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Lei Shing Hong Forest Food Court Zavakanto an-drindrina sy Maha-izy azy by Jansword Zhu

Lei Shing Hong Forest Food Court Zavakanto an-drindrina sy Maha-izy azy by Jansword Zhu is a highly esteemed winner of the very prestigious 2020 A' Design Award Volafotsy in Famolavolana Grafika, Sary ary Fifandraisana Ara-tsary Competition Category.


VolafotsyGrafika· 2020

Lei Shing Hong Forest Food Court Zavakanto an-drindrina sy Maha-izy azy

by Jansword Zhu

Client: Jansword zhu

A' Design Award Volafotsy Winner in Grafika Category

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The Design

About Lei Shing Hong Forest Food Court Zavakanto an-drindrina sy Maha-izy azy

Ny Forest Food Court dia toeram-pisakafoana hita ao amin'ny tranobe birao novolavolain'ny mpanao mari-trano japoney malaza Kuma Kengo any Beijing. Ny foto-kevitra fototra amin'ny maritrano dia "Ala ao an-tanàna". Ny marika sy ny zavakanto goavana 6m*150m dia teraka avy amin'io foto-kevitra io. Ny sary mahafinaritra sy ny tsorakazo malefaka dia mitondra riandrano miala sasatra, voajanahary nefa an-tanàna, mamakivaky ny tranobe birao matotra. Ny sary asa tsy miharihary tanteraka dia nampifandanja ny rivo-piainana ao amin'ny birao ary nisoroka ny maha-zaza loatra na maha-mahafinaritra loatra.

The Recognition

About the A' Design Award Volafotsy

Nandresy ny A' Design Award Volafotsy ny famolavolana Lei Shing Hong Forest Food Court Zavakanto an-drindrina sy Maha-izy azy, fankasitrahana malaza be omena ny famolavolana ambaratonga ambony, tsara tarehy ary mahavariana. Ny mpandresy Volafotsy dia asa mamirapiratra dia mamirapiratra ary mamorona dia mamorona izay maneho ny fahaizana, ny talenta ary ny fahamaotinan-tsain'ny mpamolavola azy. Andrasana ho asa mahagaga, ohatra tsara, mahay amin'ny asa ary vaovao amin'ny halalin-tsaina ny famolavolana Lei Shing Hong Forest Food Court Zavakanto an-drindrina sy Maha-izy azy. Ity famolavolana nandresy ny A' Design Award Volafotsy ity dia fikarohana miavaka be ary ankafizina izay mahasoa ary mampandroso ny sisintanin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia. Ny famolavolana Lei Shing Hong Forest Food Court Zavakanto an-drindrina sy Maha-izy azy dia famoronana mahazo fitaka be izay mamaly ny faniriana, mitondra fihetseham-po tsara ary mamelona fahagagana sy fahatalanjonana.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Forest Food Court is a food court located in the office building designed by Famous Japanese architect Kuma Kengo in Beijing. The core concept of the architecture is “Forest in the city.” The branding and the 6m*150m huge wall art emerged from the concept. Delightful graphics and loosing strokes bring a relax, organic yet urban flow through the serious office building. The sub-abstract illustration balanced the atmosphere of the office and avoid of been too childish or cute.
Dimensions & Packaging
6m*150m (Wall Art)
Tags
Food, Urban, Wall art, estate, forest, bird, Food Court, Green, Kuma Kengo
Production Technology
Ai Software, sub-transparent glass foil
Design Challenge
To avoid the illustration to be too childish, while keeps it vigorous and vivid.
Research
The interview of Clients and people work in the office.
Inspiration
Though the building has a concept of city garden and was facing a sunken garden, the atmosphere of the office is a bit serious. So that the client hope to balance the atmosphere with Delightful visuals yet not too childish. Beijing is a city has a long winter. And with a temperate climates, it is hard to see any tropical plants or scenery in the city. We hope the tropical sub-abstract illustration can make people happier. The result is obvious: even the people lives surrounds gathers.
Project Duration
The project started in May 2019 and finished in August 2019 in Beijing.
Operation Flow
One-side transparent material has been used for the wall art, as for not sheltering sunshine inside.
Patents
Copyrights belong to Lei Shing Hong & Jansword Zhu .
Team Members
Art Director: Jansword Zhu
Designer: Sola Wang
Designer:Yuan Wang
Account Manager: Jinn Liu
Consultant: Lam Lin
Illustration: Jansword Zhu

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