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Dreamquark Bokotra Varotra by Fanny De Bray

Dreamquark Bokotra Varotra by Fanny De Bray is a highly esteemed winner of the very prestigious 2021 A' Design Award Varahina in Famolavolana Grafika, Sary ary Fifandraisana Ara-tsary Competition Category.


VarahinaGrafika· 2021

Dreamquark Bokotra Varotra

by Fanny De Bray

Client: Made For You

A' Design Award Varahina Winner in Grafika Category

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Verified Award Winner

Verify Award Status for #109858

Colors

The Design

About Dreamquark Bokotra Varotra

Dreamquark dia bokotra varotra misy sary sokitra natao ho an'ny orinasa iray momba ny teknolojia. Ny habaka amin'ity bokotra ity dia 210 amin'ny 297 millimetatra, ary manazava mazava tsara ny lanjany ampiany amin'ny orinasa. Ny fomba sary dia nalaina tamin'ny logo efa misy, ary mifalifaly nefa tsy tena tsotra loatra. Ny sary sokitra sy ny sary an-tsehatra dia mampiseho ny fahamorana amin'ny fampiasana ny Brain, vahaolana momba ny faharanitan-tsaina artifisialy. Ny bokotra dia mampiseho koa ny fahaizana ara-teknika ananan'ny ekipan'ny orinasa. Ny tanjona dia ny hanome fahatakarana bebe kokoa momba ny asa ataon'ny orinasa.

The Recognition

About the A' Design Award Varahina

Nandresy ny A' Design Award Varahina ny famolavolana Dreamquark Bokotra Varotra, fankasitrahana malaza be omena ny famolavolana miavaka izay mampiavaka ny fahaiza-mamorona, ny fahazotoana ary ny fahamaotinan-tsaina. Ny mpandresy Varahina dia zavatra vita tanana mahay dia mahay ary mamorona mivantana izay manamafy ny traikefa be dia be, ny sarintsaina ary ny fahaizan-kafoy an'ny mpamolavola azy. Andrasana ho zavatra ankasitrahana be, ankafizina ary tiana, mahay amin'ny asa sady vaovao ny famolavolana Dreamquark Bokotra Varotra. Ity famolavolana nandresy ny A' Design Award Varahina ity dia mitahiry ny fomba fanao tsara indrindra amin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia, ary tsara indrindra amin'ny fitandremana ny antsipirihany. Ny famolavolana Dreamquark Bokotra Varotra dia mahafa-po ny filana tsara, mikasika ny faniriana, mahasarika ny fihetseham-po ary misarika ny fahalianana.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
After strengthening Dreamquark’s positioning strategy by carrying out a market analysis and developing a brand platform, the team created an illustrated brochure in order to provide a better understanding of the startup’s added value. Inspired by the existing logo, the graphic style is fun without being too minimalistic, to highlight Brain’s which is an AI, ease of use, and Dreamquark’s technical expertise.
Dimensions & Packaging
Brochure: 210 mm x 297 mm
Tags
fun, illustration, graphic design, startup, brochure
Production Technology
Brochure
Design Challenge
Give a better understanding of company activities.
Research
Several research have been conducted to create this design:

- Brand platform with the company direction: What is the mission? What are the USP? Who is the target?
- Moodboard of images and emotions that need to be associated with the brand (with the company direction)
Inspiration
The graphics of the commercial brochure for Dreamquark are directly inspired by the existing logo which is playful without being too minimalist.
Project Duration
The project started in March 2020 in Torino and finished in June 2020.
Operation Flow
As a rapidly growing company Dreamquark now wants to go further with new communication tools which better convert the benefits of its solutions. After strengthening Dreamquark’s positioning strategy by carrying out a market analysis and developing a brand platform the team created an illustrated brochure in order to provide a better understanding the startup’s added value.
Patents
Copyright Made for you
Team Members
Creative Director: Fanny de Bray
Graphic Designer: Anna Cesa
Brand Strategist: Amandine Lantelme
Image Credits
Illustrator: Anna Cesa

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