Zelta Iepakojums · 2026
Chuehfeng Hami Melon Wine Alkoholisko dzērienu iepakojums
by Yisong Hu
- Zelta balva A' Design Award 2026 in Iepakojums
- CLIENT: Shijiazhuang Xianxing Brand Design Co., Ltd.
- Estimated Number of Design Views: 4,342,080
- Verification code 706192BC5C · Verify this award
Colors
About Chuehfeng Hami Melon Wine Alkoholisko dzērienu iepakojums
Chuehfeng Hami meloņu vīna iepakojums apvieno Sjiņdzjanas Uiguru autonomā apgabala Hami pilsētas reģionālo kultūru ar spēcīgu produkta vērtības izjūtu, atspoguļojot Zīda ceļa mantojumu. Tas pārvērš vietējo specialitāti par Pierobežas vīnu, kas simbolizē Zīda ceļa kultūru, izmantojot videi draudzīgus materiālus un novatorisku pudeles korķi, kas kalpo arī kā vīraka turētājs. Viedā marķēšanas tehnoloģija apvieno tradīcijas ar mūsdienu inovācijām, nodrošinot augstas kvalitātes, daudzfunkcionālu iepakojuma dizainu.
About the Zelta balva A' Design Award
Chuehfeng Hami Melon Wine Alkoholisko dzērienu iepakojums ir Zelta balvas A' Design Award ieguvējs, ārkārtīgi prestiža atzinība, ko piešķir pirmšķirīgiem, brīnišķīgiem un izciliem dizainiem. Zelta ieguvēji ir ļoti inovatīvi, tālredzīgi un žilbinoši spoži darbi, kas atspoguļo to dizaineru talantu, gudrību un meistarību. Sagaidāms, ka Chuehfeng Hami Melon Wine Alkoholisko dzērienu iepakojums būs ļoti slavēts, tendenci veidojošs un monumentāls izgudrojums, kas sniedz nebijušu vērtību. Šis ar Zelta balvu apbalvotais dizains ir lielisks, cienīts projekts, kas paplašina mākslas, zinātnes, dizaina un tehnoloģiju robežas. Chuehfeng Hami Melon Wine Alkoholisko dzērienu iepakojums izraisa intensīvu vēlmi, modina kaislību, veicina radošumu un valdzina.
Press Kit
- Unique Properties
- It transforms the local specialty into a "Frontier Wine" symbolizing Silk Road culture, using eco-friendly materials and an innovative bottle cap that doubles as an incense holder. Smart labeling technology merges tradition with modern innovation, delivering a high-quality, multifunctional packaging design.
- Dimensions & Packaging
- 170 mm x 170 mm x 50 mm
RFID smart tags
Asymmetrical box design
Distinctive bottle cap - Tags
- CHUEHFENG Hami melon wine, Yisong Hu
- Production Technology
- Embedded RFID smart tags, powered by advanced sensing technology, let users scan with their phone or device to access a dedicated product page with details like product ID, price, manufacturer, and origin. This helps users dive into the Silk Road history, cultural meaning of the packaging design, and the product’s story. Blending digital and interactive features boosts transparency, enhances user experience, and strengthens product interactivity.
- Inspiration
- This packaging design draws inspiration from Silk Road culture and Hami City's regional characteristics. It features a unique opening mechanism with eco-friendly materials and a bottle cap that doubles as an incense holder. Smart RFID tags provide interactive user experiences and cultural insights. This innovative design blends tradition with technology, enhancing the cultural value of regional products while promoting sustainability and user engagement.
- Project Duration
- The distinctive bottle cap design gives the bottle a striking identity and memorability, drawing inspiration from the ceremonial crown worn by emperors in China’s Han Dynasty. It incorporates a “scroll” element, vividly capturing the cultural imagery of the Silk Road. Once opened, the cap can be repurposed as an incense holder, seamlessly blending into various home settings while combining aesthetics with functionality.
- Operation Flow
- The unique asymmetrical box design, paired with a mechanism that slowly raises the wine bottle, breaks from traditional packaging with distinctive, highly recognizable style. The unboxing process feels ceremonial and surprising, creating a visually striking impression and enhancing the user’s emotional experience. The slow-rising mechanism minimizes impact during opening, reducing the risk of damage. As the box opens, the outer white casing, resembling the rising sun over the Tianshan Mountains, complements the bottle’s design, evoking the imagery of a desert sunset, seamlessly blending packaging with regional culture.
- Image Credits
- Image #1: Yisong Hu
Image #2: Yisong Hu
Image #3: Yisong Hu
Image #4: Yisong Hu
Image #5: Yisong Hu