjūtas un raisa izbrīnu un apbrīnu.

Aiz dizaina

Preses materiāli

Dizainera sniegtie autori, komandas dalībnieki un tehniskie dati.

Unikālās īpašības: NewForm is a top Italian bathroom product brand. This case integrates the product itself and the core concept of the brand, "originated from nature", into the design of the store, so as to give the limited space a sense of art and artistic conception, while displaying the functions of the products. The plane layout and foot traffic of the space are derived from the alternation between "light and dark". The designer separates the store into multiple spaces of alternating levels of light and shade, which breaks the traditional retail store model.
Izmēri un iepakojums: The area is 224 sqm.
Birkas: Nature, Exhibition, Display, Retail, Bathroom
Ražošanas tehnoloģija: Starting with the NewForm products as design elements, the circular space houses an art installation by the name of "Dance of Water", which, hanging overhead, looks like a drop of water under the lamplight, while the dancing black lines try to break the spatial boundary. The small arched window is added with Chinese bamboo elements, to become a living landscape painting and a window for the interchange of Chinese and Italian cultures.
Dizaina izaicinājums: The difficulty lies in the limited space. The space needs to contain more series of products to display, but also to make the space "vast" so as to let people feel the mood. What's more, the space needs to present a full range of experience in the visual, audio, touch, and other sensory level.
Pētījums: The space on the right side of the entrance is cultivated into a mechanical atmosphere with the Park series of products. The dim lights enhance the depth and thickness of the space. The wall of Italian handmade ceramic tiles enriches the display form of the products, providing customers with diversified collocation and combination solutions.
Iedvesma: The core concept of the newform brand products is derived from nature. The idea of "the power of nature" suddenly came into the designer's mind, such as the tremendous power of the waterfall, the clarity of the babbling brook, and the mysterious and adventurous treasure hunt in the jungle. This is how the new brand space image started to be inspired.
Projekta ilgums: The project started in December 2019 in Shanghai and finished in April 2020 in Shanghai.
Darbības plūsma: The space on the right side of the entrance is cultivated into a mechanical atmosphere with the Park series of products. The dim lights enhance the depth and thickness of the space. The wall of Italian handmade ceramic tiles enriches the display form of the products, providing customers with diversified collocation and combination solutions. The dark green wall, going perfectly with green plants, runs through the art gallery, where art furnishings of great vitality keep a dialogue in a forest.
Komandas dalībnieki: Jia Huainan
Zhu Jian
Attēlu autori: Image #1: Photographer Chuan He, newform, 2020.
Image #2: Photographer Chuan He, newform, 2020.
Image #3: Photographer Chuan He, newform, 2020.
Image #4: Photographer Chuan He, newform, 2020.
Image #5: Photographer Chuan He, newform, 2020.