Wood and Tree Primary Function: पोस्टर by Yu Zhuang is a highly esteemed winner of the very prestigious 2020 A' Design Award रजत पुरस्कार in ग्राफिक्स, चित्रण आ दृश्य संचार डिजाइन Competition Category.
रजतग्राफिक· 2020
Wood and Tree Primary Function: पोस्टर
by Yu Zhuang
Client: Jia Saitama
A' Design Award रजत पुरस्कार Winner in ग्राफिक Category
Verified Award Winner
Verify Award Status for #90059The Design
About Wood and Tree Primary Function: पोस्टर
Book Text: वुड एण्ड ट्री एकटा पोस्टर अछि जे जापानक टोक्योमे आयोजित एकटा वास्तुकला संगोष्ठीक लेल बनाओल गेल छल। संगोष्ठीक विषय आधुनिक वास्तुकलामे एकटा शास्त्रीय सामग्री लकड़ीक नव उपयोग छल। ई पोस्टर वृक्षक वलयक शास्त्रीय चित्रणकेँ अनुकरण करबाक लेल एकटा आधुनिक ग्राफिक भाषाक प्रयोग करैत अछि। पैटर्न बनएबाक लेल भिन्न-भिन्न संख्या, मोटाई, वक्रता आ रंगक रेखा सभक परीक्षण कएल गेल। परिणाम संरचनामे गणितीय अछि, तथापि प्राकृतिक सौन्दर्य बनल रहैत अछि। ई पोस्टरक माप 210 गुणा 297 मिलीमीटर अछि। एकरा एकटा प्रवेश द्वारपर प्रदर्शित कएल गेल छल, जतय आगंतुक सभ छोट-छोट पर्चा लऽ सकैत छलाह।
The Recognition
About the A' Design Award रजत पुरस्कार
Wood and Tree Primary Function: पोस्टर A' Design Award रजत पुरस्कारक विजेता अछि, जे सर्वोच्च श्रेणीक, सुन्दर आ प्रभावशाली डिजाइनकेँ देल जाए बला असाधारण रूपेँ प्रतिष्ठित मान्यता अछि। रजत विजेता अत्यन्त प्रतिभाशाली आ बड़ सृजनशील कृति अछि, जे अपन डिजाइनरक उत्कृष्ट विशेषज्ञता, प्रतिभा आ सूक्ष्मदृष्टि देखबैत अछि। Wood and Tree Primary Function: पोस्टर सँ अपेक्षा अछि जे ओ अद्भुत, आदर्श, अत्यन्त व्यावसायिक आ गहराइसँ नवाचारी कृति होएत। ई रजत पुरस्कार जीतल डिजाइन उल्लेखनीय, प्रशंसित आविष्कार अछि जे कला, विज्ञान, डिजाइन आ प्रौद्योगिकीक सीमा बढ़ेबामे योगदान दैत अछि। Wood and Tree Primary Function: पोस्टर एहन रचना अछि जकरा सँ बहुतो लोक ईर्ष्या करैत अछि, जे इच्छा जगबैत अछि, सकारात्मक भावना अनैत अछि आ विस्मय उत्पन्न करैत अछि।
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- It's a poster for an architecture seminar which is called "Wood & Tree" in Tokyo, Japan. The theme is about new possibility of application of wood which is a kind of classic material on modern architecture. So modern graphic language is used to simulate classic drawing to express annual ring. The main vision is mathematical but still can feel natural beauty.
- Dimensions & Packaging
- Width 210mm x Height 297mm
- Tags
- Modern, mathematical, nature, minimal, geometric
- Production Technology
- Hundreds of annual ring's photo was collected as a reference. Adobe Illustrator is the main software to complete the poster.
- Design Challenge
- The hardest part is using mathematical graphic to simulate nature shape such as annual ring and expressing both aesthetics at the same time.
- Research
- The number, thickness, curvature, color, etc. of the lines have been extensively tested to express annual ring.
- Inspiration
- The inspiration is from annual ring. Wood is a kind of material without life. But different from other material, people can still feel vitality by the smell and texture and so on. The annual ring is the evidence which can prove it was lived as a tree. And the beautiful curve is intoxicating.
- Project Duration
- The project started in Aug 2018 and finished in September 2019 in Tokyo, and was exhibited in gallery of Myojyuji Saruein September 2018.
- Operation Flow
- It was displayed at the entrance, visiter could take the small flyers by themselves to understand the theme of the exhibition.
- Team Members
- Zhuang Yu
- Image Credits
- Image #1: illustrator Zhuang Yu, 2018.
Image #2: illustrator Zhuang Yu, 2018.
Image #3: illustrator Zhuang Yu, 2018.
Image #4: illustrator Zhuang Yu, 2018.
Image #5: illustrator Zhuang Yu, 2018.
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