Ny endrika Zhuliguan Hote Logo Hotely nataon'i Zhongxiang Zheng dia mpandresy sarobidy amin'ny 2021 A' Design Award Vy amin'ny Sokajin'ny Fifanintsanana Famolavolana Grafika, Sary ary Fifandraisana Ara-tsary.

VyGrafika· 2021

Zhuliguan Hote Logo Hotely

nataon'i Zhongxiang Zheng

Mpanjifa: Zhongxiang Zheng

Mpandresy A' Design Award Vy amin'ny Sokajy Grafika

9,844

Mpandresy Loka Voamarina

Hanamarina ny Sata Loka ho an'ny #114786

Jereo ao amin'ny A' Design Award Fanambarana ho an'ny Mpanao Gazety Marika Loka

Loko

Ny Endrika

Momba ny Zhuliguan Hote Logo Hotely

Zhuliguan dia hotely misy lohahevitra mifantoka amin'ny kolontsaina volotsangana, Ny lamina dia toa sady volotsangana no mitelina, mahatonga ny olona hanantena ny fanombohan'ny dia vaovao. Ny logo dia manolotra fivoarana avy amin'ny tsy misy ho amin'ny zavatra iray, izay avy amin'ny Taoisma filozofika. Ny fiovany dia mitondra ny filôzôfian'ny Taoisma Shinoa nentim-paharazana "Avy amin'ny Tao, teraka ny iray. Avy amin'ny iray, roa; Avy amin'ny roa, telo; Avy amin'ny telo, izao rehetra izao noforonina", izay midika hoe "Ny fomba Tao dia manaraka ny natiora".

Ny Fankasitrahana

Momba ny A' Design Award Vy

Nandresy ny A' Design Award Vy ny famolavolana Zhuliguan Hote Logo Hotely, fankasitrahana malaza omena ny famolavolana tsara izay mahafeno ny fepetra ara-barotra sy ara-indostria andrasana amin'ny famoronana natao tsara. Ny mpandresy Vy dia mampiseho fahaiza-manao lehibe, fahaizana manokana ambony, fahatakarana manam-pahaizana ary fahaizana mamorona an'ireo mpamorona azy. Andrasana ho famoronana ankasitrahana be, ankafizina ary tiana izay azo ampiharina sady vaovao ny famolavolana Zhuliguan Hote Logo Hotely. Ity famolavolana nandresy ny A' Design Award Vy ity dia mampiray ny fomba fanao tsara indrindra amin'ny indostria ary manana toetra ara-teknika mahomby mifandray amin'ny fahalalana sy ny talenta. Ny famolavolana Zhuliguan Hote Logo Hotely dia hajaina noho ny fitandremany ary natao hanome fanatsarana ny kalitaon'ny fiainana izay manampy hahatonga ny tontolo ho toerana tsara kokoa.

Ao Ambadiky ny Endrika

Fitaovana ho an'ny Mpanao Gazety

Fankasitrahana, mpikambana ao amin'ny ekipa ary antsipiriany teknika nomen'ny mpanao endrika.

Toetra Manokana: Zhuliguan is a themed hotel focusing on bamboo culture and we simplify the house into an ink dot, presenting the course of a wind-flown bamboo leaf passing by an ink dot (house) and turning into a bird. This change is a course of growing out of nothing. The pattern seems like both a bamboo and a swallow, enabling us to expect a new journey
Refy & Fonosana: UV, hot stamping
Bags:Depth330mm x Width250mm x Height80mm
Notebooks:Depth297mm x Width210mm x Height80mm
T-shirts:Small, Middle, Large, Extra large
Marika: Brand , Research , Hotel , Logo , Culture
Teknolojia Famokarana: Black and white are adopted as the dominant hues to further strengthen the dynamical change of the logo. In the post production, we combine the calligraphy and UV technology to highlight the fashion.
Fanamby Endrika: it vividly presents Zhuliguan Hotel's theme - a bamboo culture hotel with the theme of studying, planting, viewing and staying of bamboos. Its change carries the philosophy of traditional Chinese Taoism-"Out of Tao, One is born; Out of One, Two; Out of Two, Three; Out of Three, the created universe"
Fikarohana: Chapter 42 of Tao and Teh by Laozi-Out of Tao, One is born; Out of One, Two; Out of Two, Three; Out of Three, the created universe.
Aingam-panahy: The brand name comes from Zhuliguan (Bamboo Villa), a poem written by WANG Wei, who was a poet in Tang Dynasty of China. The logo pattern presents a course of gradual change. He was inspired by the philosophy of Chinese traditional Taoism- "Out of Tao, One is born; Out of One, Two; Out of Two, Three; Out of Three, the created universe" from Chapter 42 of Tao and Teh by Laozi, which was the cosmogony of Laozi.
Faharetan'ny Tetikasa: This project was started in Hangzhou, China in June 2017 and completed in Hangzhou, China in August 2018.
Fizotr'asa: We have developed souvenirs for the project and refined the copywriting of "The foolish ask more and the wise do not doubt", which has been applied on notebooks, handbags and T-shirts. The souvenirs are loved by all guests, including children, and they can easily understand what the logo is intended to express.
Patanta: Trademark (2019) Zhongxiang Zheng
Loharanon-tsary: Image #1: Designer: Zhongxiang Zheng, Zhuliguan Hotel, 2019.
Image #2: Designer: Zhongxiang Zheng, Zhuliguan Hotel, 2019.
Image #3: Designer: Zhongxiang Zheng, Zhuliguan Hotel, 2019.
Image #4: Designer: Zhongxiang Zheng, Zhuliguan Hotel, 2019.
Video Credits: Designer:Mingyong Hou, Zhuliguan Hotel, 2020.