Kaif Burger Restorāna interjera dizains by Valeriy Lizunov

Kaif Burger Restorāna interjera dizains by Valeriy Lizunov is a highly esteemed winner of the very prestigious 2022 Bronzas balva A' Design Award in Interjera, tirdzniecības un izstāžu dizains Competition Category.

BronzasInterjers· 2022

Kaif Burger Restorāna interjera dizains

by Valeriy Lizunov

Client: Morgenstern

Bronzas balva A' Design Award Winner in Interjers Category

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Verified Award Winner

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The Design

About Kaif Burger Restorāna interjera dizains

Kaif Burger ir burgeru restorāns, kas atrodas vēsturiskas ēkas pirmajā stāvā Maskavas centrā. Ēdināšanas zona aizņem 60 kvadrātmetrus, un griestu augstums ir 4 metri. Milzīgi digitālie ekrāni ar kopējo platību 20 kvadrātmetri rāda ēdienkarti un mūzikas videoklipus. Deformēts metāla lete, kas piestiprināta ar siksnu siksnām, veido galveno mākslas objektu. Uz sienas ar 3D printeri ir uzdrukāts miljona dolāru banknote, bet lielā izmēra nerūsējošā tērauda košļājamās gumijas instalācija papildina mākslas tēmu. Grīda ir izklāta ar pelēkiem un baltiem terrazo flīzēm.

The Recognition

About the Bronzas balva A' Design Award

Kaif Burger Restorāna interjera dizains ir Bronzas balvas A' Design Award ieguvējs, ļoti prestiža atzinība, ko piešķir izciliem dizainiem, kas izceļas ar radošumu, atjautību un viedumu. Bronzas ieguvēji ir pietiekami prasmīgi un pārsteidzoši radoši darbi, kas apliecina to dizaineru plašo pieredzi, iztēli un izdarību. Sagaidāms, ka Kaif Burger Restorāna interjera dizains būs augsti vērtēts, apbrīnots un cienīts priekšmets, ievērojami profesionāls un inovatīvs. Šis ar Bronzas balvu apbalvotais dizains iekļauj labāko praksi mākslā, zinātnē, dizainā un tehnoloģijās un izceļas ar uzmanību detaļām. Kaif Burger Restorāna interjera dizains lieliski apmierina vajadzības, skar vēlmes, valdzina jūtas un piesaista zinātkāri.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The interior of Kaif Burger indulges quests into the provocative world of Morgenstern music. Giant digital screens display not only current menu but also the crops of his musical videos. The sense of grotesque is also can be found in art-objects. One million dollar bill with the portrait of rapper is printed on the wall with 3D printer, deformed metal counter strapped with sling belts looks like it is suffering under invisible pressure. The art theme is supported by a large piece of stainless steel - bubble gum installation.
Dimensions & Packaging: Deformed metal counter is 6775*900*950h. The total space of the dining area is 60 sq.m. Ceiling height is 4 meters. The total square of digital displays is 20 sq.m.
Tags: Burger, Morgenshtern, Rap, Music, Steel, Shoking, Art elements
Production Technology: The floor is paved with gray and white terrazzo tiles, but instead of the classic patterns there are the logo and the inscription One Million Burgers depicted on the floor. On the minimalistic concrete walls there are installations and paintings of contemporary artists. The main feature of the design is a deformed metal counter strapped with sling belts. All pieces of furniture here are made-to-order including the concrete sink.
Design Challenge: The space of the burger joint is limited, only 60 square meters for visitors, so the architects used every centimeter of interior (they also organised the loft for cooking area). The main art object is deformed metal counter. The architects found the way how to give an appropriate form for the steel.
Research: The space inside is designed in the mix of contemporary and street art. First of all, the architects tried to analyse the creativity of popular Russian rap artist Morgenstern and convey his message into the interior. The art objects including deformed metal counter, large stainless steel bubble gum installation or huge dollar bill reflect the idea of grotesque. For crowded burger joint the architects provided separated doors and special seating area. The tables resembling a bar counter on two legs are surrounded by black minimalistic leather benches.
Inspiration: The architects from Archpoint bureau created Kaif Burger as the first flagship site of the new burger joint chain for famous Russian rap artist Morgenstern. In design the architects followed his provocative behaviour. As the result, they have found a daring combination of luxury, contemporary art and quality fast food. They decomposed the image of the rapper into atoms and assembled from them a dynamic and fashionable design, aimed not only at the artists fans.
Project Duration: The project was started in June of 2021 and finished in September 2021. Kaif Burger locates in the historical centre of Moscow on the ground floor of historical building on Nikolskaya Street.
The burger joint was highly rated and covered in Russian and international interior media.
Operation Flow: Kaif Burger is a trendy place with dynamic interior that focuses on fast food. The burger joint is supposed to be crowded, that is why the architects provided the distribution of flows via different doors for entrance and exit. The idea of motion is reflected by giant digital screens. The menu and provocative music videos of Morgenstern are being displayed on them.
Patents: Archpoint and Morgenstern
Team Members: Archpoint Bureau - Valery Lizunov - Chief Architect, Ekaterina Ageeva - Designer
Image Credits: #1/Sergey Morgunov
#2/Sergey Morgunov
#3/Sergey Morgunov
#4/Sergey Morgunov
#5/Sergey Morgunov