Easynav Infinity Ny Rafitra Fandidiana by Shreya Paliwal

Easynav Infinity Ny Rafitra Fandidiana by Shreya Paliwal is a highly esteemed winner of the very prestigious 2022 A' Design Award Vy in Famolavolana Fitaovana sy Kojakoja Ara-pitsaboana Competition Category.

VyVokatra Ara-pitsaboana· 2022

Easynav Infinity Ny Rafitra Fandidiana

by Shreya Paliwal

Client: Happy Reliable Surgeries Pvt. Ltd

A' Design Award Vy Winner in Vokatra Ara-pitsaboana Category

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Verified Award Winner

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Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Easynav Infinity Ny Rafitra Fandidiana

Ny famolavolan'ny Infinity dia fandinihan'ny maso ny kalitaon'ny vokatra mampiasa fiteny tsy manam-paharoa izay nohatsaraina ihany koa ho an'ny famokarana sy ny fahombiazan'ny vidiny. Amin'ny ankapobeny, ny ampahany amin'ny tsena mifandraika amin'izany dia feno vokatra izay natao tamin'ny plastika mba hahatratrarana fiolahana sarotra sy endrika fiteny izay mahasarika ny mpampiasa sy mahazo aina amin'ny marary. Fanamby natao ho an'ny mpamorona ny namorona endrika tsy manam-paharoa amin'ny fampiasana takelaka metaly sy ny dingana manaraka ary mitadidy ihany koa ny vidin'ny vokatra iray tsy manam-paharoa toy ny famokarana ambany be.

The Recognition

About the A' Design Award Vy

Nandresy ny A' Design Award Vy ny famolavolana Easynav Infinity Ny Rafitra Fandidiana, fankasitrahana malaza omena ny famolavolana tsara izay mahafeno ny fepetra ara-barotra sy ara-indostria andrasana amin'ny famoronana natao tsara. Ny mpandresy Vy dia mampiseho fahaiza-manao lehibe, fahaizana manokana ambony, fahatakarana manam-pahaizana ary fahaizana mamorona an'ireo mpamorona azy. Andrasana ho famoronana ankasitrahana be, ankafizina ary tiana izay azo ampiharina sady vaovao ny famolavolana Easynav Infinity Ny Rafitra Fandidiana. Ity famolavolana nandresy ny A' Design Award Vy ity dia mampiray ny fomba fanao tsara indrindra amin'ny indostria ary manana toetra ara-teknika mahomby mifandray amin'ny fahalalana sy ny talenta. Ny famolavolana Easynav Infinity Ny Rafitra Fandidiana dia hajaina noho ny fitandremany ary natao hanome fanatsarana ny kalitaon'ny fiainana izay manampy hahatonga ny tontolo ho toerana tsara kokoa.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The design ensures visual reflection of the quality of the product using unique form language while also being optimized for manufacturing and cost. It challenges the assumption that good curves and unique form language can only be achieved using processes like thermoforming, die casting, and so on. Infinity sets itself apart in the market with a unique form factor achieved using only sheet metal, a few bending, welding, and finishing processes.
Dimensions & Packaging: The dimensions are product dimensions excluding the height of the camera and monitor
Dimensions: 457.2mm x 245.5mm x 927.2 mm
Material : Stainless Steel, 2 mm in thickness
Processes used: Laser cutting, Sheet metal Bending, Lancing, Welding, Buffing and Powder coating
Tags: Futuristic, Medical device, User friendly, Robotic, Elegant, Soothing
Production Technology: Infinity has Nerves of Steel, the product is made of sheet metal, Stainless Steel - to avoid any rusting, and has been optimized such that the manufacturing takes less time, and resources. The unique taper shape, curves along the body and the handle are achieved using modifications done to the bending tools and development techniques without any plastic components. Laser cutting, lancing, and bending operations are done following which welding, buffing, and powder coating is required.
Design Challenge: Most of the market in the surgical navigation segment has aesthetic forms that are manufactured using a combination of thermoformed plastics and sheet metal parts. Competing within the same segment while providing cost-effective solutions with unique design, premium experience, and without using plastics had been a challenge. The Interface had been created using a software with limited creative implementation capabilities so the design had to be optimized for fewer efforts and more impact.
Research: Qualitative Research was used to uncover areas of improvement in customer interaction, product safety, design language, overall experience, manufacturability, cost, and assembly of the product. After feedbacks and interviews with surgeons, OT staff, Team at HRS and experts from the domain, Investigator Triangulation had been used to validate the data points. Implementation of these insights into the design resulted in a Positive Change in the Perception of Product Quality hence Brand Positioning.
Inspiration: While working in the field of medical technology, customer satisfaction and the comfort of the patient is very important. Aesthetical beauty with a seamless product experience is an integral factor that helps achieve it. The previous model of the product had inherent quality and accuracy but lacked the visual factors to appeal and compete in the market. Hailing from a family of doctors, the empathy towards doctors and patients became a strong motive to re-design the product system.
Project Duration: The project started in October 2020 and has undergone three iterations and testing before reaching this final version in Feb 2022
Operation Flow: First, the product is assembled, sanitized, and made ready for the users to interact with. Then surgical data of the patient is added to generate a three dimensional model of the scans. Infinity allows for preoperative planning, enabling the surgeon to view the data and plan the course of surgery before making an incision. The system is then calibrated in relation to the body of the patient, to give accurate real time data for navigating toward the desired area with safety and ease.
Team Members: Mentor: Arpit Paliwal
Mentor: Parag K Vyas
Image Credits: Image #1: Designer Shreya Paliwal, easyNav Infinity 1, 2022.
Image #2: Designer Shreya Paliwal, easyNav Infinity 2, 2022.
Image #3: Designer Shreya Paliwal, easyNav Infinity 3, 2022.
Image #4: Designer Shreya Paliwal, easyNav Infinity 4, 2022.
Image #5: Designer Shreya Paliwal, easyNav Infinity 5, 2022.
Video Credits: Happy Reliable Surgeries Pvt. Ltd, Infinity Video, 2022