Gatorade GX Patch and APP Primary Function: Fampiharana Finday by PepsiCo Design and Innovation

Gatorade GX Patch and APP Primary Function: Fampiharana Finday by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2022 A' Design Award Volafotsy in Famolavolana Teknolojia Finday, Fampiharana ary Rindrambaiko Competition Category.

VolafotsyFinday· 2022

Gatorade GX Patch and APP Primary Function: Fampiharana Finday

by PepsiCo Design and Innovation

A' Design Award Volafotsy Winner in Finday Category

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Verified Award Winner

Verify Award Status for #137260

View at A' Design Award Press Release Award Badge

Colors

The Design

About Gatorade GX Patch and APP Primary Function: Fampiharana Finday

Gx dia rafitra fanomezan-drano manokana miforona amin'ny fampiharana finday, patch fikofoana ary tavoahangy azo ampiasaina indray. Ny patch fikofoana Gx dia mifikitra amin'ny sandry ary manangona ny hatsembohana mandritra ny fanazaran-tena mafy iray mba hanaraha-maso ny fahaverezan-drano sy sodium. Ny App Gx dia mamaky ny patch ary mamorona mombamomba ny hatsembohana. Avy amin'io mombamomba ny hatsembohana io, ny app dia manolotra paikady fanomezan-drano sy famahanana ho an'ny fanazaran-tena manaraka. Fomba Gx pod sivy misy ambaratongam-pahasamihafan'ny karbohidrata sy elektrolita no atolotra ny mpampiasa. Ireo pod ireo dia mampiasa plastika kely kokoa noho ny zava-pisotro voarotsaka tanteraka sy tsy azo fenoina indray.

The Recognition

About the A' Design Award Volafotsy

Nandresy ny A' Design Award Volafotsy ny famolavolana Gatorade GX Patch and APP Primary Function: Fampiharana Finday, fankasitrahana malaza be omena ny famolavolana ambaratonga ambony, tsara tarehy ary mahavariana. Ny mpandresy Volafotsy dia asa mamirapiratra dia mamirapiratra ary mamorona dia mamorona izay maneho ny fahaizana, ny talenta ary ny fahamaotinan-tsain'ny mpamolavola azy. Andrasana ho asa mahagaga, ohatra tsara, mahay amin'ny asa ary vaovao amin'ny halalin-tsaina ny famolavolana Gatorade GX Patch and APP Primary Function: Fampiharana Finday. Ity famolavolana nandresy ny A' Design Award Volafotsy ity dia fikarohana miavaka be ary ankafizina izay mahasoa ary mampandroso ny sisintanin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia. Ny famolavolana Gatorade GX Patch and APP Primary Function: Fampiharana Finday dia famoronana mahazo fitaka be izay mamaly ny faniriana, mitondra fihetseham-po tsara ary mamelona fahagagana sy fahatalanjonana.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: For this elite hydration system, the reusable and customizable Gx bottle is key, working hand in hand with Gx pods. Available in nine different formulas, Gx pods contain differing levels of carbohydrates and electrolytes, which are suggested to the user by the Gx recommendation engine. The pods were also thoughtfully created with less plastic than fully diluted, non-refillable beverages.
Production Technology: The latest upgrade to the system is the new Gx Sweat Patch that completes the personalized hydration system. Until now, sweat testing was traditionally done in a lab using expensive equipment and skilled technicians, and therefore only accessible by top professional teams. Gatorade transformed this resource-intensive process into a method that is simpler, cheaper, and accessible to everyone by developing the Gx sweat patch. The patch is a next-level wearable that sticks to the user’s forearm and collects sweat from one high-intensity workout to track fluid and sodium loss. Then, the Gx App—designed to help athletes optimize workouts and track long term progress—scans it all. Using that unique sweat profile, it recommends hydration and fueling strategies for the next time the activity is performed, helping athletes optimize their workout and recovery.
Inspiration: Gatorade’s founding mission is rooted in an enduring commitment to maximizing athletic performance and helping athletes perform their best. We know that every athlete is unique and as a result has individualized needs in order to fuel peak performance. Customization and personalization are the next frontier of sports, nutrition, and sustainability.

Read the Press Release