Dream Jiro Latabatra by MrSmith Studio is a highly esteemed winner of the very prestigious 2022 A' Design Award Varahina in Famolavolana Vokatra sy Fitaovana Jiro Competition Category.

VarahinaJiro· 2022

Dream Jiro Latabatra

by MrSmith Studio

Client: CONCRETAmente

A' Design Award Varahina Winner in Jiro Category

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Verified Award Winner
Verify Award Status for #131587

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Dream Jiro Latabatra

Dream dia jiro latabatra natao mba hamokatra hazavana malefaka sy milamina. Ny fototra dia mitovy endrika amin'ny ondana ary vita amin'ny simenina, fa ny mpampiely kosa dia bola vera notsoforina tamin'ny tanana tany Venise. Ny simenina matetika dia heverina ho mafy, mangatsiaka ary mavesatra, ka noforonina ny endriny mba hisehoany malefaka, maivana ary mafana. Fomba fanaovana endrika mahagaga sy simenina madinidinika be dia be no manome ny velatra endrika mira misy tsipika tsy misy vovoka miharihary. Ny halehiben'ny jiro dia 24 amin'ny 24 amin'ny 14 santimetatra ary mampiasa lamba G9 azo ampitovina ny hamafin'ny hazavana, ka azo ovaina ny hazavana mafana.

The Recognition

About the A' Design Award Varahina

Nandresy ny A' Design Award Varahina ny famolavolana Dream Jiro Latabatra, fankasitrahana malaza be omena ny famolavolana miavaka izay mampiavaka ny fahaiza-mamorona, ny fahazotoana ary ny fahamaotinan-tsaina. Ny mpandresy Varahina dia zavatra vita tanana mahay dia mahay ary mamorona mivantana izay manamafy ny traikefa be dia be, ny sarintsaina ary ny fahaizan-kafoy an'ny mpamolavola azy. Andrasana ho zavatra ankasitrahana be, ankafizina ary tiana, mahay amin'ny asa sady vaovao ny famolavolana Dream Jiro Latabatra. Ity famolavolana nandresy ny A' Design Award Varahina ity dia mitahiry ny fomba fanao tsara indrindra amin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia, ary tsara indrindra amin'ny fitandremana ny antsipirihany. Ny famolavolana Dream Jiro Latabatra dia mahafa-po ny filana tsara, mikasika ny faniriana, mahasarika ny fihetseham-po ary misarika ny fahalianana.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: A dream, a lamp thought during the exploration with concrete sparked by the CONCRETAmente objects collection.
An oxymoron comes to life where a pillow made in concrete cuddles a globe of light, creating a cocoon atmosphere.
Dimensions & Packaging: 24 x 24 h14 cm
3,5 kg
G9 dimmerable bulb
220V
Tags: Tablelamp, lamp, design, soft, hard, concrete, glass, light
Production Technology: Through an innovative molding method and a particular type of very fine-grained concrete, we were able to obtain a unique shape that breaks the shemes and the usual stiffness of concrete.
The diffuser is obtained from a blown glass globe, handmade by the best glass masters of Venice.
Design Challenge: We were looking for a clever way of using concrete as main material for a table lamp. Our aim was to disconnect from the cold and solid sensation received from concrete.
Research: Starting from a deep research on small table lamps, we focused then on understanding which could be the right kind of light source.
Because the aim of this product is not to be a reading lamp, but to be an ambient lamp, the diffused light is the right choice.
What consumers are looking for in this category, is something that can warm up the environment. So concrete had to disconnect from the cold feeling that usually creates, and light had to be warm and dimmerable.
Inspiration: Concrete as a material is always associated in the collective imagination with something hard, cold and heavy. In MrSmith Studio we believe that the role of the designer should be also to break the schemes and subvert the collective imagination, suggesting new interpretations.
This is why we modeled concrete to give it a soft, enveloping, light and warm shape.
Project Duration: Development of the project took 6 months and has been entirely don in MrSmith Studio
Operation Flow: The project of Dream started with a deep research on concrete moulding techniques.
We've made several trials for defining the best material both for the mould, the concrete and the procedure.
The final result is a soft looking pillow, with a uniform fine grain an no bubbles visible.
Patents: MrSmith Studio
Team Members: MrSmith Studio team
Image Credits: MrSmith Studio