Firefly Songling Volunteer Maha Firefly Songling Mpilofo by Jiayi Lu and Li Peng

Firefly Songling Volunteer Maha Firefly Songling Mpilofo by Jiayi Lu and Li Peng is a highly esteemed winner of the very prestigious 2021 A' Design Award Varahina in Famolavolana Grafika, Sary ary Fifandraisana Ara-tsary Competition Category.

VarahinaGrafika· 2021

Firefly Songling Volunteer Maha Firefly Songling Mpilofo

by Jiayi Lu and Li Peng

Client: Firefly Songling Volunteer

A' Design Award Varahina Winner in Grafika Category

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Verified Award Winner

Verify Award Status for #123132

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Firefly Songling Volunteer Maha Firefly Songling Mpilofo

Ny Firefly Songling Mpilofo dia endrika marika (brand identity) natao ho an'ny fikambanana mpanao asa an-tsitrapo any Songling Sub-district, Wujiang, Suzhou, Chine. Ny logo dia nifototra tamin'ny sarin'ny lolo mamirapiratra (firefly) misokatra ny elany, izay manondro ny tontolo iainana eo an-toerana sy ireo mpilofo izay manome hazavana amin'ny ezaka mangina. Ny endrika tsotra sy maoderina no natao mba hisarika ny tanora. Io endrika marika io dia ampiharina amin'ny fanontam-boky matihanina, ny fanjaitra sy ny fandrahoana mafana. Ny famolavolana dia manome endrika miavaka ho an'ny ekipa mpilofo, ao anatin'ny sehatra izay ahitana vondrona maro mampiasa marika mitovitovy.

The Recognition

About the A' Design Award Varahina

Nandresy ny A' Design Award Varahina ny famolavolana Firefly Songling Volunteer Maha Firefly Songling Mpilofo, fankasitrahana malaza be omena ny famolavolana miavaka izay mampiavaka ny fahaiza-mamorona, ny fahazotoana ary ny fahamaotinan-tsaina. Ny mpandresy Varahina dia zavatra vita tanana mahay dia mahay ary mamorona mivantana izay manamafy ny traikefa be dia be, ny sarintsaina ary ny fahaizan-kafoy an'ny mpamolavola azy. Andrasana ho zavatra ankasitrahana be, ankafizina ary tiana, mahay amin'ny asa sady vaovao ny famolavolana Firefly Songling Volunteer Maha Firefly Songling Mpilofo. Ity famolavolana nandresy ny A' Design Award Varahina ity dia mitahiry ny fomba fanao tsara indrindra amin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia, ary tsara indrindra amin'ny fitandremana ny antsipirihany. Ny famolavolana Firefly Songling Volunteer Maha Firefly Songling Mpilofo dia mahafa-po ny filana tsara, mikasika ny faniriana, mahasarika ny fihetseham-po ary misarika ny fahalianana.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The LOGO design of FIREFLY SONGLING VOLUNTEER combines the regional characteristics of Songling Sub-district, humanistic spirit, unique ecological environment, and the representative image of the excellent character of the volunteer team-the appearance of fireflies, which is reflected in the dedicated volunteers like fireflies. Thanks to the hard work, the livability of Songling Street is harmonious.
Tags: Branding, Firefly, Volunteer Service, Yellow, Hope
Production Technology: Technology / Professional printing, embroidery and hot stamping technology.
Design Challenge: Many volunteer organizations in China have similar images, and they do not reflect the uniqueness of each organization. All we started from the essence of the brand, combined with the regional characteristics, humanistic spirit and ecological environment of Wujiang Songling Street to design the Songling Volunteer Brand.
Research: Firefly Songling Volunteer is a brand new volunteer brand in Songling Street, Wujiang. It is full of the regional characteristics, humanistic spirit and ecological environment of Songling Street.The LOGO design of Firefly Songling Volunteer combines the regional characteristics of Songling Sub-district, humanistic spirit, unique ecological environment, and the representative image of the excellent character of the volunteer team-the appearance of fireflies, which is reflected in the dedicated volunteers like fireflies. Thanks to the hard work, the livability of Songling Street is harmonious.
Inspiration: The simple and stylish appearance of FIREFLY SONGLING VOLUNTEER LOGO is in line with contemporary aesthetics, reflecting the spirit of volunteering to keep pace with the times and being positive. The open-winged fireflies are full of vitality and convey the appeal to the younger generation of society.
Project Duration: The project was first launch in April 2020 in Suzhou, China and finished in August 2020.
Patents: Copyrights belong to SoFeng Design, 2020.
Team Members: Creative Director: Sha Feng, Art Director: Jiayi Lu, Graphic Designer: Li Peng
Image Credits: Photographer / Jiayi Lu