Fresh Mobilā lietotne by Deyin Zhang is a highly esteemed winner of the very prestigious 2022 Dzelzs balva A' Design Award in Ilgtspējīgu produktu, projektu un zaļais dizains Competition Category.

DzelzsIlgtspējīgs produkts· 2022

Fresh Mobilā lietotne

by Deyin Zhang

Client: Zhejiang University

Dzelzs balva A' Design Award Winner in Ilgtspējīgs produkts Category

18,311

Verified Award Winner

Verify Award Status for #139753

View at A' Design Award Press Release Award Badge

Colors

The Design

About Fresh Mobilā lietotne

Fresh ir mobilā lietotne, kas izstrādāta, lai mazinātu pārtikas izšķērdēšanu mājsaimniecībā. Fresh skenē pārtikas veikalu iepirkumu sarakstus, lai reģistrētu iegādāto pārtiku, un lietotāji var pievienot šos produktus virtuālā ledusskapja lapai. Lietotne seko līdzi katra produkta derīguma termiņam un atzīmē produktus ar zaļām, dzeltenām un sarkanām informatīvajām ikonām atbilstoši atlikušajam svaiguma līmenim. Atgādinājumi palīdz lietotājiem patērēt pārtiku, pirms tā sabojājas. Fresh nodrošina arī iknedēļas pārskatus par pārtikas izšķērdēšanu un uzkrāto statistiku, kas veicina ilgtspējīgu patēriņu. Lietotne ir pieejama gan iOS, gan Android platformām.

The Recognition

About the Dzelzs balva A' Design Award

Fresh Mobilā lietotne ir Dzelzs balvas A' Design Award ieguvējs, prestiža atzinība, ko piešķir labiem dizainiem, kas atbilst profesionālajām un rūpnieciskajām prasībām, kādas sagaidāmas no labi izstrādātiem darbiem. Dzelzs ieguvēji parāda to radītāju lielo prasmi, augsto specializāciju, ekspertu izpratni un radošo spēju. Sagaidāms, ka Fresh Mobilā lietotne būs augsti vērtēts, apbrīnots un cienīts darbs, praktisks un inovatīvs. Šis ar Dzelzs balvu apbalvotais dizains integrē nozares labāko praksi un tam ir kompetentas tehniskās īpašības, kas saistītas ar zinātību un talantu. Fresh Mobilā lietotne tiek cienīts par rūpību un ir izstrādāts, lai uzlabotu dzīves kvalitāti un palīdzētu padarīt pasauli labāku.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Due to the current situation of food discarding caused by overbuying and leaving in the refrigerator, this app was designed. The app will record the shelf life of food and distinguish the food with different shelf life in the refrigerator through green, yellow and red prompt boxes to avoid food discarding. In addition, the app provides weekly wasted food reports and cumulative statistics to educate users about sustainable consumption and reducing food discarding.
Dimensions & Packaging: Launched on IOS and Android
Tags: refrigerator assistant, app, sustainable consumption, reduce food waste
Production Technology: People can use this app to scan supermarket shopping lists to get food purchase records and add food to the app. App will track the shelf life of food and remind people to avoid aliment wasting. In addition, the application also provides weekly waste food reports and cumulative statistics to educate users on sustainable consumption and reduce aliment discarding.
Design Challenge: When this app is fully technically feasible, the only challenge is how to call on more people to use this app. We use visual graphics with a sense of design and differentiated prompt boxes to remind users. To be sure, the more people use this app, the less food will be wasted.
Research: With the development of material conditions, people used to overbuying food and forget the them in the refrigerator, resulting in a huge discarding of food. Based on this huge social problem, several extensive interviews was conducted with Chinese community residents, surveying their shopping and food storage in their refrigerators. After many discussions and user interviews with students majoring in design at Zhejiang University, the app was finally designed to skillfully educate users about sustainable consumption and reducing food discarding.
Inspiration: It is estimated that a third of all food produced each year, equivalent to 1.3 billion tons of food worth about 1 trillion U.S. dollars, ends up rotting in consumer and retailer trash bins or spoiled by improper transportation and harvesting.Sadly, people get in the habit of buying too much aliment, or forgetting to eat it before its sell-by date, leading to huge aliment discarding.
Project Duration: This project started in January 2022 in Hangzhou, China, and it is still under developing.
Operation Flow: First, scan the supermarket shopping list with the app, and the screen will get the purchased food. Users can drag specific foods to the "my fridge" page. App will actually record the shelf life of food and distinguish the different shelf life of food in the refrigerator through green, yellow and red prompt boxes to remind to avoid wasting. In addition, the application also provides weekly waste food reports and cumulative waste food statistics to educate users on sustainable consumption and reduce aliment waste.
Team Members: Creative Director: Deyin Zhang
Designer: Yao Wang
Designer: Chengyi Shen
Programmer: Zhitong Cui
Programmer: Hebo Gong
Designer：Xiyuan Zhang
Tutor：Shijian Luo