Si Te Baijiu Dzērienu iepakojums by Wen Liu and Yong Deng is a highly esteemed winner of the very prestigious 2020 Sudraba balva A' Design Award in Iepakojuma dizains Competition Category.
SudrabaIepakojums· 2020
Si Te Baijiu Dzērienu iepakojums
Client: Sitir Liqlior Co., Ltd
Sudraba balva A' Design Award Winner in Iepakojums Category
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- Verified Award Winner
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The Design
About Si Te Baijiu Dzērienu iepakojums
Si Te Baijiu ir iepakojuma dizains ķīniešu stiprajam alkoholiskajam dzērienam. Iepakojums ir rotāts ar Baoxiang ziedu — senu ķīniešu rakstu, kas simbolizē bagātību un ilgu mūžu. Raksts ir apvienots ar spilgtām austrumnieciskām krāsām, radot mūsdienīgu ķīniešu estētiku. Iepakojums ir izgatavots no īpaša papīra un zīda auduma, un priekšpuse ir izgatavota, izmantojot aušanas procesu. Produkta nosaukums ir attēlots uz metāla kartītes. Pudele ir keramikas ar apdedzinātu ziedu apdari. Iepakojuma izmēri ir 165 mm garumā, 135 mm platumā un 320 mm augstumā.
The Recognition
About the Sudraba balva A' Design Award
Si Te Baijiu Dzērienu iepakojums ir Sudraba balvas A' Design Award ieguvējs, ārkārtīgi prestiža atzinība, ko piešķir augstākās klases, krāšņiem un iespaidīgiem dizainiem. Sudraba ieguvēji ir ārkārtīgi spožas un ļoti radošas izpausmes, kas parāda to dizaineru izcilo kompetenci, talantu un asredzību. Sagaidāms, ka Si Te Baijiu Dzērienu iepakojums būs lielisks, paraugdarbs, ļoti profesionāls un dziļi inovatīvs. Šis ar Sudraba balvu apbalvotais dizains ir ievērojams, apbrīnots izgudrojums, kas palīdz paplašināt mākslas, zinātnes, dizaina un tehnoloģiju robežas. Si Te Baijiu Dzērienu iepakojums ir radījums, kam daudzi apskauž, kas modina vēlmes, rada pozitīvas izjūtas un raisa izbrīnu un apbrīnu.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The design conveys a traditional Chinese culture and creates a fresh and delicate new pattern and image. Those new patterns and images with an oriental essence produce a contemporary Chinese aesthetic. The designers use the traditional culture element on the design. It seems the traditional culture in this design has been developed in a good way.
- Dimensions & Packaging
- The dimension of the product is 165mm in length, 135mm in width and 320mm in height.
- Tags
- Baijiu, Crafts, Oriental culture, Tradition, Flower
- Production Technology
- The using material of packaging constitutes with special paper and silk cloth. The front side of the packaging uses the weaving process. The name of the main product is attached to a metal card. The bottle material is a roasted flower on a ceramic bottle.
- Design Challenge
- The designers develop a packaging product design with oriental characteristics for Si Te Baijiu. The designers selected Bao Xiang Follower as the design object and determined the design style and direction after a series of investigations on the Chinese culture.
- Research
- The idea of packaging design develops an oriental characteristic effect. The designers selected Bao Xiang Follower as the design object and determined the design style and direction after a series of investigations on the Chinese culture.
- Inspiration
- The design idea of Si Te Baijiu has a strong oriental culture expression. Baoxiang Flower is an ancient Chinese traditional pattern in the East. Moreover, Baoxiang Flower is one of the auspicious three treasures and a decorative pattern with the meaning of treasure and immortal. The designers apply the Baoxiang Flower pattern with the bold oriental colour on the design. The design shows a modern Chinese aesthetics and develops Chinese culture.
- Project Duration
- The project started in May 2018 and finished in July 2018 in Shenzhen.
- Operation Flow
- The design aims to inherit the Chines cultural. The design intends to introduce Chinese culture toward the world.
- Team Members
- Designer: Wen Liu
Designer: Yong Deng
Designer: Weijie Kang - Image Credits
- Image #1: Creator Wenliu, Si Te Baijiu, 2018.
Image #1: Creator Yong Deng, Si Te Baijiu, 2018.
Image #1: Creator Weijie Kang, Si Te Baijiu, 2018.
Image #1: Illustrator Li Chen, Si Te Baijiu, 2018.
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