Shochu X Iepakojuma Dizains by Kota Sagae - Saga Inc is a highly esteemed winner of the very prestigious 2023 Zelta balva A' Design Award in Iepakojuma dizains Competition Category.
ZeltaIepakojums· 2023
Shochu X Iepakojuma Dizains
Client: Shochu X
Zelta balva A' Design Award Winner in Iepakojums Category
Verified Award Winner
Verify Award Status for #149895The Design
About Shochu X Iepakojuma Dizains
Paredzēts ShochuX zīmola maiņai— uzņēmums, kas rada jaunu vērtību no mūsdienu perspektīvas shochu— tradicionālajam stiprajam alkoholam, kas ražots Kjusju reģionā Japānā. Koncentrējies uz to, ka šis zīmols piedāvā ne tikai alkoholisko dzērienu vērtību, bet arī augstu vērtē attiecības ar kultūru un dzīvesveidu. Izmantots Rietumu stiprais alkohols, piemēram, pudeles forma un etiķete, bet pievienots grafiskais dizains ar japāņu stila rakstu un minimālisma estētiku, lai izteiktu kultūras saplūšanu starp Rietumiem un Austrumiem un pasaules pilsoņiem' laime būt sociāli saistītam caur šo shochu.
The Recognition
About the Zelta balva A' Design Award
Shochu X Iepakojuma Dizains ir Zelta balvas A' Design Award ieguvējs, ārkārtīgi prestiža atzinība, ko piešķir pirmšķirīgiem, brīnišķīgiem un izciliem dizainiem. Zelta ieguvēji ir ļoti inovatīvi, tālredzīgi un žilbinoši spoži darbi, kas atspoguļo to dizaineru talantu, gudrību un meistarību. Sagaidāms, ka Shochu X Iepakojuma Dizains būs ļoti slavēts, tendenci veidojošs un monumentāls izgudrojums, kas sniedz nebijušu vērtību. Šis ar Zelta balvu apbalvotais dizains ir lielisks, cienīts projekts, kas paplašina mākslas, zinātnes, dizaina un tehnoloģiju robežas. Shochu X Iepakojuma Dizains izraisa intensīvu vēlmi, modina kaislību, veicina radošumu un valdzina.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This design was made for a rebranding of Shochu X, which is a company that has been creating new value from a modern perspective for shochu, a traditional spirit produced mainly in many parts of the Kyushu region in Japan. The design work was done focusing on the fact that this brand does not simply offer the value of alcoholic beverages, but also places great importance on the relationship with food culture and lifestyles.
- Dimensions & Packaging
- Bottle size: Φ85mm, H175mm
- Tags
- Japanese-style, minimal, luxury, fusion, lifestyle
- Inspiration
- Shochu is a distilled spirit similar to whiskey, but it can be made from ingredients such as rice, sweet potatoes, brown sugar, as well as barley. After producing unprocessed shochu by single distillation, it can be aged for a long time in ceramic bottles, enamel tanks, or wooden barrels. And just like whiskey, different shochu are sometimes blended to create complex and diverse flavors. To match the diversity of the product, a different appearance was applied to different flavor in the design. In addition, based on the social significance of alcoholic beverages’ existence, which is to connect people, the emphasis was placed on the design that blends multi-ethnic cultures, as well as an affinity with lifestyle from a global perspective. To achieve this goal, a combination of a bottle shape and label normally used for Western spirits was adopted. However, in contrast to this, a graphic design with a Japanese-style pattern and minimalist aesthetics was incorporated to express the cultural fusion between the West and the East and people’s happiness that is being socially connected with this shochu as global citizens beyond national borders.
- Team Members
- Creative Director：Kota Sagae
Art Director：Kota Sagae
Designer：Kota Sagae
Creater：Keisuke Hashimoto
Marketing Director：Daiki Okabe
Production Maneger：Miwa Nishii - Image Credits
- Saga inc.
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
