To Meet Ābolu iepakojuma dizains — Ziqiong Li

Darbs To Meet Ābolu iepakojuma dizains, kura autors ir Ziqiong Li, ir augsti novērtēts un ļoti prestižās 2025 Sudraba balva A' Design Award ieguvējs kategorijā Iepakojuma dizains.

SudrabaIepakojums· 2025

To Meet Ābolu iepakojuma dizains

Autors: Ziqiong Li

Klients: ONE DESIGN Brand Co., Ltd

Sudraba balva A' Design Award ieguvējs kategorijā Iepakojums

29,439

Verificēts balvas ieguvējs

Verificēt balvas statusu dizainam #163720

Skatīt A' Design Award Preses relīze Balvas žetons

Krāsas

Dizains

Par To Meet Ābolu iepakojuma dizains

Šis dizains izmanto minimālistisku estētiku ar spilgtām krāsām. Raksturīgs pārmērīgi liels ābols uz produkta iepakojuma vāka rada iespaidīgu vizuālo efektu. Šī unikālā īpašība ļauj iepakojumam izcelties jebkurā ekspozīcijā, palīdzot patērētājiem viegli atpazīt produktu vēlāk. Tas arī veido zīmola vizuālo tēlu, uzlabojot zīmola atpazīstamību un sasniedzot mārketinga mērķi - labāku atmiņā paliekamību caur atkārtotu ekspozīciju.

Atzinība

Par Sudraba balva A' Design Award

To Meet Ābolu iepakojuma dizains ir Sudraba balvas A' Design Award ieguvējs, ārkārtīgi prestiža atzinība, ko piešķir augstākās klases, krāšņiem un iespaidīgiem dizainiem. Sudraba ieguvēji ir ārkārtīgi spožas un ļoti radošas izpausmes, kas parāda to dizaineru izcilo kompetenci, talantu un asredzību. Sagaidāms, ka To Meet Ābolu iepakojuma dizains būs lielisks, paraugdarbs, ļoti profesionāls un dziļi inovatīvs. Šis ar Sudraba balvu apbalvotais dizains ir ievērojams, apbrīnots izgudrojums, kas palīdz paplašināt mākslas, zinātnes, dizaina un tehnoloģiju robežas. To Meet Ābolu iepakojuma dizains ir radījums, kam daudzi apskauž, kas modina vēlmes, rada pozitīvas izjūtas un raisa izbrīnu un apbrīnu.

Aiz dizaina

Preses materiāli

Dizainera sniegtie autori, komandas dalībnieki un tehniskie dati.

Unikālās īpašības: The design has a minimalist aesthetic enhanced by vivid colors, resulting in a striking visual representation for the product packaging - an iconically oversized apple. This unique feature makes the packaging stand out in different display arrangements, helping consumers recognize it at later times. Moreover, it aids in building the brand's visual identity and improves brand recognition. Repeated exposure helps the brand achieve its marketing goal of strengthening memorability.
Izmēri un iepakojums: 350mm*350mm*120mm
Birkas: Brand identity, super symbols, creativity, interaction
Ražošanas tehnoloģija: Paper printing involves processes like hot stamping, embossing, and UV coating.
It is presented using special papers such as those with magnetic buckles and tactile paper.
Pētījums: This brand is sold in major southern Chinese cities, targeting middle - to high - end consumers aged 25 - 40.
Our design is based on the main consumer groups and aesthetic needs identified through market analysis.
The aim is to create market - catering designs, using design power to help the brand establish a market foothold and achieve greater commercial value.
This project has achieved e goal of creating packaging at represents the product and engages in dialogue with consumers.
Iedvesma: Let the product packaging promote the product and convey the brand concept through the super - symbol design. Write a blessing on the packaging like "May all the good things come to you as you eat this apple." This aligns with Chinese consumers' cultural perception of apples, as they are considered to bring good fortune and peace. Include the latitude and longitude to show the high - quality origin of our products. Also, add a water droplet element to let consumers more directly feel the freshness of the apple.
Projekta ilgums: The project started in Xi'an in May 2023, ended in Xi'an in March 2024, and was produced and sold in Shenzhen in March 2024.
Darbības plūsma: Engaging opening meods can attract consumers. Uncover the apple to show hand - drawn illustrations and evoke the joy of a bountiful harvest. Then, reveal an airplane window with rolling apples. The overall box design, along wi the detailed graphic design, work together to inform consumers about e professional cultivation process of the apples until they are ripe. It also conveys at the fruit is transported by the fastest air freight to deliver it to consumers in the best condition.
Komandas dalībnieki: Li Ziqiong
Cai Xueqin
Wen Wanqi
西安一宫格品牌传播有限公司One Design Brand Communication Co., Ltd.