Zoom Izstādes katalogs by Zoltan Berta is a highly esteemed winner of the very prestigious 2025 Sudraba balva A' Design Award in Drukas un publicēto mediju dizains Competition Category.

SudrabaDruka· 2025

Zoom Izstādes katalogs

by Zoltan Berta

Sudraba balva A' Design Award Winner in Druka Category

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Verified Award Winner

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Colors

The Design

About Zoom Izstādes katalogs

Zoom izstāde (Etnogrāfijas muzejs, Budapešta) piedāvā nestandarta pieeju muzeja kolekcijas prezentēšanai. Satura struktūru veido skatpunkta maiņa, prezentējot objektus un objektu masas no jauniem skatu leņķiem. Katalogs cenšas iepazīstināt ar šo pieeju, izmantojot dažādus grafiskos un grāmatsējuma-drukas risinājumus. Grāmatas iekšējā mugurīte ir rotāta ar unikālu, katram eksemplāram individuāli ģenerētu rakstu, kas ir ungāru tautas mākslai raksturīgo izšūto motīvu reinterpretācija. Izstādi veidoja art1st Design Studio, vadošais dizainers Daniel Taraczky.

The Recognition

About the Sudraba balva A' Design Award

Zoom Izstādes katalogs ir Sudraba balvas A' Design Award ieguvējs, ārkārtīgi prestiža atzinība, ko piešķir augstākās klases, krāšņiem un iespaidīgiem dizainiem. Sudraba ieguvēji ir ārkārtīgi spožas un ļoti radošas izpausmes, kas parāda to dizaineru izcilo kompetenci, talantu un asredzību. Sagaidāms, ka Zoom Izstādes katalogs būs lielisks, paraugdarbs, ļoti profesionāls un dziļi inovatīvs. Šis ar Sudraba balvu apbalvotais dizains ir ievērojams, apbrīnots izgudrojums, kas palīdz paplašināt mākslas, zinātnes, dizaina un tehnoloģiju robežas. Zoom Izstādes katalogs ir radījums, kam daudzi apskauž, kas modina vēlmes, rada pozitīvas izjūtas un raisa izbrīnu un apbrīnu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Both the exhibition and the book take an unconventional approach, offering a unique perspective on the museum’s collection. The content and visual structure are shaped by shifts in viewpoint, presenting objects and object masses from new angles through exciting and playful solutions. This approach of unrepeatability is reflected in the book’s inner spine, which features a uniquely generated pattern for each copy.
The exhibition designed by art1st Design Studio, lead designer Daniel Taraczky.
Dimensions & Packaging: Dimensions: 225 x 225 mm
232 pages
Tags: book, editorial, catalogue, exhibition, print, generative art, typography, graphic design
Production Technology: Soft cover swiss binding, various inserts in the book block.
Cover: Pergraphica Colours 330g Imperial red
Book Block: Munken Lynx 130g,Glama Basic 110g,Pergraphica Infinite Black 120g
Inspiration: Red is a dominant color in the Hungarian folk art, which also identifies the exhibition's design, similarly with the recurring square shape elements. This is why the book’s design wanted to resemble to an exciting red square. Opening the cover it reveals a stylised decoration on the spine which are the visual reinterpretation of the embroidered motifs typical to the Hungarian folk art. One of the features of the book is these patterns have been uniquely generated for each of the thousand copies.
Project Duration: 2024 Budapest
Team Members: Catalogue Graphic designer: Zoltan Berta
Image Credits: Product photos: Zoltan Berta