Smart Display Ritenis by Citic Dicastal Co.,Ltd

Smart Display Ritenis by Citic Dicastal Co.,Ltd is a highly esteemed winner of the very prestigious 2023 Sudraba balva A' Design Award in Transportlīdzekļu daļu, auto aksesuāru un kopšanas līdzekļu dizains Competition Category.

SudrabaTransportlīdzekļu aksesuārs· 2023

Smart Display Ritenis

by Citic Dicastal Co.,Ltd

Client: CITIC Dicastal CO.,LTD

Sudraba balva A' Design Award Winner in Transportlīdzekļu aksesuārs Category

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Verified Award Winner
Verify Award Status for #142303

View at A' Design Award Press Release Award Badge

Colors

The Design

About Smart Display Ritenis

Smart Display ir automašīnas ritenis ar integrētu displeja sistēmu. Ritenis rāda trīsdimensiju attēlus, kas ir redzami bez ekrāna un bez brillēm. LED vienības ir iebūvētas ritenī un atkārto tā formu. Ātrumam adaptīvs algoritms uztver riteņa rotāciju. Ātrumā zem 20 km/h tiek rādīts plūstošas gaismas efekts, bet ātrumā 20 km/h un vairāk tiek attēloti trīsdimensiju attēli. Virsma ir apdarināta ar klavieru melno krāsu un spilgtu pārklājumu. Displejs var attēlot reklāmu, brīdinājumus par bīstamību, informāciju par transportlīdzekļa stāvokli un personiskus attēlus.

The Recognition

About the Sudraba balva A' Design Award

Smart Display Ritenis ir Sudraba balvas A' Design Award ieguvējs, ārkārtīgi prestiža atzinība, ko piešķir augstākās klases, krāšņiem un iespaidīgiem dizainiem. Sudraba ieguvēji ir ārkārtīgi spožas un ļoti radošas izpausmes, kas parāda to dizaineru izcilo kompetenci, talantu un asredzību. Sagaidāms, ka Smart Display Ritenis būs lielisks, paraugdarbs, ļoti profesionāls un dziļi inovatīvs. Šis ar Sudraba balvu apbalvotais dizains ir ievērojams, apbrīnots izgudrojums, kas palīdz paplašināt mākslas, zinātnes, dizaina un tehnoloģiju robežas. Smart Display Ritenis ir radījums, kam daudzi apskauž, kas modina vēlmes, rada pozitīvas izjūtas un raisa izbrīnu un apbrīnu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a smart display system taking wheel as carrier with no-screen display of naked-eye 3D images. It can be used in advertising data delivery, danger warning, intelligent vehicle condition monitoring and other scenarios. It can also set any images according to driver’s mood to human-vehicle interactions, and meet consumers’ need of personalized and smart wheel products.
Dimensions & Packaging: 680 * 300 * 680mm
Tags: smart wheel display system, User-friendly Design, Multi-screen Interactive Manag
Production Technology: Its surface adopts the painting method of piano black paint + finishing bright surface,highlighting tough lines of the shape, which is sporty. The LED plug-in unit and the wheels are perfectly integrated: the plug-in has a clear line of shape, reflecting the curviness; the shape of wheels a rigid and flexible combination with strong integrity. In addition, the images displayed on the wheels can change with the vehicle speed, which can meeting consumers' individual needs.
Inspiration: The wheel is an important part of the car, is not only an appearance decoration, but also a safety part.The design of the wheel directly affects the appearance and performance of the vehicle, to match the style of the vehicle, but also to meet the needs of personalized, so the appearance of the wheel has been given more expectations and requirements. In recent years, in the face of the new four modernizations, giving more value to the wheel has become an important topic.
Operation Flow: The speed self-adaptive matching algorithm is adopted, which can accurately sense the acceleration and angular velocity of the wheel when rotating. Based on this, the dynamic control of LED image display can be completed-when it's below 20km/ h, displaying the flowing water light, and displaying 3D images when it's at 20km/h and above, realizing the deep integration of wheel hub design and advanced electronic information technologies.
Patents: Patent ZL 201921210163.7.CITIC Dicastal CO.,LTD.2019.
Patent ZL 201922137163.5.CITIC Dicastal CO.,LTD.2019.
Patent ZL 201922138304.5.CITIC Dicastal CO.,LTD.2019.
Patent ZL 202030016480.7.CITIC Dicastal CO.,LTD 2020.
Team Members: Zuo Xu, Hanqi Wu, Guoyuan Xiong, Zhihua Zhu, Shiwen Xu, Minglei Li and Yao Dai