Heytea Lab Shenzhen OCT Harbor Mazumtirdzniecības interjera dizains by Uno Chan

Heytea Lab Shenzhen OCT Harbor Mazumtirdzniecības interjera dizains by Uno Chan is a highly esteemed winner of the very prestigious 2020 Zelta balva A' Design Award in Interjera, tirdzniecības un izstāžu dizains Competition Category.

ZeltaInterjers· 2020

Heytea Lab Shenzhen OCT Harbor Mazumtirdzniecības interjera dizains

by Uno Chan

Client: TOMO Interior Design Firm

Zelta balva A' Design Award Winner in Interjers Category

21,538

Verified Award Winner

Verify Award Status for #96008

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Heytea Lab Shenzhen OCT Harbor Mazumtirdzniecības interjera dizains

Heytea Lab Shenzhen OCT Harbor ir mazumtirdzniecības interjera dizains tējas zīmola galvenajam veikalam. Telpa aizņem 1300 kvadrātmetrus un ir sadalīta piecās tematiskajās laboratorijās. Perifērijas laboratorija, ledus gatavošanas laboratorija, desertu laboratorija un ilustrāciju laboratorija atrodas pirmajā stāvā, savukārt tējas entuziastu laboratorija ir izvietota otrajā stāvā. Ģeometriskas kāpnes savieno abus līmeņus un veido interjera vizuālo centru. Griestos un metāla režģos ir iestrādātas lentveida gaismas un gaismas plēves. Alumīnija putu plāksnes uz sānu sienām kontrastē ar satīna slīpējuma metālu.

The Recognition

About the Zelta balva A' Design Award

Heytea Lab Shenzhen OCT Harbor Mazumtirdzniecības interjera dizains ir Zelta balvas A' Design Award ieguvējs, ārkārtīgi prestiža atzinība, ko piešķir pirmšķirīgiem, brīnišķīgiem un izciliem dizainiem. Zelta ieguvēji ir ļoti inovatīvi, tālredzīgi un žilbinoši spoži darbi, kas atspoguļo to dizaineru talantu, gudrību un meistarību. Sagaidāms, ka Heytea Lab Shenzhen OCT Harbor Mazumtirdzniecības interjera dizains būs ļoti slavēts, tendenci veidojošs un monumentāls izgudrojums, kas sniedz nebijušu vērtību. Šis ar Zelta balvu apbalvotais dizains ir lielisks, cienīts projekts, kas paplašina mākslas, zinātnes, dizaina un tehnoloģiju robežas. Heytea Lab Shenzhen OCT Harbor Mazumtirdzniecības interjera dizains izraisa intensīvu vēlmi, modina kaislību, veicina radošumu un valdzina.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: According to its market positioning and business strategies, Shenzhen Heytea Lab is designed as the first flagship store in the city. It is a successful practice based on the analysis of the current consumption habits and trends. By integrating commodity and experience with social function, this project is devoted to providing brand new consumption experience.
Dimensions & Packaging: The project covers a total of 1300 square meters. The interior space is divided into five different laboratories: the peripheral lab, the ice-making lab, the dessert lab and the illustration lab on the first floor as well as the tea geek lab on the second floor.
Tags: Interior, Commercial, New Tea, Chain Store, Cool, Pure, Heytea, LED, Youthful Atmosphere
Production Technology: The strip lights and light films are inlaid in the ceiling and the metal grilles to highlight the simplicity and elegance of the space. And the aluminum foam sheet covering the side walls is in contrast with the delicate satin brushed metal. Sitting by the window, you can have a great view of the luxuriant green and feel relaxed and refreshed.
Design Challenge: The ceiling of the Tea Geek Lab is designed according to the pitched roof to form blocks of different textures, against which a moon-shaped art decoration was created. With the moon hanging against the "starry sky" on the LED screen, a beautiful picture is gradually unfolding before people.
Research: Today, in face of the new consumer groups and new consumerism, how can we help Heytea, a popular new tea brand, to convey its individuality and to demonstrate its business strategies in product innovation, experience innovation and business integration? Optimizing every possible consumption procedure and creating immersive and interactive consumer experience are the basic logic for DOME DESIGN in the design of Shenzhen Heytea Lab.
Inspiration: Facing the complex background and business environment, the designer is based on the insights of the consumption experiences that the brand will bring to the consumers. The design goes beyond the conventional reference system, deconstructs the consumers' demands and feelings, and extends the potential value of Heytea in the background. Finally, by planning and operating, designers have successfully created the space value and new experiences with unique creativity.
Project Duration: The project started in March 2019 in Shenzhen and finished in September 2019 in Shenzhen.
Operation Flow: The geometric staircase leads customers to different labs on the first and second floors, and it is also the visual center of space.
Patents: Copyrights belong to Uno Chan, 2019.
Team Members: Uno Chan
Fei Xiao
Image Credits: Image #1: Photographer En Xiao, Tea Geek Lab, 2019.
Image #2: Photographer En Xiao, Tea Geek Lab 2, 2019.
Image #3: Photographer En Xiao, Tea Geek Lab 3, 2019.
Image #4: Photographer En Xiao, Peripheral Lab, 2019.
Image #5: Photographer En Xiao, Artistic Installation, 2019.