Purity Ring Mazumtirdzniecības veikala interjera dizains — Guang Zhang

Darbs Purity Ring Mazumtirdzniecības veikala interjera dizains, kura autors ir Guang Zhang, ir augsti novērtēts un ļoti prestižās 2023 Sudraba balva A' Design Award ieguvējs kategorijā Interjera, tirdzniecības un izstāžu dizains.

SudrabaInterjers· 2023

Purity Ring Mazumtirdzniecības veikala interjera dizains

Autors: Guang Zhang

Klients: XingShangZhiLi

Sudraba balva A' Design Award ieguvējs kategorijā Interjers

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Krāsas

Dizains

Par Purity Ring Mazumtirdzniecības veikala interjera dizains

Purity Ring ir mazumtirdzniecības veikala interjera dizains, kas realizēts Šendžeņā. Liela stikla fasāde ļauj iekšpusē esošajām metāla ziedlapām atvērties tirdzniecības centra virzienā kā skatuves dekorācijai. Ziedlapas ir izgatavotas no nerūsējošā tērauda, kas piestiprināts pie iekšējas leņķtērauda karkasa konstrukcijas. Balts aizkars un aiz tā esošā blietētas zemes virsma piešķir komunikācijas zonai atvērtības sajūtu. Uzgaidāmo zonu un kases leti savieno izliekta līnija. Pielaikošanas kabīne ir izvietota uz pakāpieniem telpas galā, un sēdvietas veidotas kā T-veida platforma.

Atzinība

Par Sudraba balva A' Design Award

Purity Ring Mazumtirdzniecības veikala interjera dizains ir Sudraba balvas A' Design Award ieguvējs, ārkārtīgi prestiža atzinība, ko piešķir augstākās klases, krāšņiem un iespaidīgiem dizainiem. Sudraba ieguvēji ir ārkārtīgi spožas un ļoti radošas izpausmes, kas parāda to dizaineru izcilo kompetenci, talantu un asredzību. Sagaidāms, ka Purity Ring Mazumtirdzniecības veikala interjera dizains būs lielisks, paraugdarbs, ļoti profesionāls un dziļi inovatīvs. Šis ar Sudraba balvu apbalvotais dizains ir ievērojams, apbrīnots izgudrojums, kas palīdz paplašināt mākslas, zinātnes, dizaina un tehnoloģiju robežas. Purity Ring Mazumtirdzniecības veikala interjera dizains ir radījums, kam daudzi apskauž, kas modina vēlmes, rada pozitīvas izjūtas un raisa izbrīnu un apbrīnu.

Aiz dizaina

Preses materiāli

Dizainera sniegtie autori, komandas dalībnieki un tehniskie dati.

Unikālās īpašības: Considering the normal appearance of the stores around the mall, the designer hopes that the eyes of the crowd can quickly attract the stores, so a large area of glass is used to make the metal petals in the space unfold like a theater. Deconstructed metal petals. The white curtain and the rammed earth behind it form a vague indoor and outdoor atmosphere under the sky, which makes communication area have an open feeling.
Izmēri un iepakojums: The metal is finished with stainless steel, and the internal angle steel framework is fixed up and down. Every link from snapping line positioning to on-site installation needs to be closely contacted with the workers
Birkas: interior,deconstructionism，commercial space
Ražošanas tehnoloģija: The designer repeatedly adjusted with the stainless steel manufacturer through manual model and computer drawing, and communicated with the master in the factory for many times in terms of shape and paint surface to achieve the sense of deconstruction but not sharp space. This is also due to the cooperation with the workers on the site. The different proportions of metal blocks in the air and landing in the corridor also directly affect the atmosphere people feel in the space.
Dizaina izaicinājums: The biggest challenge comes from the fact that space takes the form of deconstruction but is not aggressive. We need to use hard materials to express the soft spirit. The soft body and hard appearance match each other. Therefore, the designer made many adjustments at the construction site to make the scale of each block extending into the space suitable for the atmosphere to be expressed.
Pētījums: The designer has continuously observed the status of customers who have purchased goods and their attitudes towards the products for a period of time, connecting customers and brands with space and promoting purchase behavior are the core issues considered by the project.
Iedvesma: The project is inspired by the brand spirit "Gentle and Tough"and the inspiration of shape comes from flowers. The designer hopes to create a space with brand spirit by deconstructing and adding new materials. When customers walk into the space, they have not only the sense of security wrapped by petals, but also the new sense of experience formed after the body is reorganized and endowed with hard metal materials, which makes customers have stronger emotional connection with the brand.
Projekta ilgums: The project started in July 2021 in ShenZhen and finished in October 2022 in ShenZhen
Darbības plūsma: According to the positioning of the product and the shopping habits of local people, GuangZhang shrink the waiting and cash register into a circle through a curve, and naturally have a dialogue with the salesperson to build trust when the partners are waiting for customers to change clothes. The customer's locker room is designed on the steps at the end of the space, and the waiting seats are designed in the form of a T-shaped platform. The customer walks down the steps with new clothes, and emerges from the corner of the clothes,Space forms a complete experience.
Attēlu autori: Image #1: Photographer Zhao Liang Tan
Image others: Photographer Ou Yang Yun