Platina Sarimihetsika · 2020
The Simplest Happiness Ny Sary Mihetsika Momba Ny Varotra
by Yen C Chen
- A' Design Award Platina 2020 in Sarimihetsika
- CLIENT: Fox Movies
- Estimated Number of Design Views: 726,825
- Verification code 9A1D56CE0F · Verify this award
Colors
About The Simplest Happiness Ny Sary Mihetsika Momba Ny Varotra
Ao amin'ny zodiaka shinoa ny taona 2019 dia ny taona kisoa, ka ny C C no namolavola ny kisoa voasarona, ary tonga amin'ny "sarimihetsika mafana" amin'ny fiteny sinoa izy io. Ny mpilalao sambatra dia mifanaraka amin'ny sarin'ny fantsona ary miaraka amin'ny fahatsapana finaritra izay tian'ny fantsona homena ny mpihaino azy. Ny horonan-tsary dia mitambatra singa efatra amin'ny sarimihetsika. Ireo ankizy milalao dia afaka mampiseho fahasambarana madio, ary manantena fa hanana fihetseham-po mitovy amin'izay mijery ny sarimihetsika ny mpihaino.
About the A' Design Award Platina
Nandresy ny A' Design Award Platina ny famolavolana The Simplest Happiness Ny Sary Mihetsika Momba Ny Varotra, fankasitrahana malaza indrindra omena ny famolavolana izay tena miavaka, tsara tarehy ary mahatalanjona. Ny mpandresy Platina dia fahagagana amin'ny famoronana, porofon'ny fetran'ny fahaiza-mamorona ara-tsaina, ary mampiseho ny fahaizana ara-barotra tsy manam-paharoa sy ny fahamoramoran-tsain'ny mpamolavola azy. Andrasana ho asa malaza indrindra ireo famolavolana ireo, izay mamaritra ny hakantony ara-zavakanto amin'ny vanim-potoana iray, manampy amin'ny fahasalamam-piarahamonina ary mampandroso ny sisintanin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia. Ny famolavolana The Simplest Happiness Ny Sary Mihetsika Momba Ny Varotra dia mampiseho haavon'ny fahaiza-manao mihoatra ny fetra ary tsy isalasalana fa mahatonga ny tontolo ho toerana tsara kokoa noho ny toetrany mahasoa sy sarobidy. Ny famolavolana The Simplest Happiness Ny Sary Mihetsika Momba Ny Varotra dia asa nandresy ny A' Design Award Platina izay mamaly ny faniriana, mamporisika, mampientam-po, mahafaly ary mamelona fifaliana lehibe.
Press Kit
- Unique Properties
- This animation comes from one of the design of the movie channel package, the characters are very happy, just in line with the channel's image has always wanted to give the audience the feeling. This year the Chinese zodiac is the pig, so I designed the sliced pig, and it's a pun in "many hot movies" in Chinese. And combine four movies elements into the video.
- Dimensions & Packaging
- video:H264, resolution:1920 x 1080, 29.97fps, length: 18 seconds
- Tags
- Animation, 3d, motion graphics, advertising, movie
- Production Technology
- The project was realized using adobe software and 3d softwares.
- Design Challenge
- The most challenging part in this project was let the character gratifying look and to keep adding elements and details while keeping the composition looking simple and balanced.
- Research
- For this particular project I used as a reference set design in chinese new year and character design and different animation artist. Also research the physical simulation of the moving objects.
- Inspiration
- With "play" as the purpose of the video, different scene switching is just like the rich movie content in the channel. Children who are playing can best show pure happiness, and hope that the audience will have the same feeling when watching the movie. The color is made of red and gold which can best represent the Chinese year.
- Project Duration
- Project has been done in Feb 2019 Taiwan.
- Operation Flow
- Interaction can be achieved by watching the video on TV or online. My aim was to change the mindset of the viewer, even if it is just a small beginning of change.
- Patents
- Copyright © 2019 Yen C
- Image Credits
- Video Credits:Yen C Chen, The simplest happiness, 2019
