Hola Aloe Iepakojums by Antonia Skaraki is a highly esteemed winner of the very prestigious 2023 Bronzas balva A' Design Award in Iepakojuma dizains Competition Category.

BronzasIepakojums· 2023

Hola Aloe Iepakojums

by Antonia Skaraki

Client: Balokas

Bronzas balva A' Design Award Winner in Iepakojums Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Hola Aloe Iepakojums

Attēli caur kaleidoskopu, kas uzbudina prātu un rada uzaicinājumu uz deju. Ar maksimālistisku noskaņojumu katrs dizaina elements ir tversts plūsmā. Līnijas, kas lauž savu absolūtumu, lai ievilinātu patērētāju Hola Aloe Vitamin kustībā un enerģijā. Augļi pamosina katru ķermeņa orgānu un noved pie svinībām, kas pamosina garu un baro gan ķermeni, gan prātu. Enerģija, krāsainas vibrācijas un noslēpums redzēt pasauli caur kaleidoskopu. Galvenā koncepcijas ideja bija radīt patīkamu pieeju veselīgajiem funkcionālajiem vitamīnu dzērieniem.

The Recognition

About the Bronzas balva A' Design Award

Hola Aloe Iepakojums ir Bronzas balvas A' Design Award ieguvējs, ļoti prestiža atzinība, ko piešķir izciliem dizainiem, kas izceļas ar radošumu, atjautību un viedumu. Bronzas ieguvēji ir pietiekami prasmīgi un pārsteidzoši radoši darbi, kas apliecina to dizaineru plašo pieredzi, iztēli un izdarību. Sagaidāms, ka Hola Aloe Iepakojums būs augsti vērtēts, apbrīnots un cienīts priekšmets, ievērojami profesionāls un inovatīvs. Šis ar Bronzas balvu apbalvotais dizains iekļauj labāko praksi mākslā, zinātnē, dizainā un tehnoloģijās un izceļas ar uzmanību detaļām. Hola Aloe Iepakojums lieliski apmierina vajadzības, skar vēlmes, valdzina jūtas un piesaista zinātkāri.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Images through a kaleidoscope that excite your mind and invite you to dance with them. With a maximalist mood, every point of the design is captured with flow. Lines that break their absoluteness, to entice us in the movement and energy of Hola Aloe Vitamin. Fruits awaken every organ of our body and leads to a celebration that awakens the spirit and nourishes body and mind.
Dimensions & Packaging: Plastic bottle. Width 60mm x Depth 60mm x Height 210mm
Tags: Packaging design, aloe, aloe drink, vitamins
Production Technology: The products are plastic bottles with a transparent plastic sleeve.
Design Challenge: The goal was to redesign the packaging of the Hola Aloe Vitamin drink.
The target group is people who follow a balanced, healthy diet, aged 25-45.
An enjoyable approach to healthy vitamin drinks, avoiding the use of conventional methods of design.
Research: There was no research for this project.
Inspiration: If Hola Aloe was a rhythm, it would be the vibrations between the steps of an Argentine tango. If it were a note, it would have the intensity of Mi, and if it were a party, it would set up our instruments in nature and dance with her. All these explosions of the senses, seemed like images through a kaleidoscope. Intense, magical, and tied together by handkerchiefs that join hands and drag the dance!
Project Duration: The project started in December 2020 in Athens and finished in February 2020 in Athens, and was published in local stores all over Greece in May 2021.
Operation Flow: An enjoyable approach to healthy vitamin drinks, which avoid the use of conventional methods of design.
Team Members: creative director: Antonia Skaraki
art director: Andreas Deskas
Image Credits: Image #1 : Creator Andreas Deskas (Art Director)
Image #2 : Creator Andreas Deskas (Art Director)
Image #3 : Creator Andreas Deskas (Art Director)
Image #4 : Creator Andreas Deskas (Art Director)
Image #5 : Creator Andreas Deskas (Art Director)