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No48 Smaržu Difuzors by Nicolas Boon and Tatiana Garcia

No48 Smaržu Difuzors by Nicolas Boon and Tatiana Garcia is a highly esteemed winner of the very prestigious 2022 Sudraba balva A' Design Award in Iepakojuma dizains Competition Category.


SudrabaIepakojums· 2022

No48 Smaržu Difuzors

by Nicolas Boon and Tatiana Garcia

Client: Omecara

Sudraba balva A' Design Award Winner in Iepakojums Category

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Colors

The Design

About No48 Smaržu Difuzors

Studija Omecara ir definējusi formu, kas atgādina slīpētu dzintaru vai jūras krastā atrastu oļu, tādējādi pārkāpjot tradicionālo ambras tēlu. Forma tika izstrādāta, lai izsauktu cietu un šķidrumu, zemi un jūru. Identitāti raksturo cipars 48, burts, kur vīrišķais kvadrāts4 un sievišķais noapaļotais8 papildina viens otru. Tipogrāfiskā apstrāde rada mierīga viegluma iespaidu, savukārt zelta krāsas karstā štancēšana tādā pašā tonī kā smaržas saista konteineru un saturu. Smalka pretstatu un dualitātes spēle.

The Recognition

About the Sudraba balva A' Design Award

No48 Smaržu Difuzors ir Sudraba balvas A' Design Award ieguvējs, ārkārtīgi prestiža atzinība, ko piešķir augstākās klases, krāšņiem un iespaidīgiem dizainiem. Sudraba ieguvēji ir ārkārtīgi spožas un ļoti radošas izpausmes, kas parāda to dizaineru izcilo kompetenci, talantu un asredzību. Sagaidāms, ka No48 Smaržu Difuzors būs lielisks, paraugdarbs, ļoti profesionāls un dziļi inovatīvs. Šis ar Sudraba balvu apbalvotais dizains ir ievērojams, apbrīnots izgudrojums, kas palīdz paplašināt mākslas, zinātnes, dizaina un tehnoloģiju robežas. No48 Smaržu Difuzors ir radījums, kam daudzi apskauž, kas modina vēlmes, rada pozitīvas izjūtas un raisa izbrīnu un apbrīnu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The No48 fragrance diffuser combines style and discretion, offering an intense amber fragrance that diffuses through the single black wooden stick. The Omecara studio has created an identity characterised by the number 48, a lettering where the masculine square 4 and the feminine rounded 8 complement each other. The typographic treatment gives a sensation of restful lightness, while the golden hot stamping in the same shade as the perfume delicately combines container and content. The colours of the glass bottle are the opposite of the colour palette used for the packaging.
Dimensions & Packaging
Limited Edition, Packaging: Width 80mm x Depth 80mm x Height 210mm, Bottle: Width 75mm x Depth 75mm x Height 115 mm, 250ml
Tags
Duality, Elegant, Minimalist, Harmonious, Delicate, Feminine/Masculine
Production Technology
Black screen printing on glass, paper: Colorplan white frost paper 350 g/m2, intense black offset printing and Luxor 232 MP hot stamping, protective varnish
Design Challenge
The complexity of this project stems from the fact that the opposites had to be harmoniously combined within the same composition. The precision of the gold hot stamping on the edge of the packaging demanded a high degree of technical skill, it had to be precise without cracking or damaging and create a perfect fit. The packaging had to reflect a certain level of sophistication while being extremely simple.
Research
The Omecara studio has synthesised two natural elements mysteriously linked by their names: ambergris, an animal raw material used in perfumery, and yellow amber, an ornamental resin that owes its name to the Arabic word "anbar", which designates ambergris. The relevance of the project results from a play between opposites: land/sea, masculine/feminine, square/round, solid/liquid, container/content, black/white.
Inspiration
The synthesis of ambergris and yellow amber has resulted in a delicate abstract form that evokes polished amber or a pebble found by the sea, breaking with the traditional image of ambergris. The shape has been carefully designed to evoke solid and liquid, land and sea. The chromatic choice of gold was obvious, embodying on the one hand the colour of amber and on the other the symbolic value of ambergris. The minimalist typographic composition evokes the Zen garden and gives a feeling of lightness and relaxation. A subtle play of opposites and duality.
Project Duration
November 2020 in Luxembourg
Operation Flow
To reinforce the conceptual value of the duality, the golden shape embraces the edge of the packaging in a balanced way. Presented side by side, the packages create a harmonious scenography reconstituting the golden pebble. The chromatic harmony of gold, intense black and white creates a soothing and precise composition.
Patents
Omecara Sarl 2021
Team Members
Nicolas Boon Creative Director
Tatiana Garcia Designer
Image Credits
Photographer Tatiana Garcia 2020

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