Hocan Healthy Maha-Mpanavao ny Mombamomba ny Orinasa nataon'i Guangzhou Cheung Ying Design Co. Ltd.

Ny endrika Hocan Healthy Maha-Mpanavao ny Mombamomba ny Orinasa nataon'i Guangzhou Cheung Ying Design Co. Ltd. dia mpandresy sarobidy amin'ny 2022 A' Design Award Varahina amin'ny Sokajin'ny Fifanintsanana Famolavolana Grafika, Sary ary Fifandraisana Ara-tsary.

VarahinaGrafika· 2022

Hocan Healthy Maha-Mpanavao ny Mombamomba ny Orinasa

nataon'i Guangzhou Cheung Ying Design Co. Ltd.

Mpanjifa: Guangzhou Cheung Ying Design Co., Ltd.

Mpandresy A' Design Award Varahina amin'ny Sokajy Grafika

12,172

Mpandresy Loka Voamarina

Hanamarina ny Sata Loka ho an'ny #137537

Jereo ao amin'ny A' Design Award Fanambarana ho an'ny Mpanao Gazety Marika Loka

Loko

Ny Endrika

Momba ny Hocan Healthy Maha-Mpanavao ny Mombamomba ny Orinasa

Ny Hocan Healthy dia maha-mpanavao momba ny orinasa noforonina ho an'ny marika iray amin'ny vokatra teknolojia ara-pahasalamana mifototra amin'ny hidrôzenina sy okizenina. Ny logo dia manakely ny molekiolan'ny hidrôzenina ho endrika sôrikala tsotra. Ny endrika pôzitifa sy negatifa dia mampiseho ny fiovana eo amin'ny rano sy ny hidrôzenina, ary maneho ny sehatra iasan'ny marika. Ny loko mavo manga misy ny teknolojia no ampiasaina ho loko fototra, arahin'ny modely telo-dimensiona. Ny logo dia afaka mifindrafindra eo amin'ny endrika roa-dimensiona sy telo-dimensiona amin'ny fitaovana sy fomba fanao samihafa, saingy mijanona ho fantatra hatrany. Ny rafitra fahitana dia naorina amin'ny endrika vector, mety amin'ny gazety pirinty sy media nomerika.

Ny Fankasitrahana

Momba ny A' Design Award Varahina

Nandresy ny A' Design Award Varahina ny famolavolana Hocan Healthy Maha-Mpanavao ny Mombamomba ny Orinasa, fankasitrahana malaza be omena ny famolavolana miavaka izay mampiavaka ny fahaiza-mamorona, ny fahazotoana ary ny fahamaotinan-tsaina. Ny mpandresy Varahina dia zavatra vita tanana mahay dia mahay ary mamorona mivantana izay manamafy ny traikefa be dia be, ny sarintsaina ary ny fahaizan-kafoy an'ny mpamolavola azy. Andrasana ho zavatra ankasitrahana be, ankafizina ary tiana, mahay amin'ny asa sady vaovao ny famolavolana Hocan Healthy Maha-Mpanavao ny Mombamomba ny Orinasa. Ity famolavolana nandresy ny A' Design Award Varahina ity dia mitahiry ny fomba fanao tsara indrindra amin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia, ary tsara indrindra amin'ny fitandremana ny antsipirihany. Ny famolavolana Hocan Healthy Maha-Mpanavao ny Mombamomba ny Orinasa dia mahafa-po ny filana tsara, mikasika ny faniriana, mahasarika ny fihetseham-po ary misarika ny fahalianana.

Ao Ambadiky ny Endrika

Fitaovana ho an'ny Mpanao Gazety

Fankasitrahana, mpikambana ao amin'ny ekipa ary antsipiriany teknika nomen'ny mpanao endrika.

Toetra Manokana: As a provider of hydrogen and oxygen health technology industry, the upgraded 'Hocan healthy' is concise, modern and full of technology in the overall visual effect. With the increasing role of three-dimensional dynamic aesthetics in conveying brand personality, not only does the logo become an image symbol of the coexistence of business and art, which highlights the brand personality, but also is more suitable for digital communication, and invisibly outputs a deeper brand awareness.
Refy & Fonosana: The logo and visual system are designed in vector format to make it suitable for different sizes of digital and printed media. In order to prevent the mis-production of any items, we have prepared a comprehensive brand logo guidelines manual.
Marika: Logo, Branding, Visual Identity, Graphic Design, Interior Design
Teknolojia Famokarana: To create a consistent visual system, all the necessary PMS color codes were provided for printed and digital media. In addition, RAL equivalents of these colors and fabric colors were also selected for the interior space.
Fanamby Endrika: The most challenging part of this project was to find a suitable design language to effectively visualize abstract ideas and interpret the temperament and connotation of the brand.
Fikarohana: According to analysis, most of the brands in the same field are showing signs of disorder, slowness and weakness, and lack of brand awareness. Therefore, Hocan healthy has ushered in a comprehensive upgrade, and the new visual identity presents a three-dimensional form, establishing a strong visual anchor to describe the brand's belief in innovation and bringing consumers a modern and fresh visual experience.
Aingam-panahy: Hocan healthy mainly develops intelligent technology products around 'hydrogen drinking water, hydrogen breathing and hydrogen health care'. In the design of the logo, we summarized the 'hydrogen molecule' into a more focused circle, showing the change process between water and hydrogen in the form of positive and negative shapes, and skillfully expressing the industrial features of the brand. Boldly use technology blue as the main color, and cooperate with three-dimensional modeling to make it significantly different from similar brands and increase consumer attention.
Faharetan'ny Tetikasa: The project started in April 2021 in Guangzhou and finished in October 2021 in Guangzhou, and was exhibited in November 2021 in Guangzhou.
Fizotr'asa: The design creates a unified brand image system. Whether it is in the early stage, the design process, and the implementation, the brand spirit can run through, and it is inseparable from the strongest cooperation between design and craftsmanship. The new logo can continuously switch between two-dimensional and three-dimensional in terms of changes in different materials and processes, but it always remains recognizable. Its flexible three-dimensional shape is full of vitality and possibility.
Mpikambana ao amin'ny Ekipa: Creative Director: Zhiji Dong
Designer: Lu Gu