Tamausagi Pudelēs pildīta tēja — Hisamichi Kasai

Darbs Tamausagi Pudelēs pildīta tēja, kura autors ir Hisamichi Kasai, ir augsti novērtēts un ļoti prestižās 2024 Sudraba balva A' Design Award ieguvējs kategorijā Iepakojuma dizains.

SudrabaIepakojums· 2024

Tamausagi Pudelēs pildīta tēja

Autors: Hisamichi Kasai

Klients: Shunbin inc.

Sudraba balva A' Design Award ieguvējs kategorijā Iepakojums

34,205

Verificēts balvas ieguvējs

Verificēt balvas statusu dizainam #157774

Apmeklēt vietni Skatīt A' Design Award Preses relīze Balvas žetons

Krāsas

Dizains

Par Tamausagi Pudelēs pildīta tēja

Tamausagi ir pudelē pildīta japāņu tēja, kas brūvēta no Uji Gyokuro — tējas, kura gatavota pēc tradicionālās Kioto Uji metodes. Pudelei ir vienkārša forma, ko iedvesmojusi wabi-sabi — japāņu vienkāršības estētika. Simbols ir trusis, kas vadīja Uji aizbildni dievu. Uz pudeles attēlota mēnessgaismas nakts ar plāniem mākoņiem, kas ir atsauce uz Gyokuro metodi, kurā tējas lapas tiek noēnotas no saules. Pielietots zelta dekors ar raupju faktūru un piesātinātu, atturīgu spīdumu. Melnā pudele bloķē gaismu un aizsargā tēju. Apaļš lodziņš kastītē atklāj truša simbolu.

Atzinība

Par Sudraba balva A' Design Award

Tamausagi Pudelēs pildīta tēja ir Sudraba balvas A' Design Award ieguvējs, ārkārtīgi prestiža atzinība, ko piešķir augstākās klases, krāšņiem un iespaidīgiem dizainiem. Sudraba ieguvēji ir ārkārtīgi spožas un ļoti radošas izpausmes, kas parāda to dizaineru izcilo kompetenci, talantu un asredzību. Sagaidāms, ka Tamausagi Pudelēs pildīta tēja būs lielisks, paraugdarbs, ļoti profesionāls un dziļi inovatīvs. Šis ar Sudraba balvu apbalvotais dizains ir ievērojams, apbrīnots izgudrojums, kas palīdz paplašināt mākslas, zinātnes, dizaina un tehnoloģiju robežas. Tamausagi Pudelēs pildīta tēja ir radījums, kam daudzi apskauž, kas modina vēlmes, rada pozitīvas izjūtas un raisa izbrīnu un apbrīnu.

Aiz dizaina

Preses materiāli

Dizainera sniegtie autori, komandas dalībnieki un tehniskie dati.

Unikālās īpašības: Tamausagi is a bottled Japanese tea brewed with "Uji Gyokuro," a tea produced using Kyoto's traditional Uji tea manufacturing technique. Japanese tea is often served for free in many restaurants in Kyoto and all over Japan. We developed Tamausagi to provide delicious tea to increase the value of Uji tea and to promote its production.
Izmēri un iepakojums: Bottle size: Diameter 52mm x Height 196mm
Box size: Width 145mm x Height 242mm x Depth 75mm
Birkas: Tea, Japanese Tea, Green Tea, Uji Gyokuro, Package design
Ražošanas tehnoloģija: To evoke the prestige and exclusive luxury of Kyoto, we applied special gold designs to the bottle. With a rough texture and subdued gleam, the gold exudes a strong presence. A black bottle, which blocks light, was used to protect the tea's quality. We added a circular window to the packaging to allow the rabbit symbol on the bottle to be seen. Inspired by the Gyokuro cultivation method of shading tea leaves from sunlight, we depict a moonlit night with thin clouds.
Dizaina izaicinājums: Due to the risk of the bottle falling over during filling at the factory, it was necessary to adjust the shape of the bottle finely. The most challenging task was to balance functionality with art: to have a design that evokes the simplicity of Japan's beauty without impeding the filling process. Additionally, we spent significant time meticulously designing the bottle's visual appeal to ensure that it is beautiful from every angle.
Pētījums: We were conscious of the design to enhance and capitalize on the value of Japanese tea itself, which until now has been offered free of charge. Also, the design aims to create a brand of tea that can be served on special occasions, such as a welcome drink or as a non-alcoholic beverage for those who cannot drink alcohol at an event.
Iedvesma: The bottle has a simple form inspired by Japan's aesthetic of simplicity, known as wabi-sabi. The symbol comes from a rabbit, which guided the guardian god of Uji and looked back to ensure the god was following. The bottle's design, which evokes the image of a moonlit night with thin clouds, represents the Gyokuro tea's cultivation method of shading the leaves from the sun. Traditional Japanese patterns, reminiscent of Uji tea's long history, are incorporated into the clouds' design.
Projekta ilgums: This brand was launched in Kyoto, Japan in September 2020.
Darbības plūsma: Simply open the bottle and pour a glass to enjoy Japanese tea of the highest quality. The bottle design, with its rabbit motif, adds an elegant flair to the table, and when poured into a glass, the tea's beautiful, vibrant golden color catches your eye. The design is perfect for a special time with a loved one or as a gift.
Patenti: Trademark: 2023 Kyoto Tea Cooperative
Komandas dalībnieki: Art Director: Hisamichi Kasai
Designer: Hisamichi Kasai
Producer:Nobuyuki Muro
Planner: Rina Yatsugaki
Photographer: Yoshihiro Yamamoto
Attēlu autori: Shunbin Co., Ltd.