Beijing Wangfujing Xiyue Tirdzniecības centra interjers — Xia Gushuyu Commercial Space Design

Darbs Beijing Wangfujing Xiyue Tirdzniecības centra interjers, kura autors ir Xia Gushuyu Commercial Space Design, ir augsti novērtēts un ļoti prestižās 2024 Zelta balva A' Design Award ieguvējs kategorijā Interjera, tirdzniecības un izstāžu dizains.

ZeltaInterjers· 2024

Beijing Wangfujing Xiyue Tirdzniecības centra interjers

Autors: Xia Gushuyu Commercial Space Design

Klients: Beijing Wangfujing Jinjie Shopping Center Co., Ltd.

Zelta balva A' Design Award ieguvējs kategorijā Interjers

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Krāsas

Dizains

Par Beijing Wangfujing Xiyue Tirdzniecības centra interjers

Beijing Wangfujing Xiyue ir tirdzniecības centra interjers 19 800 kvadrātmetru platībā Pekinas centrālajā daļā. Dizains apvieno tradicionālo ķīniešu arhitektūru ar futūristiskiem elementiem. Uz augšu izliektas dzegas, jumta kores zvēru figūras, dougong konsoles un kasetēti griesti veido struktūras ietvaru, savukārt metāla sakausējumi nodrošina izturību un ilgmūžību. Trīs tematiskie punkti – Yuanshi Kou, Saules pulksteņa laukums un Qiankun Fang – iezīmē ātrijus. Pirmajā pagraba stāvā izvietota ēdināšana, bet otrajā – mazumtirdzniecība. Gaismas krāsu temperatūra un spilgtums tiek regulēti, lai radītu daudzveidīgas atmosfēras.

Atzinība

Par Zelta balva A' Design Award

Beijing Wangfujing Xiyue Tirdzniecības centra interjers ir Zelta balvas A' Design Award ieguvējs, ārkārtīgi prestiža atzinība, ko piešķir pirmšķirīgiem, brīnišķīgiem un izciliem dizainiem. Zelta ieguvēji ir ļoti inovatīvi, tālredzīgi un žilbinoši spoži darbi, kas atspoguļo to dizaineru talantu, gudrību un meistarību. Sagaidāms, ka Beijing Wangfujing Xiyue Tirdzniecības centra interjers būs ļoti slavēts, tendenci veidojošs un monumentāls izgudrojums, kas sniedz nebijušu vērtību. Šis ar Zelta balvu apbalvotais dizains ir lielisks, cienīts projekts, kas paplašina mākslas, zinātnes, dizaina un tehnoloģiju robežas. Beijing Wangfujing Xiyue Tirdzniecības centra interjers izraisa intensīvu vēlmi, modina kaislību, veicina radošumu un valdzina.

Aiz dizaina

Preses materiāli

Dizainera sniegtie autori, komandas dalībnieki un tehniskie dati.

Unikālās īpašības: Beijing Wangfujing Xiyue Shopping Mall stands as a globally renowned commercial street. Wangfujing has witnessed nearly 800 years of commercial evolution in China, and been expected to establish a new form of commerce. This project redefines shopping malls, and even becomes the most culturally vibrant block catering to youthful trends on Wangfujing Street. Through the design and content, it creates a super block where traditional culture and future technology collide and fuse.
Izmēri un iepakojums: It covers an area of 19,800 square meters.
Birkas: Wangfujing XY Toutiao, Chinese nuclear current shell, youthful trend, cultural confidence, themed business
Ražošanas tehnoloģija: In the logic of scene creation, traditional culture forms the core structure, while modern materials give the shape. The framework retains the traditional architectural style, using elements like upturned eaves and roof ridge beasts. The decorative materials of metal alloys lead to good strength and durability. The project adopts various materials to improve spatial openness and transparency, and manipulate light in terms of color temperature and brightness, thereby creating diverse atmospheres.
Dizaina izaicinājums: The challenge was creating a space involving diverse labels such as fashion, culture, experience and socializing to lead business trend. The team has set up 3 major themed display points in the atriums: Yuanshi Kou, Sundial Square and Qiankun Fang, realizing a creative futuristic style while inheriting traditional culture. The cyberpunk Beijing rabbit god, featuring trendy visual expressions with a sense of technology, reinterprets the unique historical characteristics of the commercial space.
Pētījums: Wangfujing Street, as the golden business card of Beijing, stands as the most popular commercial street in the country. Its commercial history of 100 years has become the epitome of modern commercial development in China. The design team has tapped into the power of rejuvenation, focused on Chinese Technology and New Art to steer the future development of Wangfujing, and shaped a new China chic across various fields, meeting the diverse needs of Generation Z and even the Alpha generation.
Iedvesma: The project is located in a place with cultural significance in the core area of Beijing. Given its unique location, the design team proposed to unlock Beijing from a different perspective. They deeply explored traditional beams, columns, dougong decorative brackets, caisson ceilings, Hutong and quadrangle dwellings, and ancient wisdom related to directions, sundials, Qian and Kun, while incorporating lots of futuristic elements, creating a fusion of culture and future to shape XY Toutiao.
Projekta ilgums: This project started in March, 2022 in Beijing, and finished in December, 2023 in China.
Darbības plūsma: The design team, taking spatial design, business format planning, brand introduction, etc. into account, has elevated content and innovated in scene creation, enabling the B1 and B2 floors to respectively encompass dining and trendy retail. This led to the groundbreaking presentation of a unique Y3K immersive new China chic aesthetic space. It offers users an immersive shopping experience, revolutionizing the perception of China chic among young people with futurism that goes beyond imagination.
Komandas dalībnieki: Wenzhe Gao
Jinchao Hei
Bing Bai
Jiawen Qi