1045 Coffee Beans Iepakojums — Natalya Bilousova

Darbs 1045 Coffee Beans Iepakojums, kura autors ir Natalya Bilousova, ir augsti novērtēts un ļoti prestižās 2025 Bronzas balva A' Design Award ieguvējs kategorijā Iepakojuma dizains.

BronzasIepakojums· 2025

1045 Coffee Beans Iepakojums

Autors: Natalya Bilousova

Klients: 1045 Coffee

Bronzas balva A' Design Award ieguvējs kategorijā Iepakojums

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Krāsas

Dizains

Par 1045 Coffee Beans Iepakojums

1045 Coffee iepakojuma dizains atspoguļo Kalgari pilsētas augstumu ar dimanta formas logotipu un izteiksmīgiem 1045 cipariem, simbolizējot pilsētas ikonisko kalnoto ainavu. Perspektīvas līnijas atgādina kalnu ēnas un kafijas plantācijas, izvairoties no tradicionālā kalnu attēlojuma. Krāsu palete, kas iedvesmota no kafijas toņiem, izmanto tumšākus toņus espreso kafijai un gaišākus filtrētajiem maisījumiem. Tradicionālie melnie kafijas maisiņi un augstākās kvalitātes uzlīmju etiķetes apvieno funkcionalitāti un eleganci, nodrošinot atpazīstamību, vienlaikus atspoguļojot zīmola apņemšanos nodrošināt kvalitāti un meistarību.

Atzinība

Par Bronzas balva A' Design Award

1045 Coffee Beans Iepakojums ir Bronzas balvas A' Design Award ieguvējs, ļoti prestiža atzinība, ko piešķir izciliem dizainiem, kas izceļas ar radošumu, atjautību un viedumu. Bronzas ieguvēji ir pietiekami prasmīgi un pārsteidzoši radoši darbi, kas apliecina to dizaineru plašo pieredzi, iztēli un izdarību. Sagaidāms, ka 1045 Coffee Beans Iepakojums būs augsti vērtēts, apbrīnots un cienīts priekšmets, ievērojami profesionāls un inovatīvs. Šis ar Bronzas balvu apbalvotais dizains iekļauj labāko praksi mākslā, zinātnē, dizainā un tehnoloģijās un izceļas ar uzmanību detaļām. 1045 Coffee Beans Iepakojums lieliski apmierina vajadzības, skar vēlmes, valdzina jūtas un piesaista zinātkāri.

Aiz dizaina

Preses materiāli

Dizainera sniegtie autori, komandas dalībnieki un tehniskie dati.

Unikālās īpašības: This project established a unique identity for 1045, a locally roasted coffee blend that pays homage to the elevation of the city of Calgary of 1045 meters above sea level. It embodies the bold Calgarian spirit, striking a balance between tradition and innovation. The packaging showcase a dedication to quality, sustainability, and artisanal craftsmanship, seamlessly merging rugged natural elements with contemporary design. Created to appeal to both devoted coffee lovers and a new generation of enthusiasts, 1045 celebrates the rich coffee culture of Calgary.
Izmēri un iepakojums: Label size 110 x 160 mm, coffee bag 135 x 260 mm
Birkas: packaging, coffee, Calgary, drinks, coffee beans, coffee bag, coffee packaging
Ražošanas tehnoloģija: The 1045 Coffee packaging utilizes classic black coffee bags, providing a sleek and timeless look that preserves freshness. Each blend is distinguished by a carefully designed label, produced as a high-quality sticker for flexibility and easy application. This approach allows for efficient production while maintaining a premium feel. The combination of durable materials and a thoughtfully crafted label ensures both practicality and strong visual appeal on the shelf.
Dizaina izaicinājums: The creative challenge for 1045 Coffee was to visualize Calgary's elevation in a unique and impactful way, without resorting to the typical mountain imagery that competitors use. The goal was to reflect the city's high-altitude spirit while avoiding cliches. The solution involved designing a diamond-shaped logo featuring bold 1045 numbers that evoke the essence of mountains, complemented by perspective lines that simultaneously suggest the shadows of mountains and coffee fields. This approach captured Calgary's elevation and the coffee's origins in a distinct and original way, ensuring a memorable visual identity.
Pētījums: The development of the 1045 Coffee brand started with a thorough analysis of the market and competitors, examining trends and understanding consumer preferences. The target audience was defined by their behaviors, preferences, and attitudes towards locally sourced, high-quality coffee. This research guided the creation of a unique brand identity and packaging design, ensuring it was both visually engaging and informative.
Iedvesma: The visual identity of 1045 Coffee captures the warmth and richness of a perfectly brewed cup. A calm, earthy color palette reflects the deep hues of coffee, emphasizing authenticity and craftsmanship. Each coffee origin features two shades, a darker tone for espresso's bold intensity and a lighter hue for the smooth filter method. This thoughtful design creates a cohesive, elegant look that enhances shelf presence while celebrating the unique character of each coffee variety.
Projekta ilgums: Calgary, Canada, the project began in May and ended in August, 2024
Darbības plūsma: The 1045 coffee brand, crafted by a local Calgary manufacturer, offers a unique blend that stands out in the market. Its packaging is both convenient and visually appealing, designed to attract the target audience through careful market analysis. Striking a balance between aesthetics and function, the design ensures easy recognition, clear communication of the product's uniqueness, and a strong local identity.
Komandas dalībnieki: Natalya Bilousova
Attēlu autori: Natalya Bilousova, 2025